On October 17, Apple announced a number of privacy protection upgrades, including the launch of a new portal that allows users to search and view all of the company's data about individuals.
In May of this year, this privacy portal has been tested in the European Union in line with the European Union's restrictive privacy legislation, the General Data Protection Regulations (GDPR). Apple collects information including calendar entries, photos, reminders, Data such as documents, website bookmarks, store purchases or equipment repair history. The new search function provides users with tracking data reports.
In addition, Apple has introduced a number of enhanced privacy protections for the new iOS 12 operating system for iPhone and iPad. The 'Intelligent Tracking Prevention' technology will block data collection, which will lead consumers to see their recent purchases. Product or web search related ads. Apple also standardized some settings to prevent so-called 'machine fingerprinting' or 'browser fingerprinting'.
Apple said there will be more privacy protection plans in the future, including end-to-end encryption for its Group FaceTime video chat product, which allows up to 32 people to join group conversations. Apple will also use encryption technology for the new ' The Screentime' feature provides protection.