In 618, China University of Technology finally ushered in the final climax. The cooperation with JD.com recently reported that the super-fast successes: From June 1st to June 16th, Wal-Mart's average daily sales increased by 250% year-on-year, Yonghui increased by 150% year-on-year; AEON year-on-year The increase of 120%; fresh fruit is more than a year-on-year increase of 700%! The first time to join the 618's backgammon ring activity also surged 300%.
618 sales figures of offline partners with JD.com.
Under the environment of slow growth in the sales revenue of some supermarkets and supermarkets, the reports of these supermarket partners have been described as 'shocking'.
This year, 618, Jingdong teamed up with more than 500,000 stores to set off a highly integrated "unbounded carnival" on both online and offline, providing brand owners and retailers with efficient retail solutions, and also delivering multiple benefits to consumers. 'Backgammon The results of the ', also confirms the power of 'unrestricted retail' empowered partners.
Collaboration only 4 months, backgammon explosive growth
In the past six months, Backgammon and JD.com have become almost the most frequent CP in the retail industry.
In February of this year, BBK announced its strategic cooperation with Tencent and Jingdong in retail innovation. In March, BBK settled in Jingdong in more than 200 stores in Changsha, Nanning, Chengdu, and Chongqing.
This 618 cooperation between the two parties is more closely - together with the launch of the '618 Backgammon Super Brand Day', liquor, snacks, toiletries and other large items of daily necessities are reduced by 100 yuan for a substantial discount of $100; The Shangdian·Jingdong House was officially opened in Changsha, this is The first retail innovation experience shop established by BBK and JD.com...
JD.com and BBK cooperate with the interior of the Shangdong·Jingdong home.
It took less than 4 months to reach a 618-percent increase in sales volume from the conclusion of the cooperation agreement, which was less than four months. How can this be achieved?
During the cooperation, the two parties carried out in-depth docking in the dimensions of commodities, inventory, and promotional activities. Jingdong's flow energizing, contracting and empowerment, merchandising, store empowerment, user empowerment, five enabling modules and backgammon entity stores, and high quality Supply chain and brand advantages complement each other to jointly create a complete online and offline integrated service system.
For example, Jingdong Home has set up a large pre-position warehouse with over 100 square meters in its BBK stores. Most of the online sales of products are concentrated in pre-position warehouses according to a certain amount, thereby shortening picking routes and improving compliance efficiency. After placing the order, the goods can be delivered within one hour.
After accessing Jingdong, BBK can also obtain a wealth of online traffic, greatly increasing the reach and depth of store users, and effectively expanding the store's coverage. The two parties also opened up the membership system, and Jingdong has accumulated transaction data for many years. And AI big data analysis capabilities, to provide step-by-step on-line full portraits of the entire customer scene on line and under the scene, to help BBK accurate insight into consumer demand, achieve accurate marketing.
Different 'prescriptions' broke out in various retail formats
This 618 has become the window of Jingdong’s external empowerment. More than BBK, Jingdong has joined more than 500,000 offline stores to open 'unbounded carnival', including Wal-Mart, Yonghui, Backgammon Supermarket, Aokang, Hongxing Erke, Liangpin Shop and other brands all over the country. Stores; Jingdong House, Jingdong Convenience Store, Jingdong Mother & Baby Experience Store These Jingdong's own retail innovative formats and more.
7FRESH, 69 yuan a Boston lobster attracted consumers to buy.
Through Jingdong’s empowerment, offline retail also ushered in a full-scale outbreak. Take the example of a convenience store that cooperates with JD.com’s home, June 1st to June 16th, and the 3rd anniversary of Gyeongdong’s arrival at 415 (March 29-April). On the 14th, Rosen’s sales increased by 400% year-on-year. In the pharmaceutical industry, Beijing Yangshengtang and Yikang increased by 150% year-on-year; Baekkang increased by 200% year-on-year; Quanyuantang grew by 850% year-on-year.
According to different retail formats, JD.com provides targeted empowerment programs. For example, JD.com and a number of brands cooperated with thousands of stores to create a shopping feast of “Unrestricted Carnival for All People” 618. This has taken the form of online lead voucher purchases. Send a 618 million coupon gift package to attract users to the store.
Among the participating brands are Aokang, a well-known Chinese shoe brand; Hongxing Erke, a leading sportswear brand, and 361°; a famous brand of seven men's wolves for men's clothing; a well-known brand of snacks and teas for tea brands; Yiyi and tea; a communication product store, DiXinTong, etc.; Aokang, Hongxing Erke, Dixon Tong, Lai Yifen, etc. are all participating in the nation's thousands of stores.
