As the upstream LCD panel prices all the way down, the upcoming 11 shopping gold season, a TV price war is inevitable. Price war is only a microcosm of the excessive competition in the television industry in the stock age.
Hisense, as the industry leader, is using laser TV to make a difference, while the ' big screen ' and ' eye-protection ' are two of the most differentiated labels for laser TVs. With the ' big ' advantage, Hisense has seized over half of the 80-inch and larger-screen market this 1-August.
Another ' eye-protection ' feature has recently been certified by an authoritative authority.
Laser TV comes with ' eye protection ' property According to the National Authority testing institutions, China Electronic Technology Standardization Research Institute and the Beijing Union Hospital eye experts recently done by the laser TV and LCD TV contrast evaluation results show that ' long time to watch LCD TV will produce obvious eyesight, diopter and ciliary muscle changes, as well as eye swelling, eye pain, light, eye dryness, Vision blurred and other symptoms, while watching laser TV, the eyes feel more comfortable, ciliary muscle tend to more flexible, more conducive to the protection of eye health.
' Dr. Liu Xianrong, a laser-television expert, points out that the characteristics of a laser TV's health eye are determined by its luminous imaging principle.
LCD or OLED TVs are direct-based imaging, large-area screen light directly into the eye, and laser TV through the screen to reflect the light into the eyes of viewers, soft and comfortable light is not dazzling. It can be said that the laser TV since the birth of their own eye-care properties.
This feature was once again proven by the scientific contrast test of the professional body, and has undoubtedly been another successful endorsement of the laser TV.
How is the exclusive advantage made? First of all, whether it is LCD or OLED TV, the screen (or backlight) emitted by the light source directly into the human eye, so the stimulation of the human eye is relatively large.
Especially in order to achieve better HDR effect, manufacturers are constantly improving the brightness of the screen, the maximum peak brightness has been able to do 10000nit, you face the TV, has been called a ' small sun '. Laser TV's laser emitter casts light onto the curtain, which is seen by the human eye through diffuse reflection, and the amount of light that stimulates the human eye has been greatly reduced, and it is the same principle as we see in all the objects in nature.
If you look at the LCD TV like watching the sun, then the laser TV gives the feeling is the moon-like soft. Second, there is a screen flicker on the LCD and OLED TVs. The process is more mature, the LCD TV with DC dimming is relatively good, but the OLED TV has a wide screen flicker, especially in the case of low brightness.
Although the naked eye is not easy to detect, time is still easy to damage eyesight.
Laser TV is through the DMD display on the chip tens of thousands of prism reflection on the curtain to form every uniform and stable rectangular image, there is no dimming problem, there is no frequent flicker impact, so long time to watch the laser TV is not easy to cause human eye fatigue.
In addition, in order to avoid the human eye to the laser light source, Hisense Laser TV is equipped with a distance sensing device, when the detection of people near the TV, will automatically turn off the light source, to avoid damage.
Small living room big TV becomes possible
Usually when you buy a TV, the manufacturer will give a distance and screen size reference value, the farther away, you can choose the larger screen size. For the first-line city living space is very limited to consumers, small living room placed large television is an unrealistic thing, not only a large area, the distance is too close to vision is not good.
Laser TV makes this condition greatly relaxed.
To Hisense 80-inch laser TV L5 For example, it is suitable for viewing distance of only 3 meters, and 65-inch LCD TV suitable viewing distance consistent, the picture is increased more than 40%, the cinema's immersion into the ordinary family living room is no longer extravagant hope.
At the same time, less than 20,000 of the price also makes it possible for more young users to have nearly an inch of large screen televisions. With the new demand of TV and the decline of two purchase demand, the TV market is entering the stage of stock competition, and differentiation becomes the key of competition. In the coming period, the demand of the large-screen market will only increase with the promotion of consumption.
At the same time, more attention to health users, choose a ' big screen ' and ' eye protection ' advantage of the laser TV, it is logical. The exclusive advantage of health eye-care Laser TV | The time of stock competition and the breakthrough of Hisense by differentiation
