Goodyear brand 120th anniversary | Pushing new products

In September 1994, Goodyear became the first foreign tire company to invest and build a factory in China, and established Dalian Goodyear Tire Co., Ltd. to manufacture radial trucks, light truck tires and truck tires in line with Goodyear's global standard. 2008 In November, through the acquisition of shares, Goodyear Dalian became a wholly-owned company of Goodyear. Goodyear has nearly 60 dealers in China and nearly 3,000 Goodyear brand retail stores (as of December 2017), providing consumers with Innovative, reliable tire products and services.

Goodyear celebrates its 120th anniversary and returns to its 100-year history. This legendary brand continues to innovate and bring consumers an unbounded travel experience. In the special time of the 120th anniversary, to further expand the Chinese market. , Goodyear's new product Yicheng has fully landed in the Chinese market.

The new Yipeng tires have four technological innovations, using Goodyear's leading wet tread technology (HydroTred), high content silicone and viscous resin tread formula for high grip and optimized tire ground contact area to provide maximum wetland surface Improved grip for superior braking performance. In the professional wetland brake test, the average braking distance of the Yicheng tires is 2.9 meters shorter than that of the main competing products. Moreover, the Yicheng tires also optimize the tread pattern and the carcass design. Reasonable distribution of bottoming pressure for a more precise control experience.

At the same time, the unique tread design also gives the Yicheng tires a quiet and comfortable performance. The closed shoulder groove and tread multi-block design can effectively reduce air flow and reduce tire noise and collision noise; The tires reduce the noise caused by irregular tread wear by reducing the number of grooves that generate noise, optimizing the groove angle and the shape and pressure of the ground plane. It is worth mentioning that with the sidewall reinforcement and innovation Sex sidewall design and material, Yicheng tires are strong and durable, safe and reliable, worthy of the owner's trust.

As a tire manufacturer with a long history of 120 years, Goodyear has always been committed to the development of new technologies and provides technology-leading products and services to meet the ever-changing needs of the automotive market, setting a new benchmark in technology and performance in the industry. Goodyear will continue to fulfill its commitment to Chinese consumers, bringing safe and quality products to more car owners and comfortable driving comfort.

The new Yicheng tires are now available in major dealers, retail outlets and cooperation portals, and are sold online and offline.



In September 1994, Goodyear became the first foreign tire company to invest and build a factory in China, and established Dalian Goodyear Tire Co., Ltd. to manufacture radial trucks, light truck tires and truck tires in line with Goodyear's global standard. 2008 In November, through the acquisition of shares, Goodyear Dalian became a wholly-owned company of Goodyear. Goodyear has nearly 60 dealers in China and nearly 3,000 Goodyear brand retail stores (as of December 2017), providing consumers with Innovative, reliable tire products and services.

Goodyear celebrates its 120th anniversary and returns to its 100-year history. This legendary brand continues to innovate and bring consumers an unbounded travel experience. In the special time of the 120th anniversary, to further expand the Chinese market. , Goodyear's new product Yicheng has fully landed in the Chinese market.

The new Yipeng tires have four technological innovations, using Goodyear's leading wet tread technology (HydroTred), high content silicone and viscous resin tread formula for high grip and optimized tire ground contact area to provide maximum wetland surface Improved grip for superior braking performance. In the professional wetland brake test, the average braking distance of the Yicheng tires is 2.9 meters shorter than that of the main competing products. Moreover, the Yicheng tires also optimize the tread pattern and the carcass design. Reasonable distribution of bottoming pressure for a more precise control experience.

At the same time, the unique tread design also gives the Yicheng tires a quiet and comfortable performance. The closed shoulder groove and tread multi-block design can effectively reduce air flow and reduce tire noise and collision noise; The tires reduce the noise caused by irregular tread wear by reducing the number of grooves that generate noise, optimizing the groove angle and the shape and pressure of the ground plane. It is worth mentioning that with the sidewall reinforcement and innovation Sex sidewall design and material, Yicheng tires are strong and durable, safe and reliable, worthy of the owner's trust.

As a tire manufacturer with a long history of 120 years, Goodyear has always been committed to the development of new technologies and provides technology-leading products and services to meet the ever-changing needs of the automotive market, setting a new benchmark in technology and performance in the industry. Goodyear will continue to fulfill its commitment to Chinese consumers, bringing safe and quality products to more car owners and comfortable driving comfort.

The new Yicheng tires are now available in major dealers, retail outlets and cooperation portals, and are sold online and offline.


2016 GoodChinaBrand | ICP: 12011751 | China Exports