As the official theme event of Shanghai Fashion Week Greenevery Always advocating sustainable fashion, advocating green and beautiful lifestyles and ideas, and causing public to think about FriendlyRelationship.
This year's Fashion Week, with the theme of 'Ocean Care', showed the public how humans think about plastic pollution of the ocean and environmental pollution.
Greenevery'day' teamed up with the Chinese fashion new force independent designer brand Dumpty Studio to launch a 'fashion junk item', using 'garbage' to make one piece of the ultimate item, making the garbage into a special 'character' shopping bag, each Each bag is unique!
Plastic garbage turned into a fashion item
Greenevery'day' specially launched Dumpty combined plastic bottle recycled fabric social enterprise P.E.T. specially launched the 'Skin Hunger' series.
The Dumpty design team created this collection using sustainable fabrics from P.E.T. (Plastic Ecological Transformation). These fabrics are made from more than 4,000 plastic bottles, which are produced by degrading about 11-17 plastic bottles per meter of fabric.
In fact, in the fashion circle, plastic garbage products have quietly become a fashion vane. Especially PET bottles, especially favored by fashion!
In the summer of 2018, the Davos Forum, '8 bottles of recycled T-shirts' created by BOTTLOOP, '14 bottles of recycled handbags' debut 'No Bottles' exhibition.
Yingchuang created the BOTTLOOP eco-recycling brand, re-uses the waste beverage bottles that consumers have put into the smart recycling machine, and combines the fashion trend design to regenerate the beverage bottles into an eye-catching environment through 12 recycling processes and processes. Recycled goods.
Good bottle, this household recycling plastic bottle made a T-shirt and made a bag of the company, also participated in the Cannes Film Festival.
Turning plastic waste into the darling of fashion circle, recycling PET plastic as raw material, through professional design and manufacture, producing practical bags, clothing and other daily necessities, is the common pursuit of these enterprises.
Advocate for more value-added products by designing good designs during product design, so that the public can better accept such environmentally friendly products.
When someone pays for the value added of this higher product, there is more value to promote the frontier plastic waste recycling industry chain to be more standardized, so that the energy source continuously provides the original product materials. When the entire product industry chain When perfect, the cost will naturally fall.
Editor's language
Through the innovative design of recycled plastics, increasing the added value of recycled plastics, attracting consumers' attention, more consumers will pay for it. When more and more consumers are willing to pay for recycled plastics, the whole plastic The recycling industry chain is established, and will be better and better! This is also an effective way to promote the recycling of plastics.