What will change in ten years? It will make our lover grow old. What is it that will not change? It is the love of our family. Recently, Shuaifeng’s warm advertisement of "No Old Kitchen" based on real stories The story broke out a father's ten-year-old, insisting on serving as the son of a bus driver. Ten years later, his son found that his father was old, and the kitchen fumes for years have caused his father to suffer. Respiratory disease, so the kitchen was remodeled, want to give his father a 'not old kitchen'.
Shuaifeng "not old kitchen" poster
In the past ten years, Shuaifeng integrated stove has been devoted to the research of healthy kitchen appliances. Its 99.96% soot absorption rate and 98.91% grease separation have continuously set the record of the industry, and also created a beautiful kitchen for the consumers. Environment. In order to give back to old and new users, Shuaifeng launched the tenth anniversary celebration of '10 years, no old kitchen, ten cities, 100 free kitchen upgrades'.
Activity scene, Shuaifeng integrated stove strength circle powder
From September 7th to September 9th, Shuaifeng's "No Old Kitchen" came to the place known as 'Pearl City'. In the Shuaifeng exhibition hall on the first floor of Wanda Plaza, the chefs made a rich heart with the Shuaifeng integrated stove. The food, not only sweet potatoes, corn, yam and other healthy coarse grains, but also the sugary Sydney, Cangzhou Xiaolongbao and other delicious taste on the tongue. Freshly baked food attracts a wave of consumers to taste.
From September 7th to September 9th, Shuaifeng's "No Old Kitchen" came to the reputation of 'Pearl City'.
After watching the food production process on the spot, a consumer expressed his good feelings about the Shuaifeng steamer integrated stove. 'Only need to simply process the ingredients, put them in the steamer, and eat in 7, 8 minutes. It’s so convenient, it’s very suitable for people like me who can’t cook. I have to buy one for the renovation of the new house.
Freshly baked food attracts waves of consumers to taste
In order to let more consumers who are not on the scene know about the 10th anniversary of Shuaifeng integrated stove, the event site also invited the famous net red 'Daweiwang' to broadcast live, showing the food cooked by Shuaifeng integrated stove for netizens. The netizens didn't even hear about the integrated stove before. After watching the live broadcast of the net red, they all said that they were powerfully powdered by the Shuaifeng integrated stove.
Food made with Shuaifeng integrated stove
In addition to the food, the event has also set up the 'Lucky Grand Turntable'. Consumers only need to take a live photo with their mobile phone to send a circle of friends with 50 likes to participate in the lucky draw. In addition to the ring collection, the audience can also choose In the play room of "Not Old Kitchen", watch the three-minute story film, fill out the wish card, and draw rich prizes.
Ten cities and ten households, creating 'not old kitchens' for more families
As the most important part of the 10th anniversary event, Shuaifeng integrated stove will select 100 lucky fans in Hangzhou, Ningbo, Nanchang, Nanjing, Nanyang, Wuhan, Xiangtan, Yibin, Xi'an and Changchun. Integrate the stove and upgrade the kitchen to let more families have a time-honored kitchen environment and enjoy the beautiful life brought by the 'not old kitchen'.
Product display area, staff introduce products to consumers
In the interview, the person in charge of the Shuaifeng event said, 'This 10th anniversary celebration is to thank the old customers for their gratitude. I hope that through the re-linking and maintenance of the old users, I will deepen their affection for the Shuaifeng integrated stove. The formation of word-of-mouth effect; Secondly, I hope to use this activity to attract more new users' attention and enhance the awareness of Shuaifeng integrated stove among consumers. ' During the event, many potential consumers will feel through the scene. , have a deeper understanding of the brand history of Shuaifeng integrated stove and the current industry status.
In the case of integrated stoves and even the entire kitchen power market slowdown, Shuaifeng chose to take the initiative to invest in manpower and material resources for terminal promotion, which undoubtedly gave the channel a shot in the arm, which has a significant effect on the boost of channel morale. This practice of giving up short-term benefits and giving more benefits to consumers to enhance their brand image has also played a good demonstration role for the entire industry.