In July 2018, major supermarkets in Australia implemented a plastic bag ban. In order to understand the attitude of shoppers towards the ban, Canstar Blue recently published a survey of 3,000 Australian shoppers and found that 20% of the ban was due to dissatisfaction with the ban. Respondents will steal supermarkets and reuse plastic bags, among which young shoppers are more likely to steal plastic bags.
Young people are more likely to steal plastic bags
ANZ reported on the 29th that Canstar Blue's survey found that although 80% of respondents usually remember to carry shopping bags, 20% of respondents will forget to carry them. They think that they will steal 15 yuan from the self-checkout counter. The Australian reusable plastic bag is 'fair', which is the 'reward' of the ban on plastic bags.
Among them, young shoppers are more likely to steal plastic bags. Among respondents aged 18 to 29, 33% admitted to stealing plastic bags; among respondents over the age of 60, the ratio was only 6%. .
In addition, 42% of respondents said that carrying their own shopping bags is a hassle. In the 18 to 29-year-old respondents, the proportion is as high as 51%; and among shoppers over the age of 60, the ratio is only 34%.
This is a 'fair game'
According to the survey results, Canstar Blue editor Simon Downes said: 'The facts show that older shoppers are more likely to support the ban, they will carry shopping bags, the most unlikely to steal supermarket plastic bags. In fact, young shoppers are the most difficult to adapt This change. '
Simon Downes said: 'In the minds of many shoppers, stealing plastic bags is already a 'fair game'. They think 'I shouldn't have to pay for plastic bags'. We learned from previous research, when people When they are in a self-service environment, they want to get something for free. Reusable plastic bags are now the newest target for shoppers. Some people think that 'plastic bags are only 15 cents, I won't get into trouble.'
In addition, Simon Downes said, this puts the supermarket in a 'devious situation. If the supermarket is now suing customers for stealing reusable plastic bags, this approach won't work well given the strong opposition. '
Coles sells plastic bags for charity
In this regard, both Coles and Woolworths supermarkets acknowledged that the plastic bag ban affected sales in the first few weeks of the new fiscal year, but Coles Supermarket's successful 'Little Shop' promotion offset the losses. Meanwhile, Coles and Woolworths supermarkets Refuse to disclose whether they will sue the shoppers who are caught stealing reusable plastic bags.
A Coles spokeswoman said: 'Coles is happy to see that most shoppers bring reusable plastic bags from home. Those who forget to bring their shopping bags (can be purchased at the supermarket), Coles sales The funds for the plastic bag will be used to fund Secondndite, Little Athletics Australia, Guide Dogs Australia and Clean Up Australia.
Currently, Coles Supermarket has raised enough funds to provide more than 800,000 meals through the charity SeconddBite. The supermarket has funded the Little Athletics Center and Clean Up Australia to purchase sports equipment and 100,000 pairs of children's gloves. In addition, Coles Supermarket also supports Guide. Dogs Australia raises 5 small guide dogs.
In August of this year, Woolworths Group CEO Brad Banducci pointed out to analysts that the response of the shopper to the plastic bag ban made the supermarket unexpected. The supermarket 'second time' will take a different approach. In addition, Woolworths spokesperson Says: 'We found that most customers are doing the right thing, they will scan all the goods through the self-checkout desk. At the same time, the team members of the supermarket will always assist customers in the self-service area.'