On October 20, 2018, sponsored by the China Soong Ching Ling Foundation, the Samaranch Sports Development Foundation, and the 2018 Beijing Olympics, accompanied by the US Refrigerator Public Welfare, accompanied by the charity run in the Red Brick Road Plaza in Chaoyang Park, Beijing. At the event, more than 600 runners participated in the 10km Volkswagen Run and 5km Parent-child Race. The US refrigerator and Olympic champion Wang Liping and other special children participated in the completion of a love relay, actively promoting 'V running, collar At the same time, the fresh concept of health has added a fresh vitality to this public welfare run.
In the past two years, the China Soong Ching Ling Foundation has helped the Rio Olympics to celebrate the success of the Olympic Winter Olympics. It has attracted a large number of sports enthusiasts and caring people. This year, the Chinese Soong Ching Ling Foundation teamed up with Samaranch Sports. The Development Foundation initiated the '2018 Beijing Olympics Ten Years of Love Companion Charity Run', inviting beautiful refrigerators and other loving companies to compete with Olympic champions, world champions and special children, in the way of love relay, inheriting the spirit of sports, and taking care of the power of love. And accompanying the growth of disadvantaged teenagers and special children.
Ten years of Olympics, the US refrigerator continues to run fresh
During the Olympic Games, China's sports have undergone earth-shaking changes. The national fitness boom has led to the development of various sports and fitness events such as running, and the rapid development of public welfare activities. The Olympic Games is also a decade of development for the US refrigerator.
In the past ten years, Midea refrigerator has become the fastest growing refrigerator brand in China's refrigerator market, and has maintained a growth rate of more than 20%. The growth rate in the past five years has reached 30%. Based on microcrystals, AI intelligent humidity control, PST intelligence In addition to the three intelligent cleaning technology, the US refrigerator launched the micro-crystal refrigerator to shake the high-end refrigerator market. The three-month sales volume has exceeded 10,000, and the sales have exceeded 100 million. In the post-Olympic era, the national fitness boom was launched. R & D and innovation, actively enterprising to open their own Olympic decade, leading the industry to fully open the era of intelligent preservation in 2018.
Midea smart fresh-keeping refrigerator micro crystal series products
The champion is responsible for the beauty of the refrigerator public welfare hand in hand, Olympic champion Wang Liping
The products reflect the responsibility of the US refrigerator to consumers, and help the public welfare undertakings. As a leader in the field of smart refrigerators, Midea's refrigerators can fulfill the social responsibility of the wider disadvantaged groups. The US refrigerator will help the Beijing Olympics in 2018. Love accompanied by the charity run, deep in hand with the Olympic race champion Wang Liping, actively pass the 'V run, take a fresh step' concept, and participate in the public welfare action.
Wang Liping and other Olympic champions show their respective 'championships'
In addition to setting a 10km Volkswagen run and a 5km parent-child run, the event also arranged a special love relay run. Love running consists of 20 Olympic champions, 10 special children, 2 Olympic champions and 1 special child. A group, a total of 10 groups of people, in the companionship of love and hand in hand to complete the 1 km relay.
On-site a family of three runners enthusiastically participated in the parent-child 5 km
Chen Yafei, the marketing director of Midea Refrigerator Domestic Marketing Company, joined hands with Olympic champion Wang Liping, world martial arts champion Chai Yunlong, joined the love companion relay race, and held special children together. Through the champion role and the power of love, the children were encouraged to persist in their tenacious struggle. , beyond self, perseverance, sportsmanship, positive and optimistic life.
Midea Refrigeration Market Minister Chen Yafei holds special children
Midea refrigerator and the Olympic champion 'V run to take a fresh step'
Big V-neck running, love relay, helping the public to take a fresh step
At the event, the US refrigerator set up a beautiful fun interactive area with fresh refrigerators, fresh ingredients, healthy food, and added a lot of fresh and nutritious atmosphere to the public welfare run. The love runners on the scene went to take a group photo and announce themselves. The public welfare attitude, the 168 hours of fresh preservation effect brought by the beautiful micro-crystal series of intelligent fresh-keeping refrigerator.
Live love friends in the US refrigerator exhibition area
At the closing ceremony of the event, the China Soong Ching Ling Foundation awarded the 'Public Welfare Support Certificate' to the love companies such as the US refrigerator. We fully thanked and affirmed the support of the beautiful refrigerators and other caring companies for the 2018 Beijing Olympics. With careful cooperation.
'The Olympic Games as a leader in sports events, and the US refrigerator as a leader in the field of smart refrigerators is very compatible with the brand image. This time to help the Beijing Olympics ten years of love to accompany the public welfare run, for the refrigerator that has always attached importance to corporate social responsibility It is the business that should be there. ' At the event, Mr. Chen Yafei expressed the beauty of the refrigerator to support the corporate responsibility of this event.
As the leader in the refrigerator industry, Midea refrigerators have always been in the direction of innovation and innovation, and continue to plow in the professionalism of products and the quality of products. On the road of public welfare, the refrigerators of the United States will continue to drive more and more with their own practical actions. The enterprises participate in it, love relay, promote the construction and development of social welfare.
