With the continuous advancement of China's urbanization, the rise of household disposable income, people's constant pursuit of high-quality life, the demand for sweeping robots continues to increase, the sweeping robot market will be further opened, and achieve rapid development.
Source of data: Public information
According to statistics, the penetration rate of the developed countries in the sweeping robot industry is as high as 16%. Compared with the developed countries, the sweeping robot industry in China started late and is still in the early stage of development. The popularity of sweeping robots in China is relatively high, but Only 5%, the mainland penetration rate is less than 1%. Therefore, from the perspective of market penetration, the development potential of sweeping robots in the domestic market is huge.
Source of data: Public information
According to the data, in 2013, the sales of robot vacuum cleaners in China were about 800 million yuan and 1.5 billion yuan respectively. In 2017, the annual sales of robot vacuum cleaners were nearly 5.67 billion yuan, and the sales volume was 3.969 million units; 2013-2017 The CAGR of sales and sales were 61.19% and 62.80% respectively. It can be seen that the sales of domestic sweeping robots are showing rapid growth.
Source of data: Public information
Not only sales volume is growing rapidly, but sales are also showing rapid growth. According to statistics, the sales of sweeping robots in China will reach 7.7 billion in 2018, and by 2021, the sales market of sweeping robots in China will reach 22.4 billion yuan. The rate will be steadily improved. The penetration rate of the sweeping robots in 2018-2021 is 2.60%, 3.50%, 5.00% and 7.00%, respectively;
However, since the foreign sweeping robot products entered the Chinese market around 2010, the prices are generally high, making it difficult for most consumers to accept. Foreign brands such as irobot, Neato, Dyson and other foreign brands sweeping robots are basically priced at more than 3,000 yuan. The price of flagship sweeping robots is even as high as 6,000 yuan. Such high prices are obviously not affordable to most Chinese consumers. Even domestic brands, the price of flagship sweeping robots is mostly above 2500. Therefore, the price 4. It has become a key factor in the popularity of sweeping robots in China's clean home appliance market.
Many brands recognize this problem. The domestic sweeping robot brand ILIFE is the forerunner of the industry. Its launch of the annual flagship AI visual navigation sweeping robot ILIFE Zhiyi Tianyao X800, with high-definition camera and equipped with three AI smart processors Through CV-SLAM world-class advanced robot graphics algorithm, it can quickly and accurately draw home maps, intelligent partitions and planning paths, realize visual and intelligent planning of cleaning routes, no re-sweeping, no sweeping, and cooperate with the industry's first intelligent water tank technology. Let the cleaning be cleaner and more thorough.
More importantly, ILIFE Zhiyi Tianyao X800 price is only 1699 yuan, and the price of Tmall is only 1499 yuan. At present, the price of visual navigation sweeping robots is more than 2,000 yuan, ILIFE Zhiyi Tianyao X800 can be described as In one fell swoop, the price of the flagship product of the sweeping robot industry has been refreshed. The launch of the ILIFE Zhiyi Tianyao X800 will help to rapidly spread the visual navigation technology in the sweeping robot industry, so that more consumers can afford the sweeping robot products equipped with the latest technology. It will also promote the rapid spread of the sweeping robot industry.
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