Since June 1st, major e-commerce platforms have launched the 6.18 e-commerce promotion 'competition' war. The competition is very hot. In the near future, IDC released the latest industry data report, announced the results of the first half of the 618 promotion season. According to the report, even though the overall smart terminal market sales in 2018 is not expected to be optimistic, the market capacity of smartphones, tablets, PCs, monitors and other products have shown a certain degree of decline, but the enthusiasm of consumers for centralized procurement is still in place. The competition of various platforms is fierce. , But also continue to lead the Jingdong platform leader, Lynx, Suning in the back hard to catch up.
From the IDC data, from June 1 to June 7, e-commerce omni-channel notebooks sold reached 296,000 units, and desktops reached 83,000 units. Among them, the JD.com overall market notebook sales reached 245,000 units. Compared with the same period of last year, the growth rate was 73%, of which the growth rate of gaming books had reached 77%, and the sales of desktop computers reached 78,000 units. The sales of notebooks and desktops accounted for 82.8% and 93.5% of e-commerce channels. The results are very good.
From this point of view, the e-commerce platform represented by JD.com continues to attract consumers to focus their purchases during the 618 promotion season. Notebooks, games, desktops, smart bracelets and other categories lead the Jingdong 618 computer digital products this year. Growth. Actually, 618 is a consumer spree evolving from JD.com’s brand. JD.com is a platform that many consumers prefer to purchase when they purchase computer digital products. This time, it is home-grown, with fruitful results. The consumption data also proves that the Jingdong platform is currently the leader in the competitiveness of the major platforms.
At present, the 618 sales season has entered the second half of the year, and the major e-commerce platforms still face pressure and challenges. Next, can Jingdong continue to play home-court advantage and make great strides to keep up the growth rate? look forward to.
Since June 1st, major e-commerce platforms have launched the 6.18 e-commerce promotion 'competition' war. The competition is very hot. In the near future, IDC released the latest industry data report, announced the results of the first half of the 618 promotion season. According to the report, even though the overall smart terminal market sales in 2018 is not expected to be optimistic, the market capacity of smartphones, tablets, PCs, monitors and other products have shown a certain degree of decline, but the enthusiasm of consumers for centralized procurement is still in place. The competition of various platforms is fierce. , But also continue to lead the Jingdong platform leader, Lynx, Suning in the back hard to catch up.
From the IDC data, from June 1 to June 7, e-commerce omni-channel notebooks sold reached 296,000 units, and desktops reached 83,000 units. Among them, JD.com's overall market notebook sales reached 245,000 units. Compared with the same period of last year, the growth rate was 73%, of which the growth rate of gaming books had reached 77%, and the sales of desktop computers reached 78,000 units. The sales of notebooks and desktops accounted for 82.8% and 93.5% of e-commerce channels. The results are very good.
From this point of view, the e-commerce platform represented by JD.com continues to attract consumers to focus their purchases during the 618 promotion season. Notebooks, games, desktops, smart bracelets and other categories lead the Jingdong 618 computer digital products this year. Growth. Actually, 618 is a consumer spree evolving from JD.com’s brand. JD.com is a platform that many consumers prefer to purchase when they purchase computer digital products. This time, it is home-grown, with fruitful results. The consumption data also proves that the Jingdong platform is currently the leader in the competitiveness of the major platforms.
At present, the 618 sales season has entered the second half of the year, and the major e-commerce platforms still face pressure and challenges. Next, can Jingdong continue to play home-court advantage and make great strides to keep up the growth rate? look forward to.