Recently, the People's Court Litigation Assets Network released the results of the judicial auction of the equity held by Leshi Holdings. As of the end of the auction, it included all the shares of Lexus Holdings (which has been renamed as 'Lerongzhixin') and all LeTV Pictures. The three projects including equity were eventually sold by the sole bidder at a total starting price of 773 million yuan. The mysterious bidder is Tianjin Jiarui Huixin Enterprise Management Co., Ltd., an investment company owned by Sunac China. 15 billion Assisted LeTV's investment entity.
Perhaps, this is the best result, and it is the only result that can only appear in the end. - Sun Hongbin took over the music and let 'Jia Leshi' become 'Sun Leshi'. Jia Yueting completely said goodbye to LeTV, bid farewell to LeTV, and bid farewell to various expectations.
In fact, in the absence of an agreement with Jia Yueting on the equity transfer of LeTV, the two sides tore up the face, Sun Hongbin resigned from the moment of LeTV's all duties, Sun Hongbin has been 'planning' LeTV's 'future', planning how to be LeTV The equity is collected in its own hands. Because, whether it is bankrupt or let the creditors publicly auction the shares of LeTV, only Sun Hongbin and its partners can accept the shares of LeTV, and no one else will be drowned by LeTV.
The fact is also that since Sun Hongbin has been immersed in this quagmire, he has already invested so much money, and he will not care about hundreds of millions of dollars. If Jia Yueting can cash, of course, better, can not fulfill, Sun Hongbin also has Capability. What's more, Sun Hongbin has introduced so many investors in Lerongzhixin, and has received a lot of external support. If LeTV can be revived, it is estimated that investors will have more and can get. The reward will be more.
It should be noted that the task of acquiring the equity of LeTV has been completed, and Jia Yueting has been completely driven out of LeTV. Whether Sun Hongbin can do it with LeTV is the biggest test for him. If he can't do it, Sun Hongbin needs to face it. It is not just a huge economic loss, but also the image of enterprises and individuals. After all, Sun Hongbin is a developer image in the eyes of many people, and Sunac is just a real estate company.
In other words, the success of LeTV can have an important impact on Sun Hongbin and Sunac's market image. If it is done, it will be a successful transformation. If it is not good, it will not be able to transform or transform. Sun Hongbin will try his best to make LeTV a good one.
What can be expected for investors now is that after a year of operation, Sun Hongbin has successfully introduced the two important sectors of LeTV, LeTV and LeTV, into independent investors and introduced strategic investors. Made out, LeTV has great expectations, great hope.
Therefore, Jia Yueting’s exit is an opportunity for LeTV. Sun Hongbin, who has fully entered LeTV, can prove himself again, prove that Sunac has other capabilities besides building a house, and that he and Sunac can give What does LeTV bring?
Sun Hongbin’s 'half life' has been handed over to LeTV. It is not a multi-debt, but a big impact. It’s not Jia Yueting’s 'conceding defeat', but Sun Hongbin has not won. Only when LeTV re-ignites, Sun Hongbin is truly win.