In recent years, plastics trading companies have been actively developing new products with high added value and high profitability, not only in the sales of commercial materials in the growing markets such as electronics, medical, pharmaceuticals, and automobiles, but also increased external manufacturing and processing. enterprise.
On the other hand, the traditional plastics business components that have been operating since the beginning have also ushered in new corporate challenges. The overall demand in Japan has been reduced, or there is a tendency to reduce, even if the future unpredictable commercial materials are different from the past. The new field or overseas markets such as China and Southeast Asia will see substantial growth, and will also begin to pay more attention to sales.
However, the situation in the Asian market is different. The demand has been rising in the past 10 years, and 2017 has increased by 2 digits compared with the previous year. Many companies will strengthen their sales plans for overseas markets such as Southeast Asia, which are promising in the future. This is a The idea of using domestic technology to accumulate technology and respond to after-sales service.
In addition, Mitsui Chemicals' hair dye raw materials have also received attention. This commercial material also has a long history, and Japan's domestic market share has exceeded 50%. Recently due to the economic rebound effect and the impact of EC (e-commerce), sales volume It is also increasing. In the development of overseas markets, using the techniques developed in Japanese domestic sales, it will carry out easy-to-use loading and maintain the production of fresh containers.
Strengthening the commercial value of new materials is one of the important strategies for the survival of chemical companies. On the other hand, it is also beneficial to re-examine the characteristics of the commercial materials involved so far, and to challenge new markets that are different from the past. In Japan, it is also related to the market development of emerging countries such as China and Southeast Asia.
Since we have achieved results in Japan, we have accumulated a variety of experiences and are easier to copy to overseas markets than new business models. If such companies can effectively conduct business, they can create solid products in line with the development of new materials. Career foundation.