The design of incentive mechanism is the most dynamic factor in the management model. The reporter learned from Haier Group that Haier explores the incentive and restraint mechanism based on customer-oriented, in order to better adapt to the needs of enterprise transformation in the Internet of Things era, and with its openness, The characteristics of dynamic and incentive compatibility avoid the limitations of traditional incentive mechanisms, reflect the superiority of incremental incentives and value incentives, and make new explorations and innovations in the incentive mechanism of modern enterprises.
This mechanism explored by Haier is called the incentive and restraint mechanism of the founding partners. It is called “creator system”. It is based on the requirements of the Internet of Things era, and it is to inspire all employees. Innovative and innovative design mechanism. Create customer system is not asset incentive, but based on the principle of user pay, to achieve profit sharing with gambling and investment. Inspired maker partners, in achieving the goal and match In the case of platform conditions, the corresponding 'creator share' or 'creator equity' may be granted, which is not equivalent in nature to the 'shares' in the legal sense. Relevant rights and obligations are related to the Haier Group's founding partners. Rule execution.
Haier Group's Innovative Partner Incentive Platform is based on Qingdao Haichuangzhi Management Consulting Co., Ltd. (limited partnership) and is composed of several dynamic sub-platforms. The incentive funds are derived from Haier Group's management awards according to relevant regulations. From the purpose of sustainable development of the enterprise, after the approval of the Haier Group Workers' Congress, the scope of the award is expanded to be an incentive for all employees to create customers. All employees can create value for users and achieve the goal of gambling. Grab the incentive platform.
Haier's exploration of the customer-making system is fundamentally different from MBO, because the makers of the company do not hold shares in Haier Group, which means that the customer-making system is based on the collective ownership of Haier Group. The principle of paying users is to achieve great innovation and breakthrough in the incentive mechanism, and greatly mobilize the enthusiasm of all employees to create entrepreneurial innovation.
Haier related persons told reporters that the superiority of Haier's creation system is mainly reflected in the following three points: First, the starting point, equal opportunity for entrepreneurship. Haier's creation is the user's pay rather than the enterprise's fixed salary, and the value sharing of the maker comes from The value created by the user is calculated according to the gambling contract in advance, rather than the fixed salary according to the position and level. This and the traditional incentive mechanism can only inspire a few people to have essential differences. Second, the process, dynamic optimization. Haier creation system It is to create value for users, to dynamically enter, to go, to rise and fall, to avoid the shortcomings of losing innovation power and the short-sighted tendency of incentive objects once they have shares. Third, results, benefit sharing, risk sharing. Haier Maker The system requires the maker to follow the principle of gambling and investment. If the investment company has a loss, it will give priority to the Maker and the investment part; if the invested company realizes the excess profit, the maker can enjoy the value sharing. If the maker The partner causes losses to the company, and the share of the makers owned by the makers will be used to offset the losses.
The proponent of 'employee ownership', American scholar Xi Puer believes that Haier's creation system is an incentive mechanism for adapting to the Internet of Things era, which is superior to the traditional incentive mechanism of Western enterprises.