Recently, a number of netizens reported that their iPhoneXS Max and iPhone X phones were partially deactivated after entering the water, which is inconsistent with Apple’s claim that the 'water stay time can be up to 30 minutes'. Apple Customer Service Said that the mobile phone is not waterproof but resistant to water, only splash-proof, 'the longest stay of 30 minutes underwater' is the effect under the control of experimental conditions. Some experts believe that the merchant did not mark the specific conditions for the corresponding water-resistant effect, 'Water resistance characteristics' description is easy to mislead consumers into thinking that the phone has a waterproof function, suspected of false advertising.
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Netizens reflect that Apple's mobile phone does not match the promotion
Recently, when Wang Jingyi (a pseudonym) used the iPhoneX, the phone accidentally fell into the water. She immediately took out the phone but found that the face recognition function has been disabled. After the shutdown and restart, it still prompts 'Detected that the original deep sensor has a problem. Disable face ID'. On the 16th, when she sent the phone to Apple's official store for repair, she was told that the face recognition module hardware of the phone was damaged, and the test system was caused by the immersion. 'My phone was bought in April this year, and it is still under warranty. Period, but the staff said that the damage of the immersion liquid is not covered by the warranty, you can add more than 4,000 yuan for the new machine, or return to the factory for repair and bear the maintenance costs. 'Wang Jingyi puzzled, why the waterproof function of the iPhone X and the propaganda 'in 1 meter The longest dwell time in deep water can reach 30 minutes' is not the same.
Apple's official website to describe the characteristics of water against Apple's official website, Apple's mobile phone since the iPhoneX has a face recognition function and water resistance, the maximum residence time of up to 30 minutes in a depth of 1 meter, the water resistance effect under the IEC 60529 standard Reach IP67 level.
The reporter found that the damage caused by the water intake of iPhoneX mobile phone like Wang Jingyi is not infrequent. According to media reports, Mr. Wang of Hangzhou washed the iPhoneXS Max with water after his own exercise, resulting in damage to the mobile phone after washing. Mr. Wang This indicates that Apple officially promotes iPhoneXS Max to support waterproof and dustproof functions. Why is it not guaranteed after entering the water?
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'Underwater stay for 30 minutes' is the experimental effect
Yesterday, the reporter called Apple's official customer service, the customer service said that if the mobile phone immersion caused damage, it was caused by accidental damage, not within Apple's warranty. As for iPhone X, iPhoneXS Max model is waterproof, the staff said, the phone is not waterproof It is resistant to water and can only be splash-proof. 'If it is a small water droplet, the small water droplets will splash on the surface of the mobile phone. It is not that there is no problem under heavy rain. Moreover, during the use of the equipment, it is not excluded due to wear and the like. The water function is affected, causing the equipment to enter the water. After all, it is an electronic device. It is not recommended to touch the water.
As for how long the propaganda function of water resistance can be said, how to judge whether it is a function of the mobile phone itself? The staff said that the damage and the cause of the mobile phone should be based on the inspection of the after-sales personnel, and the after-sales personnel will give a treatment plan.
Then, the description of the anti-water characteristics in Apple's official website 'up to 30 minutes in the depth of 1 meter or 2 meters deep' is suspected of false propaganda? The staff said that this description refers to the theoretical situation, is in the control of experimental conditions In the case of water resistance, 'it is not that the actual can not be achieved, for the consumer's conditions of use, we can not predict'.
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Propaganda misleading consumers suspected of false advertising
Zhou Hao, a lawyer at Beijing Yuheng Law Firm, said that Article 28 of the Advertising Law stipulates that advertisements are deceived by false or misleading content, misleading consumers, and constitute false advertisements. The actual test can't be achieved, then the propaganda content is false, suspected of false advertising. 'If the effect of propaganda is controlled by layers, the theoretical effect, the actual use effect is not the content of the slogan, the slogan is easy to make people Misunderstanding. '
Zhu Wei, deputy director of the Center for Communication Law at the China University of Political Science and Law, and expert member of the Legal Advisory Committee of the China Advertising Association, said that the description of 'water resistance characteristics' is easy to mislead consumers into thinking that mobile phones have waterproof functions and are suspected of false publicity. 'In addition, businesses are advertising The specific conditions for staying underwater for 30 minutes should be marked, including at a depth of a few meters, whether the mobile phone is dynamic or static, and whether the water resistance is against fresh water or sea water. These are not clear, and do not remind consumers of the actual resistance. Water effect, suspected of false propaganda. '
