Haier Refrigerator | 'Cool Cool Festival' | Launch | 'Send Cool' | Public Welfare Activities

On August 23, Haier Refrigerator and Jingdong Home Appliances held the 'Cool Cool Festival' in the country. During this event, Haier not only launched a variety of fashionable water bar refrigerator products, bringing consumers a cool and refreshing Western style. Life, on the basis of upgrading the product experience, carried out a charity event for the express delivery staff 'send cool', to convey the cool care under the scorching sun.

It is reported that in Beijing, Haier Refrigerator and Pepsi Cola are in the express delivery station, which is specially sent to Coke Express Courier to send Coke freely, so that they can get cool ice drink in the interval of working at high temperature. A Jingdong Express delivery staff said: ' In recent days, the temperature in Beijing is still above 30 °C. It is very hot in the outdoor work. The cola presented this time brought a cool moment to everyone in the hot sun, thank you very much!

At the same time, during the 'Cool Cool Festival' of Haier Refrigerator, Haier's cool and cool experience with the fashion water bar refrigerator products as the core, on the one hand, the current high temperature weather across the country has not shown signs of fading. Consumers have a huge demand for cool, iced drinks. On the other hand, in recent years, with the improvement of the quality of life, the young consumer groups have accelerated the pace of life in pursuit of Western-style fashion. The demand for common beverages such as ice water and ice cola is especially high. prominent.

In order to meet the demand of consumers for iced beverages, Haier Fashion Water Bar Refrigerator can use the external water intake device located outside the refrigerator to allow consumers to easily collect cool ice water without opening the refrigerator door. The small family fashion water bar solves the problem that consumers get time and effort to obtain ice drinks. In addition, at the most basic level of preservation, Haier Fashion Bar Refrigerator uses HCS eco-plant membrane technology to ensure the storage of fruits and vegetables and other ingredients such as gardens. It is fresh, and it also has a cosmetic storage box, a precious cosmetic and other precious cosmetics. The large drawer in the freezing area ensures that the whole leg of the lamb, lobster and other ingredients do not need to be cut, stored and taken care of, and the quality of life of the consumer. Personalized needs.

It is reported that in addition to the 'send cool' public welfare activities and the provision of fashionable water bar refrigerator products, Haier Refrigerator has also brought consumers a cool interest in this 'Cool Cool Festival' event, including preferential exclusive rights and benefits. Voucher, extended refrigerator product warranty period, and the purchase of star product models can be extra gift packages.

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