As a top priority in life, the ' clothing ' in the ' Basic Necessities ' is ranked first, and its importance is self-evident. August 26, ' Clothing Union eco-Create we Come ' China Apparel Alliance Eco-union set up and Haier clothing networking eco-release activities in Shanghai officially held. At the scene, the Haier Clothing Alliance eco-platform, China Apparel Association, China Goods Coding Center and other authoritative agencies led the joint establishment of China's Apparel Alliance Ecological Union. The alliance has now absorbed the home of Hailan, the British children's clothing, such as more than hundreds of large, medium-sized apparel enterprises to join.
At the same time, there are small B-things, such as more than 20 things networking technology companies to join. Today, the Internet of Things is a big hot spot, and presents a rapid development speed. At the same time, the single independent industry barriers are being hit by the rapid development of the information wave, the integration between the industry has become the mainstream trend. Clothing industry and washing machine as the clothing industry, the downstream market, its industry barriers are also broken by the internet of things. As consumer upgrades further ferment, consumer demand for clothing begins to cover from purchase and wear to daily care and multiple scene services.
Such demand, the emergence of the Haier clothing networking platform. Haier clothing networking Eco-platform will be clothing and washing machine industry integration, and through the establishment of interconnected ecological platform, so that enterprises and consumers can enjoy a more comprehensive service.
For businesses, the advent of clothing networking can provide a full lifecycle solution for clothing; For users, users can get a full process experience from purchase to care through the Internet. At the same time, in the ICBC manufacturing end, the original only responsible for the sale of clothing enterprises, can also through the network of Haier clothing access, clothing for the whole life cycle of digital management. At the enterprise side, RFID technology to join, but also significantly reduce the delivery efficiency and human costs.
Take the home of Hailan as an example, after using RFID, delivery efficiency increased by 200%, the human cost is reduced by half. Not limited to online sales mode, in the store end clothing networking can still play its role. Through the application of RFID chips, consumers in the store experience greatly improved. In the store, you can use the smart fitting mirror, and carry out 3D fitting, smart wear, to this kind of sales model intuitive understanding of consumer demand for specific consumption. In the follow-up sales data, clothing companies can also be based on the current consumer demand for the product customization.
According to the relevant data, clothing stores in cooperation with the Haier Clothing network, inventory turnover increased by 30%, user flow and revenue increased by 18% and 15% respectively. And in the consumer-oriented family segment, Haier Clothing network to solve the user's clothing for the washing, preservation, shopping and other requirements of the whole process of service.
Including playing in the clothing recognition function of the washing machine, smart wardrobe, can carry out 3D test dress mirror and other products, so that users can experience the meticulous care of clothing. I wonder if you are also curious about the internet of clothing. In fact, the Haier Clothing network is cosmoplat based on the large-scale customization of the industrial Internet cloud Platform. Its operation relies on the washing machine, fitting mirror and other smart home appliances and its series of things networking technology. By uniting them together, you get a life-cycle solution from buying, matching, saving, and cleaning.
