September 13, 2018, ' National Appliance ' is a strategic partnership with the Tmall IoT business unit, which will collaborate on IoT projects, combining hardware and software to target ' Tmall first '.
Tmall IoT Division general manager Jinshing, Tmall Life electrical industry head of fish and Grundfos Group president Liang, Life Electrical Marketing Division deputy Director Ng Ian jointly attended the signing ceremony of strategic cooperation. On June 5, 2018, the Tmall IoT business unit was established. Tmall IoT Division is the integrated sector that Alibaba has set up to drive the development of AI and the IoT industry in the consumer end. Through the insight of consumer trends, the integration of the group's artificial intelligence and the Internet of things technology capabilities, channel sales capacity and a variety of application services capabilities, to help brands better define, design, production, sales of IoT products, is committed to creating more comfortable and convenient for consumers the ideal life.
This year, 618, Tmall IoT division, the first batch of IoT appliances new products have been unveiled.
In fact, the Grundfos layout is also early in the IoT. March 28, 2015, the grant of the Chinese Academy of Sciences, the Institute of Computing Technology released the ' g+ Smart Home Platform ', which supports the full line of Grundfos home appliances Cloud access Service platform, so that home appliances to achieve true interconnection, so as to achieve human-computer interaction, intelligent control, fan interaction, big data interaction and other functions,
For the vast number of consumers into the intelligent life of the entrance, to bring consumers a new way of life.
With the growing sophistication of the ' g+ Smart Home Platform ' technology, Grundfos has also given more and more products with intelligent functions, microwave ovens, air conditioners, refrigerators, washing machines and so on, to bring more and more conveniences to consumers ' lives. Strategic cooperation between the two sides, complementary advantages.
Tmall IoT Division is now standing at the forefront of change, and Grundfos itself with ' g+ smart Home Platform ' accumulation, has been in the smart home appliances have enough precipitation, plus the Grundfos own strong manufacturing capacity, will be the next two hardware and software cooperation to lay a solid foundation. It is learnt that the two sides started a preliminary communication and cooperation, has received good results. This June, the Grand Master Microwave g90f25cn3ln-c2 (TM) access to the "Tmall Wizard" module for voice control, to achieve a more intelligent control of the microwave oven, the use of the experience greatly improved.
In addition, another access to the ' Tmall ' module of the Grundfos Microwave oven g90f25cn3ln-c2 (T1) will soon be on the line. Market statistics show that the total volume of the Grand Microwave G90f25cn3ln-c2 (TM) climbed to the top 8 in the entire microwave market category after its IPO in June.
According to the disclosure, these two models of products in 2018 sales target of 350,000 units, ' dual 11 ' will strive to achieve 80,000 units of sales. With the deepening of consumer upgrading, the market also on the function of the product to put more stringent requirements, and as China's home appliance quality consumption led by the Grundfos, but also in the continuous technological innovation, to meet the growing needs of a better life.
This cooperation with Tmall IoT will promote the intelligent layout of the whole category of household appliances, bringing consumers smarter and more quality products.
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