Recently, the '2018 China HVAC Industry Development Summit' sponsored by China Refrigeration and Air Conditioning Industry Association and China Energy Conservation Association was successfully held at the Renaissance Beijing Jinmao Hotel. As the theme, exchange ideas on the opportunities and challenges of HVAC industry development under the new ecology.
Meeting site map
At this summit, Aux has stood out from the outstanding air-conditioning brands that participated in the conference. With its contribution and achievements in the field of air-conditioning and intelligent creation under the new ecology, Oaks has once again won the “Chuangzhi Award” from the organizer. Also included are McQuay, Dunham Bush, Ao Smith and other businesses.
Award certificate
From manufacturing to 'intelligence' Oaks leads the industry
According to the reporter, in the industry revolution of air-conditioning intelligent, Aux air-conditioning has always been at the forefront. According to third-party authoritative monitoring data, the shipments of Oaks air-conditioning domestic sales in January-July 2018 increased by over 43% year-on-year, higher than industry 16 The average growth rate of %, the growth rate continues to lead. It is understood that the reason why the sales of Aux air conditioners can grow rapidly, is related to the importance of manufacturing, leveraging intelligence, and taking the lead in embracing the Internet and other strategies.
In the context of consumption upgrades, Aux has always adhered to the corporate philosophy of 'Quality is the cornerstone, innovation is the soul', bringing intelligence into the manufacture of air conditioners. In December 2017, the Oaks air-conditioning smart factory with an investment of 2.39 billion yuan was officially put into operation. After the production, the delivery time of the products has been shortened by 30%, and the market support is efficiently completed. Different from the general factory to carry out intelligent upgrade and transformation of the production line, Aux is using the world's top automation and information equipment in the production equipment to create true intelligence. Chemical plant, fully guarantee the birth of 'fine health air conditioner'.
In addition, Oaks is the first company in Zhejiang Province to achieve one-time implementation of the word mark and GS international certification. This means that Oaks has not only passed the certification of the world's most stringent German safety certification GS, but also obtained the EU market CE. Certification, and meet the VOC compliance requirements of Turkey, Bangladesh, Egypt and other countries.
In the aspect of intelligent air-conditioning manufacturing, Oaks's pursuit of quality is obvious to all. At this HVAC industry development summit, Oaks won the "Chuangzhi Award", which is also the industry's recognition of its achievements in air-conditioning.
Innovation provides a steady stream of energy for industry development
In addition to the introduction of smart manufacturing in air-conditioning manufacturing, Aux Air Conditioning also adds many intelligent functions to air-conditioning products. In the recently released new air-conditioning products of Oaks, we can see the smart modules that they carry, users through the mobile phone APP 'Ox A+' can remotely control the air conditioner, enjoying the wisdom of the wind, automatic washing, intelligent WIFI and many other 'black technology' services.
Oaks new air conditioner with intelligent module
In addition, in order to comply with the current market situation after the consumption upgrade, Oaks uses the Internet to innovate a series of brands, marketing and channel strategies, from design, sales, after-sales, brand and other aspects. To cater to the current young consumers, Aux Air Conditioning and Ouyang Nana, Zheng Zheng and other stars collaborated to hold 'AUXRUN', 'Super Run Racing 趴', to create a small animation movie of Xiaoao as IP, and cross-border cooperation with Ferrari Club, SCC Super Run Club, etc. The series of initiatives also paid off. In this year's '6.18' promotion, Aux Air Conditioning Sales ranked first, with statistics. Among the purchasers of Aux Air Conditioning, the proportion of consumers after 90s is close to 45%, accounting for 80%. About 36%.
As the most dynamic and innovative brand in the air-conditioning industry, Oaks has won the award for this year's 'Chuangzhi Award'. With the emergence of new air-conditioning, Aux will lead the air-conditioning industry towards smarter and more innovative. The direction is to provide a smarter, more comfortable air-conditioning experience for a new generation of young consumers.