1. The United States announced the addition of a tariff list to China. The Ministry of Commerce stated that it will counterattack counterattack;
On the evening of June 15, the US announced that due to China’s theft of intellectual property and technology and other unfair trade practices, the United States will impose a tariff of 25% on China’s US$50 billion in commodities containing important industrial technologies.
In response, the Chinese Ministry of Commerce responded the first time.
The spokesman of the Ministry of Commerce stated: Both China and the United States have conducted several rounds of consultations on economic and trade issues in an effort to resolve differences and achieve a win-win situation. We deeply regret that the consensus reached by both parties has been ignored and fickle, provoking a trade war. This move is not only damaging the bilateral interests, but also undermining the world trade order. China firmly opposes this.
The spokesperson stated that China does not want to fight a trade war, but in the face of the short-sighted behavior of the U.S. side that harms others, China has to give a strong blow back, resolutely safeguard national interests and the interests of the people, and resolutely defend economic globalization and the multilateral trading system. We will immediately With the introduction of tax measures of the same scale and equal strength, all the economic and trade achievements previously negotiated by the two parties will be invalid at the same time. The spokesperson pointed out that in today’s era, launching a trade war is not in the global interest, and we call on all countries to take joint action to resolutely put an end to this obsolescence. With regressive behavior, we must firmly defend the common interests of mankind. (Proofreading / seeking)
2.12 days! Xiaomi CDR release application will be refreshed on Foxconn speed IPO;
21st Century Business Herald 21 Finance App Rao Shouchun, Beijing Report
In 12 days, it was the time when Xiaomi Group was accepted by the China Securities Regulatory Commission from the application materials and it was officially put on trial.
On the evening of June 15, the China Securities Regulatory Commission issued a report that Xiaomi’s China Depositary Receipt (CDR) will be reviewed during the work meeting of the 88th Issuance Review Committee held in June 2018.
The 21st Century Business Herald reporter noted that Xiaomi applied to the Securities Regulatory Commission for the issuance of the CDR on June 7 and was accepted on the same day. On June 14th, Xiaomi updated the prospectus and received feedback from the Securities Regulatory Commission on the evening of the same day. .
As a result, Xiaomi released the CDR queue time, only before and after 12 days.
According to the information released in the June 14 update of the prospectus, Xiaomi’s CDR fundraising may reach more than US$4.9 billion, equivalent to more than RMB 31 billion. Because of the huge amount of financing, taking into account the current A-shares’ pressure- bearing capacity , Xiaomi's issuance of the CDR is considered very likely to be taken once again by the strategic allotment approach adopted by the Foxconn IPO.
It is worth noting that in the feedback on the evening of the 14th, the Securities and Futures Commission conducted a strict 'questioning' and 'penetration' of Xiaomi's CDR issue in 30 pages, more than 24,000 words and 84 questions.
However, for the prediction of the outcome of the Xiaomi issue CDR, the market generally believes that there will be a high probability event, even a 'no suspense event'.
3. The first complete 5G standard was released: 'Hua OV' claimed to push 5G mobile phones next year, and Xiaomi has not stated its position;
Micronets reported on June 15
Yesterday, at the 3GPP Plenary (TSG#80) held in the United States, the 5G new air interface (NR) independent networking (SA) function freeze was formally approved. This is also the first full 5G standard release, and it also means that 5G commercial access Countdown.
It is reported that more than 600 representatives from major telecom operators, network equipment vendors, terminal and chip manufacturers, instrumentation manufacturers, Internet companies and other vertical industry companies have witnessed this historic moment.
According to the information released by the Ministry of Industry and Information Technology at the Digital China Construction Summit in April, China's first batch of 5G chips will be taped out before New Year's Day in 2019, and will be completed before and after the Spring Festival. According to the plan, 5G will start pre-commercial use in 2019, and commercial use will be carried out in the first half of the year. Base station construction, the first batch of 5G handsets was produced in the second half of the year and was officially commercialized in 2020.
Currently including Huawei, OPPO, Vivo, millet, and other major domestic mobile phone manufacturers have already announced that it will launch 5G mobile phones next year.
On December 3, 2017, at the 4th Wuzhen Internet Conference, Huawei Consumer CEO Yu Chengdong announced that Huawei plans to launch a Kirin chip supporting 5G technology in the second half of 2019, and will launch this support 5G technology in the same period. Smartphone.
On April 17, 2018, at the Huawei Global Analyst Conference, Huawei announced a product roadmap. According to Huawei's product strategy, its first mobile phone supporting 5G network will be officially released in the second half of 2019.
OPPO is also a promoter of 5G. As early as early 2015, OPPO formally established the 5G communication standard team and recruited many experts with long-term experience in international standards. Currently, 5G research strength is at the leading level among domestic mobile phone companies. The number of contributions submitted by OPPO in 3GPP ranks among the top global terminal companies. In terms of application exploration, OPPO announced in May that it has successfully implemented the world’s first 5G video call demonstration using 3D structured light technology.
