On the day before the National Day holiday, on September 30th, the first tidal experience hall of glory was officially opened in Shenyang. The glory of the Shenyang Chaohuo Experience Hall landed on Shenyang Middle Street, the most popular pedestrian street in Liaoning. This is the glory line. Expanding the new beginning. It is also the 1001 offline experience store of Glory. It is a historical leap after the online transcendence of Xiaomi to become the first brand of Internet mobile phone, and the construction of online channels. This shows glory 'light Assets, Partner Pass' The high efficiency and strong vitality of the channel construction model is a milestone for glory. President Zhao Ming and his partners have witnessed this historic moment with more than 30 media outlets across the country.
The first wave play experience hall opened glory magic2 stunning debut
The design of the glory Shenyang Chaohuo Experience Hall is designed with Chaomei and technology stores, which is more in line with the aesthetics of young people. In the decoration and layout, it is also fashionable enough to embody the youthful atmosphere. In the sales category, the whole category is operated. Not only glory mobile phones, but also showcase and sell glory fusion, accessories, IoT and other products. 'Today, young people are not younger, younger and younger, and we are creating a glory experience. Let everyone enjoy the charm of technology, let us experience the charm of cutting-edge technology, but also make our lifestyle and mentality become younger. 'Glory President Zhao Ming said in his opening speech, 'Glory 1000th The store's honorary store manager is a favorite of the young people of the network red Papi sauce. Glory 1001 shop, is a third space for the young people to provide the future glory. 'With the 1001 glory store Opening, the tide play attribute of the glory offline channel system will evolve again.
In order to highlight the characteristics of the tide play, the previously-recognized 'Super Flagship' glory Magic2 also appeared as an egg on the scene, allowing Magic old users and live pollen to feel the charm of this flagship future technology. From glory Magic2 in Berlin, Germany At the IFA exhibition, the magical full screen, Kirin 980, 40W super fast charge, graphene technology, or dual-card dual-pass, have made the glory Magic2 attract widespread attention inside and outside the industry. The annual super flagship glory Magic2 debut In the Shenyang Chaohuo Experience Hall, from the side, the glory mobile phone has high hopes for this store.
Offline stores broke through thousands of omni-channel strategies and won major victories
The Shenyang Chaohuo Experience Store is also the 1001st store of Glory, representing the historic breakthrough of the glory offline channel, and the time-breaking node is also unusual. In 2018, the overall share of the domestic smartphone market continued to shrink, and the glory of mobile phones suddenly rose. Against the trend, successfully won the fifth best sales in the first half of 2018. As the first brand of Internet mobile phone, glory mobile online sales strength need not say much. But online channels, there is still a gap compared to the old power.
At the same time, the glory line stores broke through thousands of stores, on the eve of the National Day, in order to give back to consumers, during the National Day of Glory, the colorful Thousand Shops will be held in the next thousand stores, and the mobile phone will be given. Accessories, the full range of accessories 50% off and other rich offers, which will attract a large number of young tide play users, to glory stores to gather, experience and play, is bound to trigger a new wave of buying.
At the 2018 GMIC conference this year, Mr. Zhao put forward the 'three-piece cotton jacket' for the winter in the speech of "There is always time for breaking the wind and breaking the waves". One of them is 'having friends and having a future'. Implementing to the offline channels, glory insists on 'light The asset's model, win-win with partners, and supply chain integrity cooperation. Therefore, even if the offline mobile phone store ushers in the tide of closing the store, the glory can still break through the waves, to dozens of weekly, even hundreds of The rhythm is widely opened in all parts of the country. In less than October, the total number of experience stores under the glory line has exceeded 1,000. I believe that there will be more Chaohuo experience halls to meet with you in the future. Let us wait and see.
