Apple's new iPhone XS series was officially launched on the 21st of this month. The 512GB version of the iPhone XS Max is priced at 12,799 yuan, which has set a new high for the iPhone. Therefore, many analysts do not sell this product. I am optimistic.
However, it turns out that they may look away. According to the latest media report, analyst firm RBC Capital Markets said that iPhone XS Max is the most popular in the current market, and it also brings greater profits to Apple.
RBC said that the number of users choosing more storage capacity is increasing. At the same time, Daryanani said in a report that the willingness to buy iPhone is 26%, compared with 20% last year. 68% of respondents plan to purchase more storage capacity. Large version (currently iPhone XS and iPhone XS Max are available in 64GB, 256GB and 512GB).
According to Daryanani, more than 57% of iPhone X users have chosen the 256GB version, while iPhone XS and iPhone XS Max users have a 68% share of users who prefer mass storage.
Daryanani mentioned that although the iPhone XS Max is expensive, it is still the most popular iPhone buyer in the future, and Apple will get higher profits.
In addition, analyst Amit Daryanani raised the target price of Apple stock from $240 to $250.
In fact, this phenomenon is not uncommon. Consumers are keen on the large-capacity mobile phone version, which is the trend of the entire mobile phone industry. Like Samsung mobile phone, it launched the 512GB ROM version in Note 9 in August, and Huawei’s next flagship. The Mate 20 Pro will also be available in an oversized 512GB version.