On May 10, OPPO demonstrated at the 5G technology and 3D structured light technology demonstration in Shenzhen. In January 2018, OPPO and Qualcomm Technologies announced the 5G pilot program. They are committed to becoming the first terminal manufacturers to launch 5G mobile phones in 2019. .
Vivo was announced as early as December last year that it would first launch 5G handsets in 2019. Vivo CEO Shen Wei said in a speech that 5G may bring changes to the mobile phone industry. A sentence is summarized as follows: 4G changes life, 5G changes society.
At present, Xiaomi has no official news to announce the release date of 5G mobile phones. However, last year Qualcomm announced the '5G Pilotage' program in Beijing. Xiaomi is also a member of Xiaomi. This also means Xiaomi will take the lead in gaining 5G technical support. Qualcomm said 2019 The first batch of 5G technology flagship phones will be launched early in the year. By 2020, 5G phones will begin to become popular.
Apart from this, Lenovo, Wentai, etc. are also members of Qualcomm's '5G Pilot' program. They may also launch 5G mobile phones next year. (Proofreading/Blue Sky)
4.OPPO fights overseas: From the point to the face, has entered the global market a strategic stage of chess;
Set Micronet Text/Xu Lun
'Standing with the stability of OPPO in the past, this year's OPPO proposed 'gradual', in the end there will be changes?'
This is a question raised by the author to OPPO vice president Wu Qiang before the OPPO R15 press conference. However, at that time, he said with a mysterious smile, 'The gradient is a process, as you will see later.'
Sure enough, OPPO officials announced on May 28 that Wu Qiang will be responsible for the overall OPPO overseas market business from now on. He will lead OPPO's overseas team, integrate resources, and promote OPPO's rapid development in overseas markets.
Then, on the Children's Day on June 1, four years later, the OPPO formally announced the return of the Find series. It was announced on June 5th. The future flagship OPPO Find X conference will be held on June 19 (Beijing time, June 20th). ), held in the Louvre, Paris, France.
First the personnel changes, then the Find series review, and the first time the release location selected France. This series of actions linked together, heralded OPPO's strategy in the overseas market 'gradient'.
However, I feel this change, and many manufacturers have suddenly called out to open the 'globalization', 'international' slogan is different. OPPO this year's overseas expansion is more like a logical strategic layout.
The author believes that on the one hand, the current OPPO's overall size and strength are sufficient to support them in expanding their overseas market. On the other hand, OPPO has been in overseas for 10 years since 2008, and has sufficient experience to expand the market. Layout range. In addition, OPPO's quiet accumulation in patents, markets, brand building, etc. will also form a complete system over the past year. It is also time to improve and build a global brand image.
Overseas market is becoming the key to OPPO increase
In the meantime, the OPPO style has never been seen. From the perspective of industry status, the OPPO in the post-smartphone era has grown to become the world's top player in the industry. According to IDC data from internationally renowned market research organizations, the OPPO ranks among the global smartphone manufacturers in 2017. Fourth, market share reached 7.6%, and shipments were 111.8 million units, up 12% compared to 2016. According to OPPO big data, over 200 million people worldwide are using OPPO camera phones.
Analysis of the two companies in the head, Samsung, and Apple have always been the global market. With the standard of “industry strength to determine the behavioral strategy”, it is clear that the OPPO has also entered the global market with a strategic consideration phase.
According to the IDC report, the author further calculated and calculated the OPPO sales changes in the past three years. It was found that not only domestic, but also OPPO sales and growth rates in overseas markets are very rapid.
According to specific data, overseas sales of OPPO were only 7.4 million units in 2015. Overseas sales soared to 21 million units in 2016, approaching 300% annual growth. By 2017, where the incremental increase is slowing, 50% will still be realized. The growth rate reached 31.3 million.
Obviously, overseas markets have become an important source of incremental OPPO, which is also one of the reasons why OPPO has vigorously expanded overseas.
Ten years of expedition, OPPO’s overseas strategy is gradually progressing
If we look at the current OPPO overseas market data, Southeast Asia has become an important contribution to overseas OPPO sales over the past decade. According to well-known data research firm Counterpoint, OPPO smartphone shipments ranked first in Asia in 2017. It also means that in this market even Samsung, Apple is no match for OPPO.
Behind these achievements, it is closely related to OPPO's overseas strategy. The OPPO style is 'steady and transparent'. Once determined, it must be done in the industry. Prior to this, OPPO CEO Chen Mingyong had a strategy for overseas markets. The statement: “There is no strict overseas and Chinese market segmentation in OPPO’s marketing strategy. Good products are the common language of the world. Food should be eaten in one bite, every market must be ploughed, and OPPO must be done in the existing market. In the case of a good situation, it is logical to extend to the next market.
Under the guidance of this strategy, OPPO has achieved impressive results in the countries it has entered for nearly 10 years.
