(August 24, 2018, Shanghai) The kitchen for modern people is no longer just a simple cooking place, the kitchen life becomes rich and interesting is the pursuit of many young consumers. As a leading brand in the modern kitchen, Bosch home appliances is a new fashion for the kitchen by creating a holistic solution for the modern kitchen. And insight into the young group and more attention to interaction and experience of the Cat and Box horse, the powerful together to create the future kitchen line of the day cat scene experience shop.
When Bosch home appliances settled in the future kitchen, the two sides will join hands to lead the young consumer group Kitchen life, delicious fresh feast is about to open!
Bosch home appliances in the future kitchen of the cat
The future kitchen start ceremony of the day cat
Building food space together and changing kitchen life in full The first cat future kitchen is located in the Shanghai new Jiangwan box Ma Dian, deep integration of the days of cat and horse resources, to day Cat category day, brand super goods day, gathering day, horse marketing activities such as the node, based on the box horse high-end consumers, through the store interactive experience teaching, cooking competition, masked King, such as a variety of combinations of ways,
Let consumers from falling in love with food to love food products, deep experience after the line online consumption.
The future of the cat in the kitchen of Bosch kitchen electricity In the future of the cat kitchen built in the food space, high quality, intelligent home appliances are required to be settled in a ring. After Bosch appliance is settled, it undertakes the task of ' recorder ' for fresh time. A fresh feast for every consumer who loves life and enjoys the culinary delights: from preparation, cooking to cleanliness, Bosch appliances provide consumers with a full set of leading kitchen solutions, through user-friendly function settings, leading innovation and technology, healthy and efficient product rationale To break the consumer's imagination and expectations of the kitchen life.
In the scene interaction, the Bosch appliance not only makes the consumer zero distance feeling product is passing the brand value in the new era.
Speech by Mr. Tang Jianrong, Senior director of Direct management Department of Bo XI Household Appliances (China) Co., Ltd.
Open the delicious fresh feast together new retail mode innovation more than Now, watching food shows has become an important way for young consumers to experience their kitchen life.
August 24, the first domestic food exploration reality show "Delicious Hunter" in the cat's Future kitchen held a conference, Bosch home Appliances as a sponsor of the conference, Tian and his wife Ye Yixi a delicious fresh feast full of surprises.
Ye Yixi uses Bosch home appliances to make food Super Mother Ye Yixi the same day in person with the chef to use Bosch home appliances to make citrus steamed Polon and the secret seafood grain noodles, to show the culinary talent. Chef Simon's on-site teaching on the Bosch embedded steam oven easy to operate, effective preservation of food flavor and nutrition characteristics, respectively, using the Bosch micro-steaming machine, Bosch chef mechanism made the Teriyaki pork ribs and the Middle Eastern flavor of the hummus.
A fresh combination of Bosch home appliances and a box of horse food has brought a delicious baptism for the guests and the spectators watching the broadcast.
Consumer Live experience Bosch home appliances For Bosch appliances, which are actively exploring new retailing models, the cooperation with the future kitchen of the cat realizes the advantages of both flow, product and scene experience.
In the new retail, consumer electronics and other fields continue to make breakthroughs in the days of the cat will join Bosch home appliances for the new era of consumers with a full range of culinary experience, so that the future of the kitchen life wonderful!
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