The infringement of patents by Yunmi Technology has finally settled.
On March 8 this year, the battle between the United States and Yunmi Technology's dishwashers was in full swing. On the same day, the first day of the AWE (China Home Appliances and Consumer Electronics Expo) in China's home appliance industry feast, Internet home appliances Yunmi Technology The cloud rice dishwasher of the company was dismantled by the on-site law enforcement of the Shanghai Pudong New Area Intellectual Property Office for alleged patent infringement.
Then the two sides on the thin Gongtang. The United States said that Yunmi plagiarism, Yunmi said no plagiarism. Authorized institutions, finally made a notarized judgment.
According to the review of the Patent Reexamination Board of the State Intellectual Property Office, the two US patents were sentenced to remain valid.
Rejecting incomplete statistics, the US company has filed a total of 9 patents allegedly infringing on Yunmi Technology, of which 4 are design patents and 5 are utility model patents, while the main parties involved in the lawsuit include Midea Group Co., Ltd. and Foshan City. Shunde District Midea Washing Appliance Manufacturing Co., Ltd.
After the above two patents were sentenced to remain valid, Yunmi Technology’s risk of infringement in the corresponding patent litigation will also increase significantly.
As an important member of the Xiaomi ecological chain, Yunmi Technology was given the Internet gene when it was born. In terms of product design, it has become a Chinese industry with a beautiful design and a low-cost entertaining market. 'spoiler'.
In fact, home appliance manufacturing requires technology accumulation, experience accumulation, production accumulation and user accumulation, rather than occupying the market through low prices and design.
However, the Chinese market seems to have its own uniqueness. On the one hand, under the circumstance, some companies that have no manufacturing experience, even those that have never been touched before, have begun to get involved in manufacturing; on the other hand, they have been rolling over for several years. It is eager to go public, which is completely different from the development path of China's 'Home Appliances Five Tigers'.
Yunmi Technology also has its rapid development side. For example, it was listed in May 2014 and listed in 2018. It only took four years to land in the capital market, which is far faster than Haier, Midea, Hisense, TCL, Changhong, etc. Home appliance brand.
After decades of hard work, these home appliance companies have gradually opened up the market globally with brands and technologies. Moreover, their R&D centers, factories and sales channels all over the world have been accepted by consumers around the world after market inspection.
Yunmi Technology only landed in the capital market in four years. On the other hand, their purpose is more like a capital market, instead of building a century-old brand and becoming a Chinese-speaking home appliance brand.
More importantly, in the manufacturing depth of the home appliance industry, compared with the old-fashioned home appliance enterprises that have a complete production chain and have been deeply involved in the home appliance industry for decades, Yunmi Technology's home appliance production is still in the foundry state. Lack of reserves, experience, technology and globalization in research and development, production and production.
Home appliance manufacturing is a slow job, it needs to be built up and technically polished. It needs more core technology to have advantages and will not be subject to people. China's home appliance industry has suffered from price wars and lack of core technology in the past few decades. Home appliance companies realized this problem and began to emphasize technology and R&D, gradually getting out of the price war.
However, under the influence of Internet fast food, the home appliance manufacturing industry has returned to the old road of price wars and fast food products. This is very unfavorable for China's home appliances to establish high-end brands and create higher value-added products.
Since the listing of Yunmi Technology, the market is not the technology itself, but there are several typical events: First, this year's AWE infringement incident caused high concern in the industry; Second, when listed financing, it was exposed that the operating cash flow was negative. The third is to continuously introduce low-priced products, consumers began to label Yunmi Technology with low-priced labels.
Data show that in the first half of this year, Yunmi Technology achieved a net profit of 70.291 million yuan, operating cash flow of -17.8 million yuan, the company's marketing expenses increased significantly from the previous year's 34.22 million yuan to 147 million yuan.
Listing financing, solving cash flow, lacking core technology, and using low prices to fight the market? If these become the key words of Yunmi Technology, it is obviously not good for Yunmi Technology.
The market has never opposed the entry of Yunmi Technology into the manufacturing industry, but the biggest taboo of home appliance manufacturing is quick success, which is itself a slow work.
The use of long-sleeved dances in the capital market can only be short-lived, and it is impossible to stand in the global home appliance industry.
Behind the infringement beauty, it is reflected that Yunmi Technology needs to work hard on technology and products. Otherwise, the future road will be more difficult.