At 3 pm today, Lianyou Furniture Group presented 2019 black technology new product, pofit, at the double-brand strategy conference, and officially launched the preparation of 'Lianyou Furniture Flagship Store', announcing that the flagship store will be launched on the 12th. This marks the official operation of Lianyou Furniture Group into the strategic operation mode of Tmall platform Baoyou office furniture flagship store and Lianyou furniture flagship store.
New service upgrade, dual flagship store service officially implemented
Baoyou office furniture and Lianyou Furniture are the two major office furniture brands under the Lianyou Furniture Group. In the market channel service, in the past, Lianyou Furniture served the overseas market, and Baoyou Office Furniture served the Greater China market.
In order to better meet the diversified needs of users in domestic and overseas markets, Lianyou Furniture Group announced at the press conference to expand the scale of e-commerce platform and officially launched the establishment of 'Lianyou Furniture Tmall Flagship Store' and its operations. 'Boyou office furniture flagship store', the implementation of dual flagship store services.
Baoyou office furniture flagship store with seat as the core product, the main service target for middle and high-end customers, is one of the highest-end office chair brands on Tmall platform, its brand image and value are increasingly recognized by the public, follow-up Paula Office The furniture flagship store will also bring higher quality and more professional high-end office seating services. The Lianyou Furniture flagship store is a professional service provider with system office furniture (all kinds of office furniture) as its core products, mainly serving the middle and high-end. Customers and SME customers.
As the largest network retailer in China, Tmall has a large user base, and the launch of the dual flagship store will undoubtedly enable Lianyou Furniture Group to better enhance its own brand value while allowing consumers to easily and easily reach the enterprise. The core products make the overall image of the brand more deeply rooted in the hearts of the people. The expansion of the online business scope of Lianyou Furniture Group will also become an important driving force for the future development of the corporate brand. It is undeniable that the double flagship launched by Lianyou Furniture Group The store service model can also bring new inspiration to precision marketing and diversified business operations for other similar companies in the market.
Pofit new products, the perfect display of human engineering
At this conference, Lianyou Furniture presented the design concept of pofit new products to all media. The new product will adopt the dynamic bionic spine pressure relief design, through the design of multiple bi-wing support pieces, and the design of the back support waist to achieve the thoracic vertebrae. , lumbar vertebrae, three-line support of the atlas, helping users to better relieve the pressure on the spine joints.
In terms of design, pofit's new products feature bionic fabrics, which show the perfect combination of art and technology. In the true sense, the shape and structure are extremely bionic.
Advanced research and development level, leading the industry leader
As one of the largest modern humanity engineering system office furniture production bases in China, Lianyou Furniture Group has reached the world's advanced level in product R&D and design, and has been committed to launching a variety of humanized, green products with a self-made rate of 98%. , reaching the world's top level. At the same time, Lianyou Furniture Group has a comfoteurope factory in Europe, and serves the European market. The group's service field is very extensive.
As early as 2016, Lianyou Furniture Group successfully introduced intelligent mechanized production into the production process of the product, which enabled the production to enter the AI automation era. The 'human engineering' is a new concept proposed by Lianyou Furniture Group, emphasizing that the design of the product must not only In line with engineering, we must meet the needs of humanity. Jinhao, a high-end human engineering chair developed by Lianyou Furniture, is known as one of the world's three most famous chairs. It is consumed by domestic and overseas customers with its exquisite craftsmanship and humanized design. The favor of the people.
From the 'balanced office space planning' proposed by Lianyou Furniture to the 'new concept of office environment planning and development', the Group has always adhered to the goal of “making your work and life” throughout the development process. At this conference, Lianyou Furniture has demonstrated the advanced technology and mature operation management that is the leader in the global humanities office system industry. We have reason to believe that in the continuous innovation iteration of Lianyou Furniture Group, the company will continue to consume for the majority of consumers. Bring more quality product experience and service.