The ancients said: 'Twenty weak crowns', the weak crown represents adulthood, and towards a broader life goal. The 20th anniversary of the TCL refrigerator washing machine was established in 2018. Since its establishment in 1998, the TCL refrigerator washing machine has grown along with the reform and opening up, and has been working hard for 20 years. Pragmatic and innovative, 砥砺 耘 耘 dare to dare to dare to adhere to; on the occasion of the 20th anniversary, TCL refrigerator washing machine will hold a global strategic partnership meeting in Hefei, Anhui on August 8th, when the new era of global strategic partners will open a new journey!
20 years of not forgetting the original heart TCL refrigerator washing machine for the healthy life and innovation
This year marks the 40th anniversary of reform and opening up, and it is the beginning of the new era. In the past 40 years, China’s first-generation independent enterprises have an inherent sense of historical mission. TCL firmly adheres to the industry and practices the Group’s “double +” strategic transformation. International development, the new era of 2018 will once again give TCL refrigerator washing machine a new mission. In the early days of reform and opening up, TCL's mission is to explore the modernization of China's manufacturing industry, and then together with many companies to shape China into a manufacturing power, to this day The mission of the new era is to lead China into a power-building country and a big country brand.
TCL refrigerator washing machine has been adhering to the pragmatic and innovative corporate philosophy, not forgetting the initial heart, innovating for a healthy life, 20 years of hard work and pragmatic innovation, taking the user's needs as the origin, through technology design and technological innovation, let technology solve the user's home life Practical pain points in all aspects, bring more intelligent care and infinite touch to family life! TCL refrigerator washing machine knows that innovation is the source of long-term development of the company, with product innovation research and development as the core, and constantly break through the traditional technical barriers. 2018 TCL refrigerator washing machine The new upgraded pollution-free +, smart health + product brand strategy, unswervingly promote the Group's 'double + strategy' landing, to provide users with the ultimate product experience and service; pay attention to users' experience of the use of refrigerator washing machine products and the pursuit of healthy living , we use creative design, innovative technology to explain the infinite possibilities for a better life.
20 years of industry ups and downs TCL refrigerator washing machine innovation breakout
In the past 20 years, the white goods industry has been ups and downs, some companies have been short-lived, abandoned for the times, some companies have accumulated a lot of money, not afraid to change, and now they are still moving forward, TCL refrigerator washing machine is one of them.
People often say: 'Chinese home appliances have gone through 50 years of other people's roads in 20 years!' In this short period of 20 years, China's white goods products have also completed the rapid transformation from scratch to popularity. With the acceleration of industry upgrades and consumption upgrades, consumer upgrades have penetrated into the refrigerator washing machine market, making users' demand for home appliances more diversified and personalized. The user-centered technology product innovation is triggering new consumption changes, among which health has become The inevitable trend of market development.
TCL refrigerator washing machine focuses on users' healthy life, taking the user's needs as the origin, taking wisdom and health + reducing the ingredients fresh and natural, so as to avoid the pollution + let the free users of the exclusive users live a healthy and intelligent life; into 2018, TCL washing machine comprehensively deepens the pollution-free + strategy, Committed to providing users with 100% free pollution; in 2018, TCL washing machine will take the lead in achieving offline pollution of the entire product line, while stopping the research and development investment of non-stainless products, and stop production of non-soil-free washing machines in 2020, gradually Promote the upgrade of health care, let 'free pollution +' truly become the standard of healthy living, and lead the experience of upgrading the health of the era. TCL refrigerator fully upgraded wisdom and health 'air-cooled +', 2018 TCL refrigerator unique AAT The intelligent sterilization system will be widely popularized in new products above 250L. All new products are 100% equipped with antibacterial door seals and antibacterial handles. By 2020, TCL refrigerators strive to achieve 70% sales of healthy refrigerators. Through product core technology innovation, TCL refrigerators From fresh ingredients and nutritious health, we create a full-fledged healthy life for customers from shopping to food storage, three meals a day.
20-year lifestyle upgrade TCL refrigerator washing machine focuses on users' healthy life
Twenty years ago, refrigerator washing machines still belonged to the valuable assets of ordinary families. Today, 20 years later, refrigerator washing machines have become the intimate assistants of every household to enjoy life. It can be said that any technological progress is inseparable from innovation, and any innovation is around. Do not open the consumer's need to upgrade the living environment.
In the era of product function, the refrigerator is designed to be able to cool, store, adjust the temperature to store food at the right temperature and humidity, while the washing machine is capable of washing and liberating the hands. With the improvement of living standards, the TCL refrigerator The health concept led by the washing machine has been accepted by users, from the simple need of labor, to the pursuit of quality of life, to meet the personalized and more advanced consumer experience.
Nowadays, TCL refrigerator brand new wisdom health + product brand strategy, to achieve the ingredients from simple storage to fresh maintenance + smart health management, to create a smart health home from the outside to inside from shopping, storage to three meals a day. TCL washing machine new upgrade Pollution-free + product brand strategy, the first revolutionary, subversive pollution-free new category, continue to upgrade the free pollution system solution, completely bid farewell to the secondary pollution of the laundry, cross-contamination; let every laundry wash rejuvenate, create for the user From clean laundry, healthy care, comfortable wear to dignified travel, TCL refrigerator washing machine brings a good life to thousands of families. Healthy life will no longer be the goal that consumers are striving for, but it can be enjoyed naturally. Life is normal.
General Secretary Xi Jinping once suggested that “Chinese products should be transformed into Chinese brands.” TCL refrigerator washing machines are the responsibility and responsibility of the big country brand, and it is their duty to build a healthy and beautiful life, standing at the beginning of the new era in 2018, 8 On the 8th of the month, TCL refrigerator washing machine will hold the 'Heart and Unbounded' 2018 Global Strategic Partner Conference in Hefei, Anhui Province, and dialogue with the global strategic partners with the new era, sincerely and win the future!
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