In May of this year, Konka released a medium- and long-term development strategy plan, namely 'one core position, two main development lines, three development strategies, four business groups', demonstrating the strategic goal of 100 billion goals driven by technological innovation. Recently, it was hailed as 'the best semi-annual report of Konka in 38 years', and its operating income and profit both reached a 38-year high!
Recently, Shenkang officially released the first half of the 2018 financial report. During the reporting period, it achieved an operating income of 17.625 billion yuan, a year-on-year increase of 54.53%. The net profit attributable to shareholders of listed companies was 342 million yuan, up 1007.16% year-on-year, and operating income and profit were both high. 38 years old record!
According to the announcement, Konka's medium and long-term development strategy plan has played a key role in improving overall business performance, namely, 'a core positioning, two main development lines, three development strategies, and four major business groups'. Among them, Under the impetus of transformation and upgrading of the three development strategies, Konka achieved leapfrog development.
Strategy 1: Advance Mixed Ownership Reform
This year, Konka continued to promote mixed ownership reform and enhance the competitiveness of multimedia business.
During the reporting period, Shenzhen Konka Electronic Technology Co., Ltd. was formally established, mainly responsible for the operation of multimedia related businesses such as Konka Color TV. This will not only help Konka accelerate its transformation into a platform-based company, but also enable multimedia services such as color TVs to be mixed in the future. Ownership reform, thereby enhancing the competitiveness of the company's multimedia business.
Konka online color TV brand KKTV introduced Guangdong Southern Vision Entertainment Technology Co., Ltd. as a shareholder. Guangdong Southern Vision Entertainment Technology Co., Ltd. is an Internet company specializing in providing home Internet TV entertainment services, with full license joint operation rights, rich Content resources and years of experience in OTT operations. This made up for KKTV's shortcomings in content, transforming it from a pure hardware company to an Internet operations company with 'content + hardware + operations'.
Strategy 2: Create an emerging industry track
Focusing on the development of 'technology + industry + urbanization', emerging businesses such as Konka Technology Industrial Park and environmental protection are gradually coming to the ground. According to the announcement, the rapid growth of emerging businesses has made outstanding contributions to the growth of this performance.
In the business of science and technology industrial parks, Konka continued to promote the first phase of Konka Cangzhou Science and Technology Innovation Center, Yibin Konka Intelligent Terminal Industrial Park and other original projects, and opened up the Konka 'Belt and Road' headquarters, Konka Luzhou Science and Technology Center Phase II , Zibo High-end Equipment Industrial Park and Nanjing Kangxing Cloud Network Headquarters Base and other projects; in addition, Konka Smart Appliances and Equipment Industrial Park, Ankang Intelligent Factory and other projects are also under negotiation.
The newly established Konka Environmental Protection Technology Division recently won the bid for the PPP project of Donggang City Inland River Comprehensive Management Project with an investment of 1.299 billion yuan, and the comprehensive urban upgrading project of Weifang Binhai Economic and Technological Development Zone with an investment of 2.849 billion yuan. In addition, Konka has recently acquired a company that mainly produces glass ceramic materials. This material is a new environmentally friendly basic material. The acquisition is of great significance to Konka's layout of new materials.
Strategy 3: Upgrade an existing business model
Around the smart family, Konka constantly upgrades its existing business model with the principle of 'hardware + software' and 'terminal + user'.
Recently, Konka won a 100% stake in Xinfei Electric with 455 million yuan, mainly including Xinfei brand, patents and related fixed assets. At present, Xinfei Company has resumed production. This acquisition is beneficial to Konka's rapid expansion in the field of white electricity. The scale of the industry, the realization of 'Kangjia + Xinfei' dual brand synergy, the good development of the joint development of Heidian + Baidian, further enhance the profitability of the main business. At the same time, this move will also help Konka to seize the refrigerator as a future smart home. Entrance.
In terms of Internet operations, Konka has gradually formed four business directions based on the Internet ecosystem, including multi-screen user operations based on Konka's intelligent terminal user operation platform and IoT operations based on Konka's intelligent hardware terminals, and based on active deployment. The large health operation business of Konka's health user operation platform and the smart town business based on the operation platform of Konka Smart Town, to build a complete healthy and intelligent family ecosystem. At present, the Internet operation business is developing well and the revenue is new high.
Driven by technological innovation, 100 billion goals can be expected
Home appliances are the inheritance of Konka brand for many years and the most important foundation for industrial expansion. During the reporting period, Konka's investment in research and development continued to increase, and R&D expenses increased by 41.61% compared with the same period of last year. As a technological innovation drive Platform-based company, Konka is upgrading to strategic emerging industries based on industrial products, expanding to the technology industry park business, extending to the Internet and supply chain service business, gradually forming a 'science park business group, industrial product business group, platform service The business group and the investment finance business group's four business groups are cooperating with each other. A brand-new Konka is making great strides toward the ambitious goal of '100 billion revenues in five years'.
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