Sharp won the 2018 China National Grid to buy popular products

According to the latest news on August 2, the Sharp LCD-60SU470A flat-panel TV won the most flat-panel TV category in the '2018 China National Grid's popular products purchased by the CCID Research Institute and the China Electronics News. Popular product awards. Industry analysts agree that this is clearly due to the excellent performance of Sharp in the first half of this year, especially the recently concluded 618.

From the product alone, the Sharp LCD-60SU470A TV, which is priced at 3,000 yuan, is the most cost-effective explosion-proof product in the 2018 big-screen TV market. This TV uses the 10th generation line panel from the Japanese 堺 factory, with Sharp special The light transmission technology can effectively enhance the contrast of the picture and create a more powerful viewing effect. The 8.29 megapixel ultra-high resolution makes the details of the picture come to life, challenging the user's visual experience with the undisputed true 4K screen. Meanwhile, Sharp's carefully tuned HDR10 decoding also allows for richer details in the highlights of the picture, and more precise grayscales in the dark, making the picture layered. In addition, 64-bit processor + 64-bit operating system, with 2GB running memory + 16GB high speed Flash memory, to ensure greater ease of multi-tasking work. For home users, Sharp LCD-60SU470A TV is undoubtedly the value of living room entertainment.

In addition, from the current market background, Sharp's award has its special significance. In recent years, the involvement of Internet products has caused obvious impact on the traditional home appliance market. Therefore, both home appliance industry practitioners and industry analysts have been Constantly lowering market expectations. Sharp TV, represented by LCD-60SU470A, why it can go upstream, immediately caused the whole industry to reflect.

After the acquisition of Sharp, Foxconn's global supply chain management capabilities, as well as strong manufacturing strength and quality control capabilities, ensure that Sharp's high-end quality is based on the constant reduction of costs. In terms of market operation and promotion, It is also the rich network of the real economy + Internet + big data prospects mission, to carry out forward-looking layout. Under the operation of Fulian.com, Sharp has shown youthfulness, fashion and localization in front of Chinese consumers. The new image of science and technology. In particular, its concept of 'seven true technology' has not only broken the long-standing misunderstanding of the size of the domestic consumer market, but also the importance of 'intelligence than the picture is important'. The market has returned to rationality, allowing consumer thinking to return to the core picture of television products.

According to data from the Nikkei News and ICT Markit, the sales of LCD TVs in the Chinese market in 2017 have doubled year-on-year, and the market share has increased by nearly 2.5 times year-on-year. 'There is no sunset traditional industry, only the sunset industry tradition', large The screen TV market may not reach the point of 'sunset', but some old traditions and old ideas seem to have fallen.

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