July 5, 2018, Shanghai – Today, MicroStrategy® Micro-Strategy, the world's leading provider of enterprise analytics and mobile applications, announced the formal signing of a strategic partnership with Shanghai Juju Intelligent Technology Co., Ltd. (hereinafter referred to as 'Shanghai Juju') Agreement, the two parties will combine their respective leading technical strengths and rich industry resources to carry out long-term and in-depth cooperation in product promotion, channel layout, marketing and other aspects to jointly promote the promotion and application of business intelligence in the Chinese market, and further strengthen the market of both parties. Leading edge and helping users build smart businesses.
According to the cooperation agreement, Shanghai Juju will become the sole designated general agent of Micro-strategy in China, adding more help to the micro-strategy to explore the Chinese market. Previously, the marketing strategy of micro-strategy was mainly based on large customers, providing customers with MicroStrategy-based platform. End-to-end solution, which promotes the promotion and application of micro-strategic BI products. With the intelligentization of the Chinese market and the acceleration of the pace of digital transformation, in order to meet this demand, the micro-strategy will adjust its channel system and product strategy. The addition of Gathering will further consolidate the development of micro-strategy in China, and the breadth and depth of channel coverage will also be comprehensively improved. It can be said that there is another shortcut in terms of being close to users.
In the digital and intelligent era, enterprises are pursuing a 'quick' word. Not only do they need to respond quickly to the market, but they also need to adjust their decisions and strategies quickly. This is the core appeal of BI. In recent years, The application of business intelligence is mainly based on large-scale enterprises in the telecommunications, finance, manufacturing and other industries with relatively mature informationization. As the informationization of small and medium-sized enterprises is gradually warming up, the penetration of business intelligence from large enterprises to small and medium-sized enterprises is the trend of the times. More and more SMEs hope to solve their own business operation problems with business-oriented, high-performance, modern enterprise-level business intelligence platform with big data processing and analysis capabilities.
In response to this cooperation, Chen Yongde, General Manager of Micro-Strategy Greater China, said: 'The Chinese market is one of the important markets for micro-strategy. We have been committed to subverting the status quo through innovation and helping Chinese companies and partners to enhance their intelligence analysis and application capabilities. In response to the demand for digital transformation of small and medium-sized enterprises in the Chinese market, Micro-Strategy has officially launched the Dossier report. This product is different from the enterprise version of the micro-strategy, allowing SMEs to deploy quickly and save system and implementation. Investment. Shanghai Juju has a professional and mature BI application framework product and experienced implementation team. It is a leading provider of industry business intelligence solutions in the Chinese market. We hope to accelerate the micro-strategy China market with the cooperation of Shanghai Juju. Coverage, to create a new engine for SME business intelligence services, and promote their digital transformation.'
Chen Hao, general manager of Shanghai Juju Intelligent Technology Co., Ltd. is full of confidence in the prospect of cooperation between the two parties: 'We clearly see that the demand for business intelligence services is growing. With the concept of big data gradually gaining popularity, the construction of digital China is in full swing, and constantly Rising BI and data analysis needs, Shanghai has gathered a sword for ten years, accumulated rich experience and industry best practices in the BI field, and has a self-developed BI application framework. In the process of using our products, more and more The more users want to help them choose a product that complements our application framework. After more than half a year of practice selection, we finally chose the world's leading provider of enterprise analytics and mobile applications - MicroStrategy. Application practice and talent advantage, combined with the unparalleled technical advantages of the micro-strategy industry, the two sides will cooperate and win, and will be able to achieve the goal of building the ultimate analysis platform for smart enterprises.
To build large-scale, reliable, self-service analytics capabilities and high-end mobile application deployment capabilities, modern enterprises have chosen to use the MicroStrategy platform to discover new insights, make better decisions, and capture disruptive business outcomes. MicroStrategy Platform Widely used in financial, telecommunications, manufacturing, government and many other industries, with operations all over the world. In Gartner's recently released "Analytical and Business Intelligence Key Capabilities Report", micro-strategy performed well, and the application scores were far ahead. Gartner's 'Key Capability Report' is different from the well-known 'Magic Quadrant Report'. Compared to the Magic Quadrant report that incorporates more market development prospects and future strategic factors, the key capability report is mainly for the full range of existing product features. Comparative analysis, so it can more effectively reflect the product's performance advantages and capabilities.
Today, business intelligence, big data, cloud computing and mobile applications have become prominent features of a new round of digital construction in different industries around the world. As the world's top independent BI company, Micro-Strategy is committed to introducing innovative products and technologies to the Chinese market. Shanghai Juju has always focused on specific industry applications of business intelligence and analytics technology, with industry-leading BI application framework, rich industry experience and a team of experts delivering professional services. It can be expected that the strong cooperation between the two parties will make more Chinese companies make full use of the power of BI to achieve greater business value!
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