Entering the Expo Auto Pavilion Close-up: Openness injects a common prosperity into the automotive industry

From November 5th to 10th, the first China International Import Expo was held in the National Convention and Exhibition Center. In the world's first import-themed national exhibition, the car became one of the 'key events', attracting 17 countries. Nearly 70 auto-related companies from the region participated in the exhibition. Among them, there are more than 20 imported auto companies and more than 40 imported parts companies, which showcase the latest technologies and products representing the future of the auto industry.

Autonomous driving vehicles that can drive safely without the driver; 'Drinking' is hydrogen, 'spit' is water-friendly green car; can send shops and public services to customers' intelligent network cars; Running on the road, the deformed cars flying in the sky... all appeared at the Shanghai National Convention and Exhibition Center.

Large scale comparable to a large auto show

Into the 'Clover's Hall 2 car exhibition area, everywhere is crowded. Looking around, the famous car, the high-tech products are dizzying, there are many audiences on each stand to stop taking pictures, and some viewers are obviously Ready from time to time, ask the staff about the model highlights and technical conditions.

Moving slowly, I saw the Mercedes-Benz from Germany, BMW, Volkswagen, Toyota of Japan, Honda, Nissan, Ford of the United States, General Motors, Hyundai of Korea, Jaguar Land Rover of the United Kingdom, Volvo of Sweden, Peugeot Citroen of France , Fiat Chrysler of Italy... It makes people feel that they have come to the Beijing Auto Show and Shanghai Auto Show.

Among the many car companies, Toyota's booth is undoubtedly eye-catching. It is no longer a traditional car show, but an idea of ​​future city life. It is full of technology and futuristic. The models sold in the Chinese market are replaced by green walls, walking assisted robots, self-driving cars, social shared mobile travel platforms, etc. Toyota takes the family's life scene as a 'future day' as a story line, showing the future. Energy and free moving lifestyle.

In the center of the exhibition area, developed by the Slovak company AeroMobil, the production of flying cars attracts a large number of people. The body is mainly painted in silver and yellow, with two modes of car and flight, which can be 'transformed' within 3 minutes.

In addition to Bosch, ZF, Denso, Aisin, Faurecia and other giants, there are also some new faces in the parts area. The Belarusian girls wearing national costumes at the Minsk tractor factory and the Gomel agricultural machinery factory booth. In the passionate exchange with the audience, Polish car seat manufacturer Intap and several other companies jointly introduced the development of the Polish automotive industry to the audience.

Deductive new energy and intelligence

'Toyota took out all the things at the bottom of the pressure box!' Xu Yiming, director of the public relations department of the marketing and public relations department of Toyota Motor (China) Investment Co., Ltd. told reporters, 'We are actively participating in the Expo this time, in addition to wishing to show Toyota The latest technology and understanding of the car life is also to complete the agreement with Prime Minister Li Keqiang. ' When Premier Li Keqiang visited Japan this year, he visited the Toyota Motor Factory. At the time, the Prime Minister was in conversation with Toyota Motor President Akio Toyoda. The technology related to hydrogen fuel cell vehicles raises very detailed problems, and hopes that Toyota will bring the technical achievements in this area to China. Toyota Akio promises to bring hydrogen energy technology to China in the near future. Hydrogen fuel cell passenger car Mirai Hydrogen fuel cell bus SORA, hydrogen fuel cell forklift, hydrogen fuel cell truck, let Toyota's booth full of the future of hydrogen energy society.

Honda and Hyundai are also optimistic about hydrogen fuel cell technology. In the Honda booth, in addition to the hydrogen fuel cell vehicle Clarity, the reporter also saw a small intelligent hydrogen refueling station SHS capable of manufacturing and supplying hydrogen energy, Hydrogen Converter Power Exporter. Hyundai Motor The large 'NEXO' word on the display panel is particularly conspicuous. It is a new-generation hydrogen fuel cell vehicle launched by Hyundai Motor. In addition to the NEXO vehicle, the NEXO profile car, Hyundai Motor 'Hydrogen Home', NEXO purification Air demonstration system and VR experience.

Thanks to the government's efforts to promote new energy vehicles, in various automobile-related exhibitions, new energy vehicles have become the 'standard' for many car manufacturers' booths. This year's fair is no exception. Tesla Model X, Jaguar Land Rover I-PACE Audi e-tron, BMW i8, etc. are dizzying. At the forum during the Expo, Wu Wei, Director of the Industry Coordination Department of the National Development and Reform Commission, pointed out that China's new energy vehicle development strategy is clear, and the national level will continue to strengthen new energy vehicles. Development strategy. This has undoubtedly given the car companies a reassurance.

Automated driving is also one of the hot spots. BMW's 7-series prototype is equipped with L4-class autopilot technology, which has been tested in real traffic scenarios. 'The commercial application of autopilot technology will reshape the future. Travel scenarios. Therefore, BMW has adopted autonomous driving technology as one of the important areas for future development. 'Gao Le, President and CEO of BMW Group Greater China, said, 'China has the most complicated road conditions and will become an autonomous driving technology application. The frontier position and the largest market. Therefore, BMW has conducted in-depth road testing for fully automated driving in China.

Toyota, Volkswagen, GM, Ford and other manufacturers are seeking to transform from traditional car manufacturers to mobile travel service providers. This is similar to the 'Made in China 2025' strategy that China is actively promoting, all of which are to promote traditional industries to be intelligent. , the direction of new energy changes.

Increase market confidence in the open

As the world's largest new car market, China has an unassailable position in the global auto market. At the same time, the Chinese market is also the 'blessed land' of sales and profits of mainstream automakers around the world, especially the Volkswagen Group. As the first multinational automaker to enter the Chinese auto market. One, from the first Volkswagen in 1983, Santana assembled successfully, and today sold more than 4 million vehicles in China. The Volkswagen Group witnessed the tremendous changes in China's auto industry and its dependence on the Chinese market.

At the expo, the Volkswagen Group's booth covers a relatively large area, bringing together 25 new models from 7 brands including Volkswagen, Audi, Porsche and Lamborghini. 'We not only witnessed and participated in the reform and opening up, but also this policy. Beneficiaries. We will continue to invest, continue to meet customer needs and introduce cutting-edge technology, and are committed to exploring and defining future mobile travel.” Volkswagen Group (China) President and CEO Heizman said.

At present, China and the global automotive industry are facing a new period of change, while economic globalization faces challenges, protectionism, and unilateralism. In this regard, Ford Motor Company President and CEO Han Weite pointed out that Ford has obtained from open trade. Benefits, and in the face of international trade disputes, companies need to have long-term decision-making, the most critical is the word 'balance', and Ford has the confidence to find a balance. Ford has brought a number of Ford and Lincoln brand models.

'The door to China's opening will not be closed, it will only get bigger and bigger.' President Xi Jinping's clear statement in the keynote speech of the opening ceremony gave the car companies encouragement and confidence.

Not long ago, BMW announced an increase in investment in China. It will not only extend the contract of the BMW Brilliance joint venture to 2040, but also increase the investment of 3 billion euros to upgrade and expand BMW's production base in Shenyang. In the new era, A new round of reform and opening up will definitely promote the automotive industry to be driven by innovation and achieve sustainable development. This also encourages multinational companies such as BMW Group to continue to expand their business in the Chinese market and strengthen cooperation with local partners. 'Gao Le at the Expo site Express.

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