On September 19th, Meizu Technology held the Meizu 16X series new product launch conference at the Beijing Performing Arts Center, releasing the light luxury flagship Meizu 16X, positioning the entry-level Meizu V8 and the first bangs full-screen Meizu X8. In the past two years, Meizu can be described as Destiny, and finally reconciled with Qualcomm, solved the performance problems of Meizu mobile phone, but because of the organizational structure and personnel changes, missed the best time to overtake the corner. After the release of Meizu 16 of the big knife, Meizu finally Welcomed the opportunity to turn over, but encountered a capacity problem, the situation is embarrassing. Now the arrival of these three new machines, finally for the Meizu snow.
First of all, the appearance of Meizu 16 X follows the large R angle of Meizu 16's frontal logo, the narrow border created by the suspension dispensing technology, and the aesthetic design of the upper and lower symmetry. Although the material of the fuselage is different, it is polished by Meizu. It has the transparency of glass. Performance is one of the highlights of 16X. After shaking hands with Qualcomm, Meizu 16X is also logically used in the most powerful chip of 1000-2000 yuan today - Xiaolong 710. The chip is located between the Snapdragon 600 series chip and the Snapdragon 800 series chip. It has both the low power consumption of the former and the strong performance of the rear. In addition, the Meizu 16X is also equipped with an on-screen fingerprint function. 2000 yuan price, it is very rare. It can be said that Meizu 16X is almost the 510 version of the Meizu 16, its appearance can not only ease the pressure of Meizu 16 out of stock, but also make up the charm of the phone at 2000 yuan price Vacancies.
Secondly, Meizu X8 appears as an egg, is a brand new Meizu X series, is also the first mobile phone equipped with bangs full screen. Meizu X8 is equipped with the same Qualcomm as Meizu 16X. Xiaolong 710 chip, the starting price is only 1598 yuan, the strong cost performance has been widely concerned by the industry. At present, the sales price of the Xiaolong 710 is almost 1700 yuan to 2,000 yuan, and the X8 will be the reserve price. Pulled to 1598 yuan, directly became the cheapest Snapdragon 710 model. In the current mid-end mobile phone market, Meizu X8 is definitely a real god machine, if the same price, Meizu X8 has a performance advantage, very Difficult organic type can beat it; and the same configuration, Meizu X8 price advantage is too obvious, directly 100-200 yuan cheaper than other models.
Finally, the Meizu V8 main entry market, it has two versions of high and low, high version with MediaTek P22 processor, equipped with 4GB + 64GB memory combination, the body is made of metal, priced at 1099 yuan; low version with MediaTek MT6739 processor, Supplemented with 3GB+32GB memory combination, the body is made of polycarbonate, priced at 799 yuan. Photograph is the biggest highlight of V8, it takes a lot of effort in taking pictures, whether it is front or rear, it is full of watching. In terms of specific configuration, the Meizu V8 is equipped with a 12-megapixel + 5 megapixel dual-camera combination. The 6-piece custom lens is combined with the F/2.2's large aperture. It is pushed forward for two years. This configuration will only appear on the flagship level. , now the entry level can also enjoy.
Presumably careful charm friends have already discovered, as the important conference of Meizu, but the charm blue mobile phone figure. In addition, this release of Meizu V8 and Meizu X8 across the price of 799 yuan - 1998 yuan, this price segment was originally Positioning the entry-level charm blue series and positioning the mid-range charm blue Note series is responsible, this can not help but cause doubts, is it that Meizu has separated the charm blue? Faced with the incomprehensibility and doubts of netizens, Meizu Technology founder and CEO Huang Zhang gave the answer: 'In the future, I only have two series of mobile phone products: Meizu flagship series and national mobile phone series'. It is obvious that the national flagship of Huang Zhangkou is the new V series, not the charm blue series.
In the two years of the Meizu flagship series of mobile phone downturn, the charm blue series has supported the half-day of Meizu's shipments. With this fashionable industrial design and super high cost performance, the charm blue mobile phone has won a good reputation and sales at home and abroad. By 2018, Charm Blue has launched a total of 22 models, with a total sales volume of 50 million units. Now that Charm Blue has been cut down, Xiao Bian believes that this has advantages and disadvantages. The advantage is that product positioning is more precise, clear, and more Conducive to Meizu's future planning. The downside is that in the short-term, the new model is difficult to replace the charm blue mobile phone as the location, and there is no charm blue, the number of Meizu products and product lines are much reduced, the sales pressure of the single model increases. However, Meizu has experienced several changes. Whether it is good or bad to cut off the charm blue, it takes time to test.
