On July 2, the property of Beijing Vantage Gas Appliances Sales Co., Ltd. was seized. The listed company Huadi Co., Ltd. issued an announcement that it will take legal measures to protect the interests of consumers.
The announcement issued by Vantage shares shows: 'With regard to the unclear reasons for the unclear reasons of Beijing-Tianjin agents, the company has taken legal measures to ensure that consumer rights are not affected, and has preserved the company’s assets without loss. Currently, Vantage The cooperation between the company and the distributors in all major regions is normal. The incidents in the Beijing-Tianjin region are regrettable and have been submitted to the judicial authorities in accordance with relevant laws and regulations.
Regarding the relationship between the two, the relevant person in charge of Vantage Co., Ltd. told the Beijing Business Daily that Beijing Vantage Gas Appliance Sales Co., Ltd. is a agent of Vantage Co., Ltd., and has no affiliation with Vantage Co., but the name of the registered company is 'Vatican II' The person in charge said that the company's problem is because the individual agent failed to invest in the new market. Vantage still has confidence in dealers in other regions. To ensure the interests of consumers, Vantage has sealed up local assets. Currently, all local markets The activity is all right.
Previously, the Second People's Court of Zhongshan City of Guangdong Province issued an announcement ruling to seal up Beijing Tianjin Vantage Gas Appliance Co., Ltd. Previously, the general manager of Vantage Beijing-Tianjin Co., Ltd. was unable to repay the missing due to debts. According to reports, Beijing-Tianjin Co., Ltd. The general manager has lost more than ten days.
In recent years, with the blind investment expansion of dealers in new markets, capital pressure is getting bigger and bigger, and step by step into trouble. An industry insider confirmed to the Beijing Business Daily reporter that the person in charge did not reply to the message on WeChat. Lost.
According to the information, Beijing Vantage Gas Appliances Sales Co., Ltd. was registered and established in Fengtai Industrial and Commercial Branch in 2008. The legal representative is Wang Wei. The company's business scope includes sales of kitchen utensils, bathroom appliances, household appliances, furniture, etc. Because of the limited sales of Beijing Vantage Gas Appliances The company name has the word '华帝', so many people associate this company with the listed company Vantage.
Vantage's 2017 financial report shows that the company's operating income is 5.73 billion yuan, net profit is 509 million yuan, with 'Hua Di', 'Bai De' two independent brands.
It is worth mentioning that during the World Cup, Vantage launched a marketing plan of 'French team won the championship, Vantage retired the full section'. Vantage, the representative of Vantage Securities, said that if the French team really wins, the headquarters and the dealers will bear This marketing expense, the headquarters pays for e-commerce channels, dealers pay offline channels.
At present, as the French team advances to the quarter-finals, the suspense of Vantage will not continue. Wang Haozhao said that if the French team really wins, the cost of the payment is really big, but this is within the annual marketing budget. It will not have a major impact on the company's performance, and the headquarters and distributors will bear the marketing expenses together, the headquarters will pay for the e-commerce channel, and the dealers will pay for the offline channels, which will largely share the marketing costs, and even if they have to pay, the actual payment will be made. It is also the cost price.
However, because the headquarters and distributors bear the marketing expenses together, the case of Beijing Tianjin Vantage Gas Appliance Co., Ltd. may affect this.