Jingdong 618 period, Hongxing Purker shopping guide to guide consumers to participate in 'unbounded revelry 618 purchases for all activities.'
Among them, 6.18 Former Jingdong has successfully practiced with Aokang. Within three days, more than 1200 offline stores in 27 Aokang provinces have launched Jingdong Unbounded Retail Solutions, accumulatively pulling more than 80,000 people, with a total order volume of 54.80 million. .
Red envelopes rain, Boston lobster attracts 69 tide
'Unrestricted Retail' is to help brands and retailers embrace change in their entirety, and to allow consumers to enjoy the ultimate shopping experience that is both comfortable, affordable and affordable.
When shopping online, you don’t feel at ease to try it out in advance. When you have an urgent request, you also feel that you are slow to express. When you go to the offline store, it’s a bit expensive. What’s the discount in the store? It was often encountered before, but now all sorts of online and offline fusion shopping games solve the inherent limitations of the respective scenes and eliminate these pain points.
In terms of concessions, 'Unrestricted Revelry National People’s Purchase 618' sent 618 million coupons; from June 11 to 16, Jingdong home consumers enjoyed a 50 percent discount in buying fresh products, while many consumers purchased 9.9 yuan for melon + The combination of minced meat + chives and glutinous rice + medlar leaves + red dates...
The big discounts for good quality products are also quite exciting. At noon on June 17th, JF East Fresh Retail Innovation Stores 7FRESH shouldered their shoulders and consumers lined up for long queues to buy quality seafood. Boston lobsters were picked straight from Canadian origin during the 618 period. One is only 69 yuan, which is unimaginable on a weekday seafood market or restaurant.
Under various incentives, sales of 7FRESH explosive durian rose 101 times during 618, crayfish increased 90 times, Australian calf increased 107 times, and 7FRESH burst daily sales increased by 150%.
At noon on June 17, consumers lined up at 7FRESH.
618 is still in progress, consumers can continue to enjoy the ultimate experience of online and offline integration. In the future, JD.com will always be able to empower its partners with a mission of promoting socialized retail efficiency, and create a symbiotic relationship with brand owners and consumers.
In 618, China University of Technology finally ushered in the final climax. The cooperation with JD.com recently reported that the super-fast successes: From June 1st to June 16th, Wal-Mart's average daily sales increased by 250% year-on-year, Yonghui increased by 150% year-on-year; AEON year-on-year The increase of 120%; fresh fruit is more than a year-on-year increase of 700%! The first time to join the 618's backgammon ring activity also surged 300%.
618 sales data of offline partners with JD.com.
Under the environment of slow growth in the sales revenue of some supermarkets and supermarkets, the reports of these supermarket partners have been described as 'shocking'.
This year, in 618, Jingdong teamed up with more than 500,000 stores to set off a highly integrated "unbounded carnival" between online and offline, providing brand owners and retailers with efficient retail solutions, and also delivering multiple benefits to consumers. 'Backgammon The results of the ', also confirms the power of 'unrestricted retail' empowered partners.
Collaboration only 4 months, backgammon explosive growth
In the past six months, Backgammon and JD.com have become almost the most frequent CP in the retail industry.
In February of this year, BBK announced its strategic cooperation with Tencent and JD.com in retail innovation. In March, BBK settled in Jingdong in more than 200 stores in Changsha, Nanning, Chengdu, and Chongqing.
This 618 cooperation between the two parties is more closely - together with the launch of the '618 Backgammon Super Brand Day', liquor, snacks, toiletries and other large items of daily necessities are reduced by 100 yuan for a substantial discount of $100; The Shangdian·Jingdong House was officially opened in Changsha, this is The first retail innovation experience shop established by BBK and JD.com...
JD.com and BBK cooperate with the interior of the Shangdong·Jingdong home.
It took less than 4 months to reach a 618-percent increase in sales volume from the conclusion of the cooperation agreement, which was less than four months. How can this be achieved?
During the cooperation, the two parties carried out in-depth docking in the dimensions of commodities, inventory, and promotional activities. Jingdong's flow energizing, contracting and empowerment, merchandising, store empowerment, user empowerment, five enabling modules and backgammon entity stores, and high quality Supply chain and brand advantages complement each other to jointly create a complete online and offline integrated service system.
