China Automotive Industry Joint Venture 40 Years

In the 40 years of reform and opening up, China's auto industry has many historical moments and events worth remembering and reviewing. The joint venture is one of them.

40 years of accumulation has made China's auto power a courage and courage. On the 28th of reform and opening up, on June 28, the National Development and Reform Commission and the Ministry of Commerce issued the Special Management Measures for Foreign Investment Access (negative list) (2018 edition) ", the car joint stocks than the release of 'boots' settled.

The door of China's auto market is getting bigger and bigger. In the new round of opening up, Chinese auto brands will carry out deeper cooperation and competition with international auto brands. In the integration and development, China's auto industry will lead the auto industry.

The joint venture opened the first page of China's auto industry reform and opening up

40 years ago, China's auto industry was short of light and the car was almost blank. Comrade Deng Xiaoping made an important indication of 'joint venture can do it' and opened the first page of China's auto industry reform and opening up.

The road to joint ventures was not smooth and smooth. After this batch of demonstrations, after several rounds of arduous negotiations, it was not until 1983 that China ushered in the establishment of the first Sino-foreign joint venture car company, Beijing Jeep Automobile Co., Ltd., the Chinese automotive industry. Formally entered the development stage of joint venture cooperation.

In 1985, Shanghai Volkswagen Automotive Co., Ltd. was established. The first batch of Santana was officially produced. It opened the joint venture and cooperation of China's automobile industry, introduced technology, and developed rapidly. Since then, China's automobile industry has gradually established a supply chain system and manufacturing system. Today, the booming development of China's auto industry has laid a solid foundation.

Today, almost all major multinational auto companies have invested and built factories in China. The development of joint venture auto companies in China for 40 years has fostered the growth of China's private car market. Private consumption has become the mainstay of the market. China's auto production and sales have been the world's number one for nine consecutive years. In addition, the joint venture car companies also 'transfusion' Chinese brands from talents and experience, and provide 'textbooks' for Chinese brands, prompting Chinese car companies to establish a modern enterprise system and introduce modern car manufacturing processes.

The addition of the joint venture brand has rapidly improved China's automobile manufacturing level. The models produced by China's Volvo, Buick, Ford and other brands have been or are planned to be exported to the United States.

Today, multinational auto companies have set up R&D centers in China to promote localization. The Chinese market is leading global consumption trends and product inputs. For example, BMW has set up R&D centers in China, with the slogan 'in China, China' Shouting louder and louder.

Especially under the development of the new four modernization, China has become the cradle of automobile innovation: the new energy automobile market is the world's number one, the intelligent network connection car is leap-forward development, and the far-sighted multinational companies have begun to increase cross-domain with local enterprises. Cooperation and alliance.

The importance of the domestic automobile market is constantly improving, and multinational corporations have increased their investment and layout in the Chinese market. With the comprehensive promotion of reform and opening up, the foreign investment management system has been improved, and the joint ventures have been more restrictive than the restrictions. The system is more robust and has created a good development environment for multinational companies.

In the future, international brands will deepen cooperation with Chinese brands to achieve a win-win situation.

40 years of joint venture road, Chinese car brands continue to accumulate upward power

Although before the reform and opening up, we already had the red flag and the Shanghai brand sedan, but the car basically had no connection with the people. In the past 30 years before the first national car to the Shanghai Volkswagen joint venture, China has achieved in the passenger car manufacturing industry. Certain achievements, but the private consumer market and the level of car production are developing slowly.

On the long road of joint venture and cooperation, Chinese auto brands are also brave and constantly accumulating the power of development.

In 2001, China's accession to the WTO, tariff reduction and liberalization of investment restrictions became WTO member obligations. Since then, on the one hand, fierce competition has come to the fore; on the other hand, Chinese local brands have not slumped, Geely, Great Wall, Chery and other China. The brand has developed rapidly, a group of small and weak enterprises have been beaten by the fittest, and the structure of China's auto market has been continuously optimized.

By 2017, the size of China's auto market is close to 30 million, which is a unique number in the world, and half of it comes from the contribution of Chinese brands. After a certain amount of accumulation, Chinese brands have truly reached a historical opportunity of breakthrough.

High-quality Chinese brands are breaking through the ceiling and attacking the global market. Geely's Lectra, Great Wall's Weipai, GAC Chuanqi, SAIC's Roewe and so on have taken the first step in the brand's upward mission.

The independent brands and the joint venture brands have been struggling to compete on the same stage after hardships and difficulties. On the one hand, they have tempered themselves, and on the other hand, the joint venture brands have not dared to slack off on prices, products and services.

In the new round of development competition of new energy and intelligent networked vehicles, Chinese brands pre-empted new energy vehicles, leading China to become the world's largest new energy vehicle market, and cultivated a small number of relatively mature brands and products. Chinese brands are actively participating in the innovation of the new car, forming a technology research and development alliance, and launching many leading Internet car products through cross-border alliance.

The war of industrial restructuring has already begun. A new round of expansion will become a powerful catalyst for this change. It will promote Chinese auto brands to participate in international competition in a more in-depth way, achieve overtaking in corners, and help China become a world auto power.

At the beginning of the new round of reform and opening up, the automobile industry, as an important force to promote a new round of scientific and technological revolution and industrial transformation, must further promote supply-side structural reforms, control the total amount, optimize the structure, and coordinate innovation, transformation and upgrading. The importance of China's auto market continues to increase. Chinese and foreign auto companies are actively formulating new ideas around cooperation and coordinated development, implementing new strategies, releasing new plans, and jointly mapping new blueprints for the integration of the auto industry.

2018 China Automotive Industry Development (TEDA) International Forum will gather the five elites of the government, industry, research and media, the measures to deepen the reform of Chinese brand enterprises, the pace of Chinese brand enterprises to strengthen the opening up and the strategy of going global, and the Sino-foreign joint venture under the new situation of reform and opening up Prospects for enterprise development, new opportunities for joint ventures between Chinese and foreign companies in the field of new energy vehicles and smart vehicles, new trends and other topics of reform and development that Chinese and foreign companies are paying attention to, launch extensive and in-depth discussions, and work together to build a new pattern for the automotive industry. .

2016 GoodChinaBrand | ICP: 12011751 | China Exports