Last year, the overall weakness of the mobile phone market made the whole industry in a tense competitive atmosphere. By this year, competition has not only decreased but has become more and more fierce. Major brands have launched new products to establish their own market advantages. Well-known mobile phone brand, after the launch of NEX flagship, also launched a new product - vivo X23, to open up the mobile phone market in the second half.
As the new flagship of the X series, the vivo X23 ushered in a new upgrade in terms of design, photo experience, artificial intelligence, etc. After its launch, it attracted many consumers to buy, which triggered a frenzy.
According to Liu Hong, vice president of sales for vivo China, the vivo X23, which was launched on September 14th, has won the 3000-4000 yuan price range mobile phone, whether it is Jingdong, Tmall, or offline retailer platforms. The first sales champion, the first sales once again set a new record.
In the first week of listing, vivo X23 won the incremental champion
Good products not only have to be the first to open the door, but also continue to sell well. According to the latest weekly retail monitoring data of Sino, the Vivo X23 is not afraid of the market cold wind, and it has won this week. The incremental champion, leading the sales growth of the domestic flagship machine in the contrarian trend.
The reason why vivo X23 can win this week's incremental champion is closely related to the new breakthrough made by vivo at the product level. Vivo always adheres to the core needs of consumers and is committed to creating extraordinary with cutting-edge technology. user experience.
New light aesthetic design
In the current most important design of consumers, Vivo brings the aesthetics of light design to the X23, and interprets the fashion of the mobile phone industry with the most unique aspects. The front is equipped with a new generation of smart water drop screen design, and brought Up to 91.2% of the screen ratio. Compared with the previous generation, its display area is further expanded, the curvature of the screen corner is more comfortable and natural, and it has excellent performance in visual improvement.
On the back of the vivo X23, vivo brings a new gradient color based on the aesthetics of light design. Gradient colors and areas have been further extended. It is worth mentioning that there is a new 3D phantom aurora with the vivo X23 color gradient. They can be synchronized with the gradient color to produce a very cool visual effect. And this is the greatest charm brought by the aesthetics of light.
125° large wide-angle lens + super backlight photo technology
As an important part of the user experience, the mobile phone camera group is also the object of research and development of vivo. On the vivo X23, vivo brings a 125° large wide-angle lens and a new super-backlight camera. The large wide-angle lens allows users to capture more when taking pictures. More pictures, the scenery record is more clear and more perfect. In addition, the wide-angle lens brings the image extension is not available in ordinary lenses.
In the field of backlighting, vivo has always been ahead of the industry. In the latest vivo X23, it has brought a new super-backlighting technology. It supports an ultra-high dynamic range of up to 12.3 EV, and it will be more control over bright and dark areas and excessive areas. Excellent. Allows users to achieve excellent imaging results in complex lighting conditions.
Fourth generation photoelectric screen fingerprint technology
As the pioneer of screen fingerprints, Vivo has been working hard to improve the experience of screen fingerprints. Vivo X23 is equipped with vivo 4th generation photoelectric screen intelligent technology, with F/1.5 large aperture sensor, which has higher recognition rate and security than the previous generation. Sex, can provide more excellent unlocking interaction. At the beginning of the screen fingerprint, vivo has also encountered doubts, but it uses actual actions to prove the superiority of the technology. From this stage, many brands have followed the introduction of screen fingerprint technology. Look, it is not difficult to find that vivo has long been at the forefront of the field.
New Jovi Artificial Intelligence
From vivo X21 to vivo NEX, to vivo X23, vivo launched Jovi artificial intelligence has been updated for many generations. On vivo X23, the new Jovi can more intelligently understand the user's intention through voice interaction, even the logic of complex depth operations , can also be easily done. For example, to help users send friends circle, map navigation and other third-party operations, Jovi can also be easily implemented.
Not only the above innovations, vivo X23 also independently rewritten Android bottom layer and joint game manufacturers to launch the vivo Dual Turbo twin-turbo engine, the whole system comes standard with 8GB+128GB large memory, upgraded new 22.5W half-pressure flash charger, new AK4377A HiFi chip, etc. Let the X23 become the flagship machine of the current value, innovation or experience. It is not difficult to understand the online and offline sales.
With the ultimate innovation, to create the ultimate experience, to win the favor of the market and consumers, this is the vivo X23.
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