It is obviously a better idea to choose the hairy crabs in other places of Yangcheng Lake hairy crabs. It is obviously better to choose high-end products through weighing and sorting equipment.
In recent years, Yangcheng Lake hairy crabs have a strong limelight. Because of their large body fat and delicious taste, they have become the unremitting pursuit of crabs. According to statistics, the total marketing volume of Yangcheng Lake hairy crabs last year reached 30 billion yuan. The statistics of Yangcheng Lake Hairy Crab Industry Association show that At that time, the output of Yangcheng Lake hairy crabs was only 300 million, which is equivalent to 99% of the hairy crabs on the market last year.
This year's fake traffic has not improved. September 21 is the day when Yangcheng Lake hairy crabs were arrested. The 2018 version of the Yangcheng Lake hairy crab anti-counterfeiting special logo was officially issued, but some reporters found that fakes were still found in the hairy crab market. Extremely embarrassing, fake gift boxes, fake anti-counterfeiting labels form the industrial chain for sale. It is conceivable that this situation will last for a long time. Inferior local crabs are mixed with Yangcheng Lake hairy crabs. The quality of the brand 'Yangcheng Lake' will be affected, and some places will be affected. The quality of the crabs will not be recognized by the market, and the day ahead will be nowhere in sight. The future of the hairy crab industry is worrying. To solve this phenomenon, we need to start from the Yangcheng Lake hairy crabs and other areas of hairy crabs.
Yangcheng Lake Hairy Crab: Increase the promotion of genuine anti-counterfeiting labels, strengthen brand supervision
It is understood that as early as a decade ago, Yangcheng Lake hairy crabs in order to protect their brand reputation, to facilitate consumers to distinguish between true and false, the use of anti-counterfeiting signs with crab buckle. In 2010 also issued "Suzhou City Yangcheng Lake hairy crabs geographical indication product protection The Measures, in delineating the origin of the Yangcheng Lake hairy crabs, also clearly arbitrarily marked the geographical name of Yangcheng Lake to accept fines.
But to this day, we can see that these measures have not stopped the crazy counterfeit. Wearing anti-counterfeiting marks is a kind of food traceability, which should have the function of preventing counterfeit food. Like this year's latest version of the anti-counterfeiting mark provides digital, two-dimensional code, Cat eye laser and other anti-counterfeiting methods are quite different from counterfeit crab buckles. On this basis, related brands need to increase the promotion of genuine anti-counterfeiting labels to prevent consumers from mistakenly treating counterfeit labels as authentic labels. .
Hairy crabs in other regions: Strengthen product sorting and accelerate brand building
Counterfeiting Yangcheng Lake hairy crabs, in the end, is still driven by the interests. Compared with the hairy crabs without brand blessing, the label of the fake Yangcheng Lake hairy crabs can increase the price by ten times. This is the difference caused by insufficient construction of hairy crab brands in other places.
However, in terms of quality, there are also local hairy crabs that do not lose Yangcheng Lake. Researchers have conducted comparative analysis of hairy crabs in the Great Lakes, such as Taihu Lake, Yangcheng Lake, Gucheng Lake, and Hongze Lake, and found that in the edible part index, crude protein content, In terms of amino acid composition, the hairy crabs produced in Yangcheng Lake do not have an absolute advantage, even worse than other hairy crabs in other producing areas.
Therefore, if the hairy crabs in other producing areas can establish a corresponding brand, they will have a strong market. The most fundamental factor in brand building lies in whether the product quality is excellent or not. In the national standard express level, the standard of hairy crabs is divided according to the weight class, and the male crab is larger than 200g, female crabs larger than 150g are special; male crabs are larger than 150g, female crabs larger than 125g are classified as first class. Weighing and grading equipment has a strong role in it. The current weighing and grading equipment can run on the weighing belt through photoelectric signals. The crabs are accurately weighed and screened according to their weight. The weighing and sorting speed of the equipment is between 220-300/min, which is a great advantage compared with manual sorting.
Nowadays, quality consumption has become a goal pursued by everyone. The requirements for Yangcheng Lake hairy crabs will be further improved. High-quality hairy crabs in the field of fake Yangcheng Lake hairy crabs may try to classify hairy crabs by weighing equipment, and promote the local hairy crab industry by building high-end brand brands. The real rise.