Vivo picked the 2018 Tmall TES Summit Best Growth Award

On August 9th, Tmall TES Mid-MVP Festival was grandly opened at the Four Seasons Hotel in West Lake, Hangzhou. Tmall TES, as an eco-industry summit, attracts a large number of leading brands in the industry every year to discuss consumer shopping. Development trend, and look forward to the direction of the industry. As the world's leading smartphone brand, vivo attended the conference and took the weight award of the Tmall TES Summit - the best growth award.

Looking back on the first half of 2018, Vivo mobile phone has achieved great sales success. In addition to the consistent advantages of the offline market, Vivo has actively developed R&D innovations in recent years by deepening the e-commerce platform, and has achieved many successes. Let's review together. Vivo's eye-catching performance in the first half of this year, exploring the reasons behind the Best Growth Award.

Deeply ploughing the e-commerce market, vivo X21, Z1 set a record sales record

In order to give consumers a better experience, Vivo has always focused on the development of online channels while building offline channels. After years of deep cultivation, on the Tmall platform, vivo has achieved brilliant sales.

On March 19th, Vivo launched a new generation of full-screen flagship vivo X21 series, with 90.3% of ultra-high screen ratio, opening the screen fingerprint of the future unlock mode, and intelligent dual-camera AI smart camera, the launch of vivo X21 just started The market has a wide range of concerns.

After the sale on March 24th, vivo X21 won the Tmall mobile phone sales & sales double champion. Not only that, on March 28th, vivo and Tmall together launched the vivo Tmall brand day, while the X21 screen fingerprint version officially The sale, once again ignited the consumer's buying enthusiasm, fueled the surge in the sales of the vivo X21 series.

Vivo's hot performance on the e-commerce platform continued. On June 4th, vivo's first main online e-commerce platform, the vivo Z1, was officially launched. The vivo Z1 is equipped with the Qualcomm Snapdragon 660 AIE mobile platform and has 6.26 inches. The new comprehensive screen and 3D slim body design have quite dazzling performance and high value performance in the mid-end market.

The eye-catching performance allowed the vivo Z1 to achieve a bright sales performance at the beginning of the sale. In the 618 carnival season, the vivo Z1 was once pre-sold, and it achieved a high pre-sale volume. Z1 has successfully taken off the sales volume/sales volume of the 1000-2000 price segment of the Tmall platform, and sat firmly in the first position of sales in the same price segment. Vivo has won the proud results of today through the deep cultivation of the Tmall platform. Became one of the driving forces behind vivo to win the Best Growth Award for this Tmall TES Summit.

Vivo accelerates innovation and research and development, and achieves word-of-mouth sales

In addition to deep-rooted e-commerce platform, R&D innovation is also a major driving force for vivo to win the Tsao TES Summit's Best Growth Award. Since the beginning of this year, Vivo has repeatedly demonstrated the results of many R&D innovations. The vivo X20 Plus UD version released at the beginning of the year, the APEX concept machine unveiled at MWC, and the vivo X21 screen fingerprint mobile phone. Nowadays, the vivo NEX, which is a collection of black technology, has appeared on the show. Accumulate results.

Vivo NEX has brought out breakthrough innovations such as 'Zero Full Screen', 'Elevating Camera', 'Full Screen Sound Technology' and 'Screen Fingerprint'. Its emergence has not only broken the deadlock of the industry's shaped screen mobile phones. It has injected new design concepts into the industry and guided the industry to a new direction of development. With the arrival of vivo's high-end flagship series NEX, Vivo has once again won the praise of the industry and users, achieving the word-of-mouth sales and finally acquiring High growth rate, won the Best Growth Award of this Tmall TES Summit.

In pursuit of the ultimate, vivo will continue to lead the industry with the e-commerce platform

For many years, Vivo has always adhered to the user-centered, in-depth study of user needs, the pursuit of the ultimate spirit of innovation to create fashionable technology products. In the future, as the industry leader, Vivo will continue to work with the Tmall platform to continuously integrate resources, through the days Cats 618 and other e-commerce festivals, through big data insights, gradually lead the consumption upgrade of quality life, help Tmall to promote Chinese families to achieve 'no hands to live' within three years, and continue to lead the industry development.


