On the morning of July 23, Beijing time, according to the South China Morning Post, Yu Chengdong, head of Huawei's mobile phone business unit, said on Wednesday that this year is the year in which the company has shipped the most. As of July 18, Huawei has shipped 1 Tens of mobile phones will continue to grow rapidly. Huawei's smartphone shipments in China and the global market are reaching 200 million units, making it the second largest supplier in the world after Samsung.
Yu Chengdong said: 'Before, Huawei had reached the shipment target of 100 million mobile phones on December 22, 2015, October 14, 2016 and September 12, 2017. Since we only reached 100 million in the first half of this year. Headquarters shipment target, our shipment target at the end of this year is 200 million units.'
Huawei's global mobile handset shipments cover both Huawei and Glory brands, although shipments across the industry declined this year, especially Samsung and Apple's shipments in the first quarter of 2018 fell 2.4% and 2.8%, respectively. However, Huawei's rapid growth momentum is still unabated. During the same period, Huawei sold a total of 39.3 million mobile phones, and the distance from Apple's mobile phone sales of 52.2 million is shrinking.
Both Huawei and the Glory brand have begun to enter the Southeast Asian market, especially in the world's second largest smartphone market after India. Zaker Li, senior industry analyst at IHS MARIT, expects both brands to be in the second quarter. The region is rising rapidly.
Analysts said: 'In view of the peak season of smartphone sales in the second half of the year, major brands will release flagship mobile phones. If Huawei has completed 100 million mobile phone shipments, the shipment target of 200 million units is not difficult to complete.
Huawei will release its next-generation flagship series in the third quarter of this year. According to IDC's early research data, Huawei's global mobile phone shipments in 2017 were 153.1 million units, behind Apple's 215.8 million units, and South Korea's Samsung last year was 317.3 million units. The total sales of mobile phones lead the market.
According to Hong Kong-based Counterpoint, Huawei took the second place in global smartphone shipments in June and July, and the market was relatively calm before the new wave in September and October. But Apple is After the release of the new iPhone in September, it will soon regain the second place.
Defeating Apple to become the world's second-largest smartphone supplier has always been Huawei's goal. Yu Chengdong has repeatedly mentioned this goal in recent years.
In early 2013, due to the popularity of Huawei's P-series phones, Huawei became the main mobile phone supplier for the first time. Yu Chengdong set a goal. In three and five years, global mobile phone shipments beat Apple and Samsung.
In June, Huawei introduced a new graphics processing technology that will lead other mobile-based mobile phones in mobile gaming. The company said that this GPU Turbo technology can increase graphics processing efficiency by 60% while Reduce energy consumption by 30%, making it better than competitors including iPhone X in mobile games.