According to the data from the Defective Product Management Center of the State Administration of Markets, in June 2018, 13 brands in the Chinese passenger car market issued 20 recall notices and recalled 134,903 vehicles. So far, China's passenger car market data in the first half of 2018 Officially released: In the first half of 2018, a total of 34 car brands in China's passenger car market issued 85 recalls, recalling 4,285,291 vehicles, a slight decrease of 0.74%.
In terms of country situation, in the first half of 2018, a total of 8 brands of Japanese brands recalled 2,463,570 vehicles, accounting for more than half of the total recalls of 51.05%; 5 German brands recalled 1,262,331 vehicles, accounting for 26.16%; The brand recalled 613,071 vehicles, accounting for 12.70%; next, the independent 6 brands recalled 330,398 vehicles, accounting for 6.85%; South Korea's two brands recalled 107,302 vehicles, accounting for 2.22%; After that, Britain, Sweden, France Italy has recalled 35,565 vehicles, 6415 vehicles, 3,822 vehicles and 3,447 vehicles, accounting for 0.74%, 0.13%, 0.08% and 0.07% respectively.
The 'Oil throttle' event runs through the first half of the year, and the word-of-mouth decline
The Dongfeng Honda 'Oil throttle' incident, which has been raging, has become a hot spot in the Chinese passenger car market throughout the first half of the year; in addition, Changan Automobile, Beijing Hyundai and other brands are also caught in the problem of 'increased oil'.
The twists and turns of the 'Oil throttle' incident broke out in January this year. At that time, some media exposed the Honda new CR-V with gasoline dilution oil and caused the engine oil level to increase. As the event expanded and deepened, it also triggered Later, Dongben threw out a perfunctory 'remedy', was interviewed, CR-V was banned... Until May, Dongfeng Honda officially announced the recall of 130,455 vehicles with a 1.5T engine for the 'Motor Door' incident. CR-V, but in some forums, many consumers have reported that there is a weakening of the power after the recall of the car... Can the recall plan completely solve the problem of increased oil, and it will take a few months for the weather to cool down. Really tested.
It is worth noting that the ban on vehicles in the Chinese auto market is a very severe and rare punishment. As a result, the lock-up of the key model CR-V will not only seriously hit the sales of Dongfeng Honda, but will even greatly affect the image of the Honda brand. , the long-term impact.
Data show that from January to May, Dongfeng Honda sold 224,788 vehicles, down 11.61% year-on-year; while CR-V performance was extremely bleak, with a cumulative sales of 25,593 vehicles in the first five months, down 64.69% year-on-year. -V has been greatly discounted in the minds of consumers. In May, CR-V sold only 3,325 units.
Moreover, the 'Oil throttle' incident seems to have affected the sales of the entire Honda brand. For example, the sales performance of Guangqi Honda's 10th generation Accord is not satisfactory after the listing. In May, the 10th generation Accord sold a total of 7322 vehicles, which is far less competitive. The sales performance of the opponent Toyota Camry 15595. In this regard, a Guangzhou-based Toyota dealer told the Economic Daily-China Economic Net reporter, 'The outstanding performance of Camry now is largely due to the bleak performance of the Accord, because the Accord is all Only the 1.5T engine has a power configuration, so many consumers give up on the Accord in view of the 'door throttle'.
In addition, the self-owned brand Changan Automobile is also deeply trapped in the 'Oil throttle'. Due to the problem of 'increased oil', Changan Automobile announced the recall of 252,087 Changan CS75 cars as early as March 2, which is the largest number of independent brands in the first half of the year. Recall the incident together.
'Takada Fengbo' continued to fertilize over one million vehicles in the first half of the year
In 2017, a total of 20,202,369 domestic passenger vehicles were recalled, a substantial increase of 78.28% over the same period of last year. Among them, the high-altitude airbag became the culprit. In 2017, the number of vehicles recalled due to the assembly of the Takada problem airbag reached 9,785,575 vehicles, accounting for the total recall. 48.30%.
In 2018, the Takata airbag turmoil continued to fertilize. In the first half of 2018, there was no recall incident in May due to the assembly of high-altitude airbags. In January-June, the number of vehicles recalled due to the Takata problem was 1118510. 1. The vehicle accounted for 23.18% of the total recall, which is the primary reason for the recall of domestic passenger vehicles.
Among them, a total of 398,954 vehicles of Japanese Honda were recalled, which was the biggest brand affected. The high-end car brand BMW also issued a recall notice involving 44,052 vehicles in March due to the Takata problem airbag. In addition, BMW's domestic and imported almost all models; In addition, the independent brand Tengshi, the high-end brand Jaguar Land Rover, the car world rookie Tesla, and even the super-running brand Ferrari have issued a recall notice due to the assembly of the problem airbag, showing Takada The problem airbag not only has a huge scope, but its impact is far from over.
In this regard, Cui Dongshu, secretary-general of the National Passenger Car Market Information Association, said in an interview with the Economic Daily-China Economic Net. 'The Takata incident has a wide range of influences. Although Takada has gone bankrupt, the number of cars equipped with Takada airbags is huge. Whenever a batch of vehicles is found to have related problems, a recall is required, so the number of recalls is also very high. And, how long the impact of the Takada incident will last is difficult to estimate.
