The future of the agricultural digital economy | 'The farmer uses the phone to plant the land just around the corner'

According to Wang Xiaobing, director of the Information Center of the Ministry of Agriculture and Rural Affairs, the characteristics and development trends of the future digital economy can be summarized by the 'four no' idiom.

One is ubiquitous, the other is out of nothing, and the third is meticulous, and the fourth is boundless.

Director of the Information Center of the Ministry of Agriculture and Rural Affairs Wang Xiaobing

In the ranking of industrial digitalization, the bottom of agriculture, but this is not to say that agriculture and digitalization are shallow. On the contrary, the digital development of agriculture has a wide market space.

According to Wang Xiaobing, director of the Information Center of the Ministry of Agriculture and Rural Development, the characteristics and development trends of the digital economy in the future can be summarized by the idiom 'four nos'.

The first is omnipresence. The internet is like water, air, everyone is inseparable.

The second is out of nothing. Agriculture is a fertile land for the new economy and the development of the digital economy. New business models and business models are constantly emerging. Anhui Sheshan uses e-commerce to sell pears, canned peaches reach 4 billion yuan; Guangdong Gaozhou litchi, three-fold More than one lychee was sold by e-commerce; Huateng, a livestock farmer in Tongxiang, Zhejiang, used pigs with IoT technology to raise pigs, five people could raise 10,000 pigs, and achieved zero emissions. The price of pork was sold at 140 yuan/kg, and supply was still in short supply. These are all out of nothing.

The third is in every possible way. Informatization can provide more precise services for agriculture. IBM's business goes from hardware to software, and to medical and health big data development. Through the comparison of case databases can help doctors provide diagnostic services and configure the most appropriate for patients. Hospitals and doctors. Agricultural drones issued by Shenzhen Dajiang do not need to be pre-painted and tested, and automatic pesticide spraying operations can be carried out directly according to planned routes.

Fourth, there is boundless prosperity. The prospect of agricultural big data is infinitely beautiful. Informatization big data provides opportunities for China's agricultural modernization. With the support of big data technology, China's agriculture can fully realize high-quality operation from the low-end market. At present, companies such as Alibaba, Haier, and Lenovo are also actively deploying agriculture, hoping to cultivate more unicorn enterprises in the agricultural and rural areas.

China's development of the digital economy has unique conditions for its institutional system, market size, human capital, and Internet infrastructure. Enterprises must seize opportunities to digitally address the pain points that exist in agriculture and rural areas. That is, you can To solve any problems, there must be breakthroughs in innovation to develop products that meet market application scenarios.

The information revolution has developed to this day, data has become a new production factor, strategic basic elements. Through the Internet thinking, big data technology, to optimize resource allocation, reduce costs, improve quality and safety, predict effective reduction of pests and diseases, reduce major natural Disasters, precision docking production and sales, providing data support for financial and insurance futures. These have all developed, data has become wealth, and the digital economy of agriculture has really developed. As Minister Han Changfu of the Ministry of Agriculture and Rural Affairs said, today’s agriculture is no longer Simply holding the taro and planting the land. In the near future, our farmers will be able to grow their fields with their mobile phones with their fingers, and the era of facing the loess in the past will definitely be gone.

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