On August 9th, Tmall TES Mid-MVP Festival was grandly opened at the Four Seasons Hotel in West Lake, Hangzhou. Tmall TES, as an eco-industry summit, attracts a large number of leading brands in the industry every year to discuss consumer shopping. Development trend, and look forward to the direction of the industry. As the world's leading smartphone brand, vivo attended the conference and took the weight award of the Tmall TES Summit - the best growth award.

Looking back on the first half of 2018, Vivo mobile phone has achieved great sales success. In addition to the consistent advantages of the offline market, Vivo has actively developed R&D innovations in recent years by deepening the e-commerce platform, and has achieved many successes. Let's review together. Vivo's eye-catching performance in the first half of this year, exploring the reasons behind the Best Growth Award.

Deeply ploughing the e-commerce market, vivo X21, Z1 set a record sales record

In order to give consumers a better experience, Vivo has always focused on the development of online channels while building offline channels. After years of deep cultivation, on the Tmall platform, vivo has achieved brilliant sales.

On March 19th, Vivo launched a new generation of full-screen flagship vivo X21 series, with 90.3% of ultra-high screen ratio, opening the screen fingerprint of the future unlock mode, and intelligent dual-camera AI smart camera, the launch of vivo X21 just started The market has a wide range of concerns.

After the sale on March 24th, vivo X21 won the Tmall mobile phone sales & sales double champion. Not only that, on March 28th, vivo and Tmall together launched the vivo Tmall brand day, while the X21 screen fingerprint version officially The sale, once again ignited the consumer's buying enthusiasm, fueled the surge in the sales of the vivo X21 series.

Vivo's hot performance on the e-commerce platform continued. On June 4th, vivo's first main online e-commerce platform, the vivo Z1, was officially launched. The vivo Z1 is equipped with the Qualcomm Snapdragon 660 AIE mobile platform and has 6.26 inches. The new comprehensive screen and 3D slim body design have quite dazzling performance and high value performance in the mid-end market.

The eye-catching performance allowed the vivo Z1 to achieve a bright sales performance at the beginning of the sale. In the 618 carnival season, the vivo Z1 was once pre-sold, and it achieved a high pre-sale volume. Z1 has successfully taken off the sales volume/sales volume of the 1000-2000 price segment of the Tmall platform, and sat firmly in the first position of sales in the same price segment. Vivo has won the proud results of today through the deep cultivation of the Tmall platform. Became one of the driving forces behind vivo to win the Best Growth Award for this Tmall TES Summit.

Vivo accelerates innovation and research and development, and achieves word-of-mouth sales

In addition to deep-rooted e-commerce platform, R&D innovation is also a major driving force for vivo to win the Tsao TES Summit's Best Growth Award. Since the beginning of this year, Vivo has repeatedly demonstrated the results of many R&D innovations. The vivo X20 Plus UD version released at the beginning of the year, the APEX concept machine unveiled at MWC, and the vivo X21 screen fingerprint mobile phone. Nowadays, the vivo NEX, which is a collection of black technology, has appeared on the show. Accumulate results.

Vivo NEX has brought out breakthrough innovations such as 'Zero Full Screen', 'Elevating Camera', 'Full Screen Sound Technology' and 'Screen Fingerprint'. Its emergence has not only broken the deadlock of the industry's shaped screen mobile phones. It has injected new design concepts into the industry and guided the industry to a new direction of development. With the arrival of vivo's high-end flagship series NEX, Vivo has once again won the praise of the industry and users, achieving the word-of-mouth sales and finally acquiring High growth rate, won the Best Growth Award of this Tmall TES Summit.

In pursuit of the ultimate, vivo will continue to lead the industry with the e-commerce platform

For many years, Vivo has always adhered to the user as the core, in-depth study of user needs, the pursuit of the ultimate spirit of innovation to create fashionable technology products. In the future, as the industry leader, Vivo will continue to work with the Tmall platform to continuously integrate resources, through the days Cats 618 and other e-commerce festivals, through big data insights, gradually lead the consumption upgrade of quality life, help Tmall to promote Chinese families to achieve 'no hands to live' within three years, and continue to lead the industry development.

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