Red rice 5A efforts, millet India's single-quarter shipments reached 10 million units

Xiaomi's mobile phone shipments have grown significantly last year and in the first half of this year. Under the situation that users in the Chinese market are increasingly favoring high-end products, the rapidly developing Indian market has become another engine of Xiaomi.

For Xiaomi, the Indian market is particularly important. In 2015, 2016 and 2017, respectively, 6.1% of total rice revenue, 13.4% and 28% came from sales outside mainland China, of which India occupied the most important Overseas market share.

Recently, Xiaomi India general manager Manu Manu said on Weibo that Xiaomi has created a history of Indian smartphones: mobile phone shipments reached 10 million in a single quarter. According to a report released by market research firm Counterpoint Research, this year In the first quarter, Xiaomi's share of the Indian smartphone market exceeded 30%, with shipments exceeding 9.9 million units.

Among millet products, Red Rice 5A sells best in India, with shipments expected to be 3.3 million units, and historical data shows that Xiaomi's shipments in India have been leading for three consecutive quarters.

From the above data, the growth potential of the Indian smartphone market is huge, and Xiaomi is also very competitive. The shipment of 10 million units in a single quarter is a good result. However, if you want to completely eliminate your friends in India, Xiaomi also needs some effort in the middle and high-end mobile phones.

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