After a year, Lenovo once again regained the top spot in the global PC.
Recently, Lenovo Group announced its first-quarter earnings report, its revenue increased by 19%, reaching $11.9 billion, a record high in the same period.
Recently, Lenovo Group Chairman and CEO Yang Yuanqing said that Lenovo is now returning to the first position in the global PC market. He admits that 'Lenovo has experienced a deceleration of the curve and has now started to move at full speed. Despite the pressure and resistance, With the determination to break the boat, we are accelerating the power. 'He revealed that Lenovo's short-term goal is to 'go back to the highest point in history'.
After Lenovo Mobile changed its coaching, its business trend also received much attention. In response, Yang Yuanqing accepted an interview with the Securities Daily reporter: 'Lenovo is not eager to open up new markets in the mobile phone field, but focuses on improving profitability. Lenovo The mobile phone will adopt a dual-brand combination in China and India, a combination of online and offline strategies.
Lenovo's latest financial report shows that it achieved revenue of $11.9 billion in the reporting period, and profit before tax was $113 million, an increase of $182 million over the same period. The company believes that revenue growth mainly benefits from the company's 'three-wave strategy' , business transformation acceleration and other factors.
The first wave of 'Three Waves Strategy' is PCSD business. Lenovo's PC shipments in the first quarter increased by 10.5%, and revenue increased by 19% to US$8.308 billion. Yang Yuanqing believes that the PC business will benefit mainly. The transformation of Lenovo's products to a high-end transformation strategy.
According to the latest report from market research firm Gartner, Lenovo's PC market share in today's PC has reached 21.9%, and its market share has returned to the top in the world.
In the past year, Lenovo has experienced a crisis. Data shows that in 2017, global notebook shipments reached 164.7 million units, and Lenovo accounted for 20.2% of the total. From the second quarter, Lenovo was overtaken by HP and lost global PC shipments. The number one throne. And now, Lenovo once again regained the status of PC boss.
It is worth noting that Lenovo's return to the first, its commercial PC business contributed a lot. Data show that Lenovo's commercial PC shipments accounted for 63% of total PC shipments.
M&A has always been one of the important means for Lenovo to expand its market share. In November last year, Lenovo acquired Fujitsu’s PC business. Although some of Fujitsu’s results were included in Lenovo’s quarterly report, Yang Yuanqing believed that Lenovo’s PC growth was not because Fujitsu's results were incorporated into the report. If it does not count the impact of Fujitsu, Lenovo's PC revenue increased by more than 12%.
'Fujitsu's current PC profit margin is lower than Lenovo's, but we believe the synergy between the two.' Yang Yuanqing said that he believes that the global warming of PC will continue.
Today's consumer electronics industry has undergone earth-shaking changes. Obviously Lenovo's two pillar businesses: PCs and mobile phones, can no longer meet this fast-developing Internet era.
Yang Yuanqing is also aware of this problem. He said that Lenovo will accelerate its transformation into new business areas and strengthen its capabilities in network equipment and storage equipment in the future.
Last year, Lenovo officially launched the AI strategic transformation. It is reported that in order to speed up the strategic transformation, Lenovo has set up an incubator team to promote the rapid launch of AR/VR/Smart Home and IoT products.
In the Chinese mobile phone market, Lenovo also wants to regain lost ground by 5G. Yang Yuanqing revealed that Lenovo 5G module will be introduced to the market in early 2019.