Jingdong 618 global mid-year shopping festival came on schedule. Once the consumers’ carnivals were bought and bought, they couldn't wait to get their products back in their pockets. One Jingdong Express was again and again to create a revelry feast for major brands. Just today, 618 In the final battle, Jingdong held the Media Open Day, and Yao Yanzhong, the president of the computer digital division of Jingdong Group, made a speech and shared the results of computer digital at this important moment. At the same time, Jingdong Computer Digital 618 was crazy 2 The hourly data is also fresh: Jingdong's sales of computer products are up to 8 times the total number of other manufacturers' channels, and the light and thin sales volume increased by 156% year-on-year, and the sales of smart wearable products also increased by 370% year-on-year!
It is worth mentioning that the data show that the sales of electronic gaming products have grown explosively, the sales volume of e-sports monitors has increased by 388% year-on-year, the sales volume of large-capacity SSDs has increased by 520% year-on-year, and overclocking e-sports video cards have been added. The sales volume has increased by 766 year-on-year. %, This series of impressive data strongly proves that the e-commerce category is showing explosive growth and has unlimited potential.
Behind the rapid growth, and Jingdong in the field of e-sports is one after another big action is not unrelated. It is reported that before the 618 this year, Jingdong will be associated with Tencent, held a 'Jingdong Cup e-sports contest', the event attracted over 5,000 The team is participating in the battle. It is also one of the most influential third-party competitions in China. Looking back at the 'Mad 2 Hours' data, games, desktops, notebooks, e-sports cards and other e-Sports-related categories have achieved a wide range. In addition to the above-mentioned several eye-catching data, the gaming desktop still achieved 71% of the year-on-year growth in sales volume, while gaming headsets also achieved a year-on-year growth of sales volume of 206%.
The competitive potential of electronic gaming products cannot be separated from Jingdong’s strategic vision. On the other hand, it is closely related to Jingdong’s ability to support major brands. JD.com has advantages in many aspects such as its own platform, logistics, and big data. Enabling the brand manufacturers and providing effective marketing support to help the brand face the 618 record; It is reported that during the 618 period, in addition to the eye-catching performance of the gaming category, the overall sales volume of the notebook is extraordinary: Lenovo, HP, Dell, Huawei and other brands all occupy the market. Advantageous position, among which, the sales volume of Huawei notebooks is 16 times that of the same period of last year!
The ultimate battle of the Jingdong 618 Global Mid-Autumn Festival has already begun. It is no accident that Jingdong's crazy two-hour sales have reached new heights. The major brands have never slacked off and continue to race against each other. We will wait and see who will eventually win. Let us wait and see. !
Jingdong 618 global mid-year shopping festival came on schedule. Once the consumers’ carnivals were bought and bought, they couldn't wait to get their products back in their pockets. One Jingdong Express was again and again to create a revelry feast for major brands. Just today, 618 In the final battle, Jingdong held the Media Open Day, and Yao Yanzhong, the president of the computer digital division of Jingdong Group, made a speech and shared the results of computer digital at this important moment. At the same time, Jingdong Computer Digital 618 was crazy 2 The hourly data is also fresh: Jingdong's sales of computer products are up to 8 times the total number of other manufacturers' channels, and the light and thin sales volume increased by 156% year-on-year, and the sales of smart wearable products also increased by 370% year-on-year!
It is worth mentioning that the data show that the sales of electronic gaming products have grown explosively, the sales volume of e-sports monitors has increased by 388% year-on-year, the sales volume of large-capacity SSDs has increased by 520% year-on-year, and overclocking e-sports video cards have been added. The sales volume has increased by 766 year-on-year. %, This series of impressive data strongly proves that the e-commerce category is showing explosive growth and has unlimited potential.
Behind the rapid growth, and Jingdong in the field of e-sports is one after another big action is not unrelated. It is reported that before the 618 this year, Jingdong will be associated with Tencent, held a 'Jingdong Cup e-sports contest', the event attracted over 5,000 The team is participating in the battle. It is also one of the most influential third-party competitions in China. Looking back at the 'Mad 2 Hours' data, games, desktops, notebooks, e-sports cards and other e-Sports-related categories have achieved a wide range. In addition to the above-mentioned several eye-catching data, the gaming desktop still achieved 71% of the year-on-year growth in sales volume, while gaming headsets also achieved a year-on-year growth of sales volume of 206%.
The competitive potential of electronic gaming products cannot be separated from Jingdong’s strategic vision. On the other hand, it is closely related to Jingdong’s ability to support major brands. JD.com has advantages in many aspects such as its own platform, logistics, and big data. Enabling the brand manufacturers and providing effective marketing support to help the brand face the 618 record; It is reported that during the 618 period, in addition to the eye-catching performance of the gaming category, the overall sales volume of the notebook is extraordinary: Lenovo, HP, Dell, Huawei and other brands all occupy the market. Advantageous position, among which, the sales volume of Huawei notebooks is 16 times that of the same period of last year!
The ultimate battle of the Jingdong 618 Global Mid-Autumn Festival has already begun. It is no accident that Jingdong's crazy two-hour sales have reached new heights. The major brands have never slacked off and continue to race against each other. We will wait and see who will eventually win. Let us wait and see. !