For example, Jingdong Home has set up a large pre-position warehouse with over 100 square meters in its BBK stores. Most of the online sales of products are concentrated in pre-position warehouses according to a certain amount, thereby shortening picking routes and improving compliance efficiency. After placing the order, the goods can be delivered within one hour.
After access Jingdong home, BBK can also get rich from online traffic, greatly enhance the user store up to touch the breadth and depth, but also effectively expand the coverage of the stores. They also open up the membership system, Jingdong through years of accumulated transaction data AI and big data analysis capabilities to provide users backgammon demographic portrait of the whole scene full of online and offline to help backgammon accurate insight into consumer demand, to achieve precision marketing.
Different 'prescriptions' broke out in various retail formats
This 618 has become the window of Jingdong’s external empowerment. More than BBK, Jingdong has joined more than 500,000 offline stores to open 'unbounded carnival', including Wal-Mart, Yonghui, Backgammon Supermarket, Aokang, Hongxing Erke, Liangpin Shop and other brands all over the country. Stores; Jingdong House, Jingdong Convenience Store, Jingdong Mother & Baby Experience Store These Jingdong's own retail innovative formats and more.
7FRESH, 69 yuan a Boston lobster attracted consumers to buy.
Through Jingdong’s empowerment, offline retail also ushered in a full-scale outbreak. Take the example of a convenience store that cooperates with JD.com’s home, June 1st to June 16th, and the 3rd anniversary of Gyeongdong’s arrival at 415 (March 29-April). On the 14th, Rosen’s sales increased by 400% year-on-year. In the pharmaceutical industry, Beijing Yangshengtang and Yikang increased by 150% year-on-year; Baekkang increased by 200% year-on-year; Quanyuantang grew by 850% year-on-year.
According to different retail formats, JD.com provides targeted empowerment programs. For example, JD.com and a number of brands cooperated with thousands of stores to create a shopping feast of “Unrestricted Carnival for All People” 618. This has taken the form of online lead voucher purchases. Send a 618 million coupon gift package to attract users to the store.
Among the participating brands are Aokang, a well-known Chinese shoe brand; Hongxing Erke, a leading sportswear brand, and 361°; a famous brand of seven men's wolves for men's clothing; a well-known brand of snacks and teas for tea brands; Yiyi and tea; a communication product store, DiXinTong, etc.; Aokang, Hongxing Erke, Dixon Tong, Lai Yifen, etc. are all participating in the nation's thousands of stores.
Jingdong 618 period, Hongxing Purker shopping guide to guide consumers to participate in 'unbounded revelry 618 purchases for all activities.'
Among them, 6.18 Former Jingdong has successfully practiced with Aokang. Within three days, more than 1200 offline stores in 27 Aokang provinces have launched Jingdong Unbounded Retail Solutions, accumulatively pulling more than 80,000 people, with a total order volume of 54.80 million. .
Red envelopes rain, Boston lobster attracts 69 tide
'Unrestricted Retail' is to help brands and retailers embrace change in their entirety, and to allow consumers to enjoy the ultimate shopping experience that is both comfortable, affordable and affordable.
When shopping online, you don’t feel at ease to try it out in advance. When you have an urgent request, you also feel that you are slow to express. When you go to the offline store, it’s a bit expensive. What’s the discount in the store? It was often encountered before, but now all sorts of online and offline fusion shopping games solve the inherent limitations of the respective scenes and eliminate these pain points.
In terms of concessions, 'Unrestricted Revelry National People’s Purchase 618' sent 618 million coupons; from June 11 to 16, Jingdong home consumers enjoyed a 50 percent discount in buying fresh products, while many consumers purchased 9.9 yuan for melon + The combination of minced meat + chives and glutinous rice + cilantro + dates
The big discounts for good quality products are also quite exciting. At noon on June 17th, JF East Fresh Retail Innovation Stores 7FRESH shouldered shoulders, consumers lined up for long queues to buy quality seafood. Boston Big Lobster was picked straight from Canadian origin during 618 years. One is only 69 yuan, which is unimaginable on a weekday seafood market or restaurant.
Under various incentives, sales of 7FRESH explosive durian rose 101 times during 618, crayfish increased 90 times, Australian calf increased 107 times, and 7FRESH explosion single day sales increased by 150%.
At noon on June 17, consumers lined up at 7FRESH.
618 is still in progress, consumers can continue to enjoy the ultimate experience of online and offline integration. In the future, JD.com will always be able to empower its partners with a mission of promoting socialized retail efficiency, and create a symbiotic relationship with brand owners and consumers.
