On September 21st, the three-day 2018 Shanghai International LED Exhibition was successfully completed. This is the three days for exhibitors to showcase their corporate style. It is also the three days that exhibitors can get in touch with the manufacturer. To a certain extent, the exhibition Is a condensed version LED display The industry, which is the most representative upstream, midstream, and downstream companies in the industry, is the latest in the industry, both in R&D and product types. LED display The 'wind vane' of the development of the screen industry. Although the Shanghai exhibition has ended, in just three days, what industry trends can we look at?
The conventional market tends to be stable.
The 2018 Shanghai International LED Exhibition has ended. Many people say that the scale of this year's exhibition is small. The exhibitors have also decreased compared with last year. In fact, from the overall situation of the exhibition, it is not difficult to see that this Shanghai LED exhibition site lacks the LED conventional market. The figure of the big force. Can't help but wonder, Shanghai LED Exhibition is the best window for the promotion of corporate culture and products in the industry. Why do many LED screen companies that have been deeply involved in the conventional field choose to absent?
The main reason is that with the rapid development in recent years, the entire LED display industry market system has been very mature, and the traditional LED conventional screen as the industry's veteran industry, after continuous adjustment and upgrade, the market has also stabilized. This means that the exhibition is of little significance to them.
The products exhibited at this year's Shanghai exhibition can be described as a wide range of products, and the products in various sub-segments are flourishing, whether it is later on the LED transparent screen, or this year's hot stage rental screen, or the LED floor tiles with great development potential. LED shaped screens are favored by many visitors with their unique display modes and innovative shapes. They have become the 'star' products developed by major companies, which has become a market segment of the future. The best proof of this point of view.
Small pitches lead the way High-end display applications upgrade again
After a few years of vigorous development, the LED small-pitch market has become a well-deserved 'king' in the LED display industry. Especially in the construction of smart cities, high-end display areas such as security monitoring and high-end conferences are demanding high-speed LED small-pitch. Bringing huge business opportunities to LED screen enterprises. This Shanghai exhibition has also become a gathering place for LED small distance. Whether it is LED display enterprise or LED display peripheral supporting enterprise, it brings the current hot security monitoring, wisdom. Small-pitch LED products in the field of integrated experience such as transportation, let the audience enjoy their eyes.
Technically, with the rapid advancement of COB technology and MINI LED technology, it has broken the technical bottleneck encountered by conventional SMD small pitch, not only the spacing can be made smaller, but also the product stability has been greatly improved. At the exhibition site, companies with large scale and R&D strength in many industries have successively launched MINI COB small-pitch products, and said that the products are ready for mass production. On the other hand, at this year's show, a new small-pitch product makes people In front of the eyes, it is a one-piece conference display system solution. This solution is applicable to multi-purpose conference rooms, training rooms, classrooms, command centers and other places. The product advantages brought about not only open up a new revolution in high-end display, but also Will become a new trend in small-scale applications in high-end applications.
Idea innovation, hardware and software combination or new trend
Through this Shanghai exhibition, in addition to seeing the innovation of the product itself, we can also feel the reform of the production concept of LED screen enterprises. Especially in the new retail era, business Display market At the same time of development, it is also LED display The screen industry brings unlimited business opportunities. Today, many companies are launching their own new products for the high-end commercial market, such as LED advertising screens, LED electronic fitting mirrors, LED ordering screens, etc. These products not only have obvious advantages in resolution and stability. The business is a combination of AR, VR, holographic projection and other new technologies, which can easily realize human-computer interaction and improve customer convenience and fun.
In the process of communication with many merchants, we found that LED display is no longer a simple carrier. In the mature environment of emerging technologies, manufacturers will pay more attention to software development. A certain degree of integration can continuously expand the application field of LED display frequency, thus achieving the maximum commercial value of LED display.
Overall, perhaps because the industry has entered a stable stage, the breakthrough innovation products at this Shanghai LED show are less than the previous ones. But it is gratifying to see that from the traditional conventional market competition to the middle and high-end display market Nowadays, we have begun to pay attention to the combination of hardware and software. The production concept of LED display manufacturers has been evolving with the development of society. The root of all things, only the awakening of thought can bring about the revitalization of the industry, which is not the biggest. progress!
