On June 21st, Xinhua News Agency issued a report on the sales of mobile phones on the 618 Jingdong platform. 'Glory: Jingdong's real sales data, won the 618 sales champion'. At first glance, Xiaobian not only applauded for glory. Glory, not surprisingly, has made a veritable championship. It is gratifying to congratulate. In the second glance, the word “real” has caused Xiao Bian to think. Real sales data? Why do we emphasize real data? Is it false? In a word, sure enough, there is something wrong!
In response, a reporter from Chengdu Commercial Daily asked Jingdong that the reply given by Jingdong was: The system deleted the order that was not settled within 6 hours after the order was placed. Here the question arises. How many empty orders are created? Has the ranking changed?
Why are there so many empty orders? I'm afraid that many consumers who actually buy Xiaomi mobile phones are seeing Xiaomi's pre-sold mobile phones, which are not timely shipments; moreover, Xiaomi 8 is a new flagship. There is no black technology, but you have to wait until you can get it. Therefore, you don’t trust the millet to give up orders.
Recalling the entire 618-meter Yao World War, on June 18th at 10:04 pm, Glory's products were sold out. After making decisions with high-level research, Glory decided to stick to the principle and give up the first place in the competition. Then the announcement of the sale of products was released. In the next two hours, Xiaomi’s sales surged with alarming momentum, and finally leapt out of glory, becoming the highest-selling product of the night of 618. It continued until the end of 618 sales. However, a dramatic reversal occurred in June 19. At 6:08 am, Glory returned to the top of Jingdong Real Time Racing, and Xiaomi fell second.
As for the reason, Xiaomi may have tried to force too much for listing. However, he did not expect Jingdong backend system to exclude 6 months of unpaid bills and return bills. Although it was shown as a champion at 24, it was finally hit with real data. This is to create a wave of good news before the listing, but did not expect it but dug a pit for himself.
Not only that, but under Lei Jun’s Weibo, many rice flourishers shouted and asked the Leijun Army to dispatch it quickly. It turned out that millet was plagued by 618’s best-selling millet 8 series, but Xiaomi actually opened up for sales. Limited time buying, buying is also very interesting - consumers need to get the goods after the first payment, according to users feedback, Jingdong interface is expected to be shipped in 10 weeks after the deadline. This way rice noodles naturally sit still, have asked for delivery.
As a brand, or a big brand with a high reputation in the industry and a large group of fans, actually making crazy orders for 618 sales? This is such a shameful act? The loss of Jingdong is unselfish and it makes Xiaomi's real data. Presented in front of you or me, if not really let it go to heaven? Hope that Xiaomi can give consumers an answer as soon as possible.
On the other hand, in the case of sold-out, in the case of sold-out, it finally decided to give up the fight for sales volume first, and issued an announcement of product sale. Fair and unbiased! Fortunately, in the end, the glory of excellent integrity still won the title of Jingdong 618 Sales King. And the cumulative sales champion from June 1st to June 18th.
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