On August 31st, IFA Berlin International Consumer Electronics Show was once again grandly opened in 2018. TCL refrigerator washing machine has been deeply innovated and broken through years of continuous cultivation. In this IFA exhibition, it has repeatedly won the most innovative home appliance brand in the household appliance refrigerator washing machine, IFA2018 The award-winning technology gold award, the pollution-free washing and drying integrated product innovation achievement award and many other international awards, this is the TCL refrigerator washing machine won three awards at the IFA exhibition for three consecutive years, again and again highlighting the strength of China's big country brand.
Wang Xianju, general manager of TCL White Appliances Division (right) accepts IFA Awards
Internal and external repairs TCL refrigerator washing machine has been recognized by international authorities
The IFA exhibition has become a global technology festival. All major Chinese and foreign manufacturers' brands hope to show their strength through this platform. The awards presented by IFA Exhibition are one of the most important projects in the past years. The assessment items include design, appearance and function. Multi-dimensional factors such as market performance, gold content is extremely high. This TCL refrigerator washing machine can obtain the most innovative home appliance brand in the refrigerator industry of the household appliance industry, which is the biggest affirmation.
TCL refrigerator washing machine IFA booth is crowded
Just like the speech of Wang Xianju, general manager of TCL White Appliances Business Unit, TCL refrigerator washing machine adheres to the pragmatic and innovative corporate philosophy, focuses on the healthy life of users and innovates, uses creative design, innovative technology to explain the infinite possibilities for a better life, and live healthy for the family. Bringing intelligent care and infinite touch, creating innovation for the healthy life of users.
TCL refrigerator washing machine won the most innovative home appliance brand award
TCL refrigerator washing machine was established in 1998. TCL refrigerator washing machine has not forgotten its original intention in the past 20 years. It adheres to the pragmatic and innovative corporate philosophy, focuses on the healthy life of users, takes the needs of users as the origin, promotes the innovation and upgrading of China's household appliance industry, and practices the big country brand; Refrigerator washing machines are also constantly upgrading the core competitiveness of product brands in the global market. Under the guidance of TCL Group's overall global brand strategy, the company actively expands its mature channel business and develops and builds global emerging markets. In the first half of this year alone, TCL refrigerator washing machines Shipments have exceeded 2 million units. Globally, TCL refrigerators increased by 13.2% year-on-year from January to June 2018. TCL washing machines increased by 8.6% year-on-year in January-June, making it one of the fastest growing companies in the industry.
Starting from reality, innovative technology to solve user scene pain points
In the field of refrigerators, TCL refrigerators have found many problems of traditional air-cooled refrigerators from the actual scenes. The most criticized defects are uneven cooling, dead zones and dead ends. In real life, users find that in the cold storage area. Some fruits were frozen, but some vegetables began to snoring, and the meat placed in the frozen area was still not fully refrigerated for a long time; in addition, the energy consumption was too high, the noise was too high, and it became a pain point for users.
TCL integrated inverter air-cooled refrigerator debut at IFA
TCL integrated variable frequency air cooling technology completely solves these problems for users. It creates a more optimized and scientific air supply system, has a first-class refrigeration system, and five black technologies have created a new fresh-keeping cabin, in which the patented design of smart wind. The traditional air supply structure has been changed, the internal temperature of the refrigerator can be adjusted more quickly, and the TCL integrated variable frequency air-cooled refrigerator built by the integrated variable frequency air cooling technology has four major advantages: fast cooling, small temperature difference, super energy saving, low Noise. TCL integrated frequency air cooling technology provides a new solution for food storage, which can quickly lock the original flavor of the ingredients, ensure the original flavor of the ingredients, and truly achieve the quick cold lock, providing users with better. The fresh solution brings a smart and healthy quality of life. Therefore, the TCL refrigerator washing machine won the gold medal of 2018IFA integrated frequency conversion technology jointly issued by American International Data Group and the German Chamber of Commerce and Industry. At the IFA site, the audience can also participate in the game. Interactive, experience the innovative technology of fast cooling and lock-up brought by TCL refrigerator integrated frequency conversion technology.
