On the evening of August 8th, it was located in the Ningbo Oulin Group. A grand summer new product launch was staged here. Under the witness of many industry experts, partners, mainstream media and users, Ou Lin officially released ' Not afraid of oil hood 'new product.

On August 8th, Olin's 'Don't be afraid of oil hood' new product launch was held in Ou Lin Group

It is understood that this series of new range hoods incorporates Olin's unique and easy-to-clean technology - 'Clean Water Net Oil' technology, which not only opens up a new model of hood cleaning, but also indicates that Olin will further develop in the field of smart kitchen appliances. Li. An industry expert invited to participate in the conference also clearly stated: 'The launch of this 'not afraid of oil hood' can be said to be a major breakthrough in the development of domestic hood technology, it will become Ou Lin in A big fist product in the field of smart kitchen appliances.

Ou Lin officially released 'not afraid of oil hoods'

After the meeting, Aiken Power Grid interviewed Xu Huafeng, general manager of Ou Lin's smart kitchen appliances. He further analyzed this oil-free range hood for everyone, and Olin's next step in the development of kitchen appliances.

Xu Huafeng, general manager of Ou Lin Intelligent Kitchen Appliances, was interviewed

Aiming at the range hood is difficult to clean the pain points, tear off the kitchen greasy label

Mention Ou Lin, perhaps many people think of the sink or cabinet products first, but as a brand that is always committed to achieving a high-end healthy lifestyle, Ou Lin also has deep knowledge and accumulation in the field of kitchen appliances. As early as 1997 In the year, Ou Lin took the lead in introducing European-style hoods from abroad. For more than 20 years, Ou Lin has always used a forward-looking vision, through technological and design innovations, to build for fashion, personality and tasteful users. Suitable for their kitchen appliances.

This time, the release of the new product of 'not afraid of oil hoods' is aimed at the development of traditional hoods, which are generally difficult to clean, especially after the hood has been used for a period of time, from the casing of the hood to the oil net. Oil cups and other parts will be glued with a thick layer of oil, which will take a lot of time and effort to clean. The final cleaning effect is often not satisfactory. In view of this, Olin's unique and easy-to-clean technology - ' The technology of clear water and oil can make the surface of the hood steel plate super-hydrophilic, the water can easily penetrate between the oil and the surface of the steel plate, so that the oil can float, so you can go without a trace of water, heavy hood Cleaning, immediately becomes as easy as 'cleansing'.

Olin's R&D staff (right and second) show the cleaning effect after using Olin's unique and easy-to-clean technology.

In addition, this new product continues to adhere to Ou Lin's German Seiko, and has excellent performance in suction, smoke effect and intelligence. Xu Huafeng told Aiken Power Grid: 'The hood has been developed so far. A lot of technical aspects have been relatively mature, Ou Lin must strive to achieve people without me, people have my fine, so will continue to do this thoroughly around the easy to clean this pain point.

The development prospects of kitchen appliances are promising, and the kitchen power market is fully developed.

In fact, since 2015, Ou Lin has obviously accelerated the speed of launching new products. It has launched a series of market-competitive kitchen appliances such as water purification sinks, sink washing machines, sink dishwashers, and oil-free range hoods. Products, the determination to develop high-end kitchen appliances market is self-evident.

In Xu Huafeng's view, despite the overall decline in the kitchen appliance market in the first half of the year under the influence of real estate regulation and control policies, there are still two points to look forward to in the long run. One is the continued growth of the high-end kitchen appliance market, and the second is Including the expansion of consumer demand for dishwashers, embedded micro-boiled and other emerging kitchen appliances, this will inevitably bring a broad development opportunity for Ou Lin.

'First of all, consumption upgrade is an undoubted megatrend, which brings a large room for growth in high-end kitchen appliances and emerging kitchen appliances. It is foreseeable that in the kitchen economy, dishwashers, embedded micro Steaming will become the kitchen standard distributor in the same way as the smoke stove, thus leading the scale of the kitchen appliance industry. Secondly, the continuous advancement of urbanization can also release certain kitchen electricity demand, especially in the market. The four-tier market also has a large market space. Therefore, I have been optimistic about the future development of the kitchen appliance market. 'Xu Huafeng further analyzed.

In order to better cope with the kitchen and electricity market where challenges and opportunities coexist, Ou Lin insists on high-end positioning and quality strategy on the one hand, and enriches product lines on the other hand to meet the different needs of different consumers in different markets. At the same time, in terms of organizational structure and brand promotion, Ou Lin also gave full support and support to the development of kitchen appliances.

According to Xu Huafeng, at the organizational structure level, Ou Lin has set up a smart kitchen and electric department integrating production, research and marketing, integrating traditional smoke stoves, sink appliances and embedded appliances, and cooperating to develop a leading modern kitchen; At the brand marketing level, Ou Lin will gradually increase the placement of various media in high-speed rail stations, outdoor, CCTV, Internet, etc., and form a three-dimensional communication matrix in brand communication to further enhance the popularity and reputation of the Ou Lin brand. To convey to more users the brand concept of Ou Lin's high-end kitchen life.

At the press conference, Ou Lin smart kitchen appliances and agents signed a signing ceremony

According to another report, Ou Lin is still conducting an exploration on sales model innovation. She hopes to change the functions of the company to change the current traditional distribution model, such as high inventory, low turnover, diluted profits, and increased operating expenses. , to create a sustainable value chain of interests.

Participants were visiting Olin’s new kitchen appliances

When talking about the future development plan of Ou Lin's kitchen appliances, Xu Huafeng appeared to be full of confidence. He told Aiken Power Grid that the launch of the 'not afraid of oil hoods' new product would be a good opportunity, then Europe Lin will make a fuss around the kitchen's great health concept, upgrade and improve in all aspects of oil, fruit and vegetable purification, and continue technical iteration on the product to meet the consumer demand and continue to achieve a high-end healthy lifestyle. The corporate vision of the company goes to work hard.