Bosch Appliances Debuts at Tmall 2018 Global Power Trends Conference

(August 28, 2018, Hangzhou) Bosch Appliances with embedded micro-steaming machine, Bosch 4 Series 'New Nets' dishwasher, Vitas fresh-powered multi-door refrigerator and clean-up 6-series washing machine, drying clothes The four trend new products of the machine set debuted at the Tmall 2018 Global Consumer Electronics Trends Conference, and the combined Tmall jointly promoted the Chinese family to achieve 'no hands to live'.

Tmall 2018 global home appliance trend conference site

Tmall 2018 Global Consumer Power Trends Conference Held in Hangzhou

Under the trend of consumption upgrades, dishwashers, dryers, food processors and other series of hands-free home appliances 'new species' have appeared, but in the face of new species, consumers are often troubled by many questions. Tmall 'first enjoy and pay' this new consumption model, these problems will be completely solved. Bosch home appliances and other first-line brands will be the first to access the first-come and post-paid services, together with the smart home appliances to bring surprise changes for modern life Presented to consumers.

New smart home appliances at the press conference

Media site to understand Bosch home appliances embedded micro-steaming and baking machine

'Intelligent home appliances have become a trend. The first share will accelerate the incubation of new home appliances and lower the threshold for new species to enter life. 'The general manager of Tmall Consumer Electronics Division, said that Tmall will continue to lead Consumers' lifestyles, innovative consumption patterns, and promotion of IoT smart goods popularization, and three years to promote Chinese families to achieve 'no hands to live'.

The brand concept of Bosch Home Appliances 'Technology for the Beauty of Life' is in line with Tmall's strategic goals. With the development of intelligence, Bosch Home Appliances is committed to providing Chinese consumers with more intelligent and convenient high-quality home solutions through innovative technology. The embedded micro-steaming machine, which was unveiled at the second conference, combines microwave, steaming and roasting functions to make cooking easier and save consumers space. Bosch Vita fresh power multi-door refrigerator The powerful Vital preservation pro technology enables precise temperature control and humidity control, bringing consumers a new freshness preservation experience. The refrigerator is equipped with home interconnection function, consumers can remotely control, and freely adjust the refrigerator mode and temperature. Bosch 4 Series 'New The net industry' dishwasher and clean-up 6-series washing machine, the professional washing and drying program brought by the dryer set also makes the audience understand the high-quality home life brought by Bosch Intelligent Technology.

In order to comprehensively enhance the home life experience of Chinese families, Bosch Home Appliances actively cooperates with partners such as Tmall to explore a new marketing model in the intelligent era while launching a series of innovative products and services. Currently, Tmall integrates the cloud within the Ali ecosystem. Computing, big data, AI technology and other capabilities to help home appliance brands better define, design, produce, and sell IoT products; on the other hand, Tmall appliances will be based on the underlying IoT technology, Unicom's smart home appliances use scenarios With a set of smart products and services, let users feel the intelligence of the smart Internet of Things. We believe that with the joint efforts of Bosch Home Appliances and Tmall, the 'Do Not Live Life' of Chinese families will be realized!

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