In recent years, the air pollution problem has been increasing and the cycle has been prolonged. The air pollution has caused more and more harm to our body. In the autumn of 2017, most areas in the north are still facing smog attacks, improving indoor air pollution and improving Indoor air quality is already imminent.
Under the dust mites, the air purifier and fresh air system industry has also entered the fast lane of development. What is the prospect of the empty net fresh air market? What are the products that potential buyers need more? Is the enterprise developing the air purifier or transforming into the fresh air system? Coexist with the challenges, how to stand firm in this wave of industry, and make the first move is a question that all entrepreneurs are thinking.
Who will be up and down in the air purifier and fresh air system?
As an effective device for dealing with indoor air pollution, fresh air systems and air purifiers are the two most popular choices. Air purifiers are devices that use technical means to treat indoor air particulate matter, microbial and gaseous pollution, and reduce their quantity. At present, the air purifiers on the market mainly include passive filter purification type, active electrostatic adsorption type and double purification type. The fresh air system, which is called the 'house breathing system', is a new type of indoor ventilation row. Gas equipment, can bring indoor fresh air into the room while discharging indoor dirty air.
Compared with the two, the air purifier products are more familiar to the public. With the introduction of the new national standard of "Air Purifier", the air purifier industry is facing the competition of brand, price, technology and other capabilities, the long tail brand is gradually being cleaned. Out of the industry. The industry believes that the rapid increase in the number of brands is a sign that the industry has entered a period of prosperity, and the decline after the rapid rise is a signal of internal reshuffle and competitive structure optimization. In addition to the new national standard of Air Purifier, In the future, more subdivided standards will be released and implemented. At present, the standards for "filters for air purifiers" and "electrostatic dust collectors for air purifiers" have entered the final stage, and are expected to be officially introduced in 2018. All of the above will bring new opportunities and challenges to the development of the air purifier industry.
Compared with air purifiers and air conditioners, the fresh air system is still a brand new product for the general public. It used to be used in commercial systems as a central air conditioner. It is difficult to market such a relatively new product. It is conceivable that the current lack of consumer awareness, housing restrictions and high prices are not conducive to the rapid acceptance of consumers have become an important factor restricting the development of the new wind system. In addition, the market of the fresh air system industry has developed rapidly in the past six months, but In the absence of industry standards, many manufacturers are only speculating concepts and not providing good products in order to pursue their interests. As a result, the market quality of products is difficult to distinguish. At the same time, the new wind system industry belongs to the new blue ocean, and many speculators see opportunities. Come over, the industry is still in a stage of insufficient competition.
The above problems are the challenges faced by the start-up and popularization stages of the air and fresh air market. With the participation of more and more enterprises, especially the participation of large enterprises, technological innovation, capital power, and the accelerated detonation of commercial means, The series of problems will be gradually solved in the development process. In this solution process, the whole industry faces enormous challenges and brings great opportunities. How can enterprises improve their internal strengths in the industry tide, obtain opportunities, and establish industry identification. Degree, quickly seize the market, give the top spot?