TCL integrated inverter air-cooled refrigerator won the gold medal of IFA2018 integrated frequency conversion technology
Focus on product innovation Help users to say goodbye to laundry secondary pollution
TCL refrigerator washing machine concentrates on product innovation, constantly breaks through the technical barriers of traditional household appliances, and dares to dare to persist. In the washing machine, we strive to create a comprehensive care from the clean laundry, healthy care, comfortable wear to dignified travel. TCL The pollution-free washing and drying integrated drum washing machine was also awarded the IFA2018 Product Innovation Achievement Award.
TCL pollution-free washing and drying integrated drum washing machine won the product innovation achievement award
The research institute found that the traditional washing machine used for a long time accumulates dirt inside, and breeds a lot of harmful germs. It not only pollutes clothes in the laundry process, but also causes cross-contamination between clothes, threatening the health of users and family members at all times! The washing and drying integrated drum washing machine passes through the all-round, whole process, 100% free of life, allowing the user to completely bid farewell to the secondary pollution of the laundry. No special operation is required during the washing process, and the solid contaminants (wire scraps, Hair, metal, oxides, etc., and germs (bacterial microbes), no matter how long it takes, no pollution will be caused during use. It really solves the actual pain points of the user's laundry, giving users peace of mind and comfort. , with pleasure.
TCL dirt-free drum washing machine unveiled at IFA
At IFA, the TCL washing machine also uses the latest VR experience technology, allowing the audience to experience the dirt-free and overall care process through the three-dimensional experience.
Live audience VR experience TCL washing machine pollution-free technology
In addition, TCL pollution-free washing and drying integrated drum washing machine also pioneered the low-temperature and quick-drying condensing-type washing and drying integrated technology, using double-layer high-efficiency metal condenser to achieve 40 minutes of washing and drying at 50 ° C low temperature and extremely fast washing, while 45 Decibel washing and mute, T-DI intelligent and accurate automatic delivery and other intimate washing auxiliary functions allow users to have a pleasant product experience, really like to use TCL pollution-free washing and drying integrated drum washing machine.
Innovation never ends Intelligent + appearance innovation and help product upgrade
Intelligence is the general trend of future development. TCL refrigerator washing machine also insists on intelligent elements in its development. Intelligence is not only a slogan, but a gimmick, but it can really serve users. TCL refrigerator washing machine thinks that intelligent home appliances are not just let Products can be networked, but through technology, so that products can better understand the needs of users, using technology to achieve a more extreme product experience.
On the basis of TCL integrated frequency conversion crystal four-door air-cooled refrigerator, by embedding the networked TP large screen, the refrigerator can be interconnected with other home appliances, and join the home control system to complete the food storage work. At the same time, the refrigerator can be connected with the remote information device. Interact, online query food information in the refrigerator and set up shopping list to remind users to buy food; and allow users to self-program, intelligent management of different foods, such as understanding the amount of food in the refrigerator, food preservation period, automatically reminding food shelf life time Etc. In addition to the content interaction with the network service platform, download the instructions for use and upload the appliance to run maintenance information, after the abnormal alarm of the refrigerator, the Internet provides solutions to the user according to the fault information.
TCL integrated inverter air-cooled refrigerator debut at IFA
In addition to the intelligence, the design of the transparent door is added in the appearance, so that the user can easily see the items in the door without opening the refrigerator door. In actual life, the user will look at the inside of the refrigerator before purchasing the ingredients. There are still a lot of ingredients left. Usually, before taking the food, most of them can't determine whether there is any surplus in the refrigerator. You can only open the refrigerator door to view it, but this will inevitably cause unnecessary opening and closing of the door, which will cause the temperature inside the refrigerator to be generated. Fluctuations, which in turn affect the freshness preservation performance, and the transparent design greatly reduces the air interaction inside and outside the refrigerator, thus preserving the air-conditioning, allowing the ingredients to enjoy a stable storage environment, thus achieving long-term preservation.
Every year, the award-winning brands and products on IFA will set off a wave of discussion in the industry and become an important reference for consumers to choose products. This time, I can get the recognition of IFA, and the TCL refrigerator washing machine will not forget the original heart, dare to think, dare to do Belief in the new era of the 20th anniversary, TCL refrigerator washing machine will focus on the ingenuity and use more innovative refrigerator washing machine products to add value to the user's quality of life, and create innovation for the healthy life of users!