For example, in 2009, the first stop on the road to global expansion was the Thai market. By 2017, IDC data showed that OPPO currently ranks second in market share in Thailand. Follow-up markets include Vietnam, Indonesia, the Philippines, Pakistan, Singapore, etc. Market share is in the top two positions.
At present, all manufacturers compete for the most fierce market in India, OPPO's performance is also quite good. According to IDC data, OPPO has ranked third in India's smart phone market in the first quarter of 2018, with a market share of 7.4%. Currently, OPPO is also India invested in establishing local branches and assembly plants.
At the same time, sales volume growth, OPPO through the boutique strategy, overseas brand awareness has also been continuously improved. Among them, the first quarter of 2017 OPPO R9s become the world's best-selling Android smartphone. In the second quarter of 2017, Counterpoint report shows that in India, OPPO F3 by virtue of 24.2% of the market share has become the best-selling model with a price range of 15,000 to 30000 rupees. According to GFK data, in 2017, OPPO became the most popular smartphone brand in Southeast Asia.
In addition to Southeast Asia, the overseas maps of OPPO in the last two years have also extended to Egypt, Russia, etc. Especially this year, OPPO announced its entry into the Japanese market, which has caused widespread public debate. After all, this market has seen many companies leading the mobile phone industry. Official data It shows that up to now, OPPO has registered in more than 140 international markets, and the mobile phone business has also covered 31 countries and regions.
From point to point, OPPO's strategic market for overseas markets
As a whole, this year’s personnel adjustment and product release rhythm indicates that OPPO will further increase overseas expansion efforts.
Expanding from point to face will also test the hard power of OPPO. Prior to this, Wu Qiang said that as always, with the empty cup mentality, it will continue to plow every market that has entered and will enter. Creating a globally competitive product, and Provides a localized optimization experience.
From the author's point of view, OPPO has at least been fully prepared in the following three aspects:
1. Create a globally competitive product
OPPO CEO Chen Mingyong once stated that 'OPPO's market strategy does not have a strict separation of overseas and Chinese markets. Good products are the common language of the world. 'The strategy of building quality products is also the key to OPPO's success in recent years. Prior to this, according to Counterpoint data shows that the OPPO R9s has surpassed the iPhone to top the world's best-selling smartphone. From the premise of the release of Find X, it is also a global product. According to current media exposure information, Find The X combines all of the cutting-edge black technologies of the OPPO for the last four years. These technologies are extremely attractive and powerful.
2. Localization service system
In terms of localization, OPPO has accumulated a lot of experience in the past ten years. For example, on the product side, when OPPO introduced the Dream Edition R15 to the Japanese market, it had a deep understanding of the Japanese consumer market. Therefore, the waterproof function was added to this terminal. In marketing, working with the International Cricket Council (ICC) of the International Cricket Council, ICC helps OPPO to better communicate with consumers in markets including India, Pakistan, Sri Lanka and many other countries that love cricket. At the same time, they invested in Indonesia and India to set up local branches and assembly plants. Currently, there are more than 400,000 sales points in the world to provide product sales and services.
As of the end of 2016, the number of OPPO overseas employees reached 15,000. There is also a dedicated overseas market team at the headquarters, focusing on R&D, marketing, customer service, brand management and operations.
3. R & D and patent reserves
For all Chinese mobile phone manufacturers, the biggest risk in expanding overseas markets is in patents. In the past two years, OPPO has adopted the “self-developed + purchase core patent” two-legged program to deal with patent disputes.
In terms of independent R&D, OPPO has established six R&D centers around the world, located in Silicon Valley, Japan, Beijing, Shanghai, Shenzhen and Dongguan. In the past few years, OPPO team has obtained many key and important patents in core technologies. For example, in the flash Charges, video, image processing, photographing and other important technologies to create a boutique patent package, formed a number of high-value patent packages, including 'flash charge patent package', 'rotary camera' 'laser focusing technology' 'micro-motor multi-axis anti-shake Technology and video industry barriers and other patent packages. Last year, Wu Qiang said at a press conference that there were only 1,550 OPPO patents in terms of imagery, including 336 core technology patents.
At the same time, OPPO has also actively participated in the development of international standards. OPPO has established a 5G research team early and has absorbed industry professionals with many years of experience in international standardization. The team has participated in the design and development of the 5G standards of 3GPP and other mainstream international standardization organizations. With international influence.
The recent announcement from the State Intellectual Property Office of the invention patent issued in May 2018 showed that in May, the number of invention patents authorized by H04 (electric communication technology) was ranked in the TOP10 list, and the OPPO invention authorized quantity increased the most rapidly, with 169 inventions. The amount of authorization ranked second. In the G06 (calculation; calculation; count) ranking in the TOP10 list of invention patent grants, OPPO ranks first with 101 licenses;
Patent cooperation is also the key to OPPO as a supplementary solution to patent disputes. For example, OPPO and Qualcomm and others reached a patent license agreement. For some affiliates or companies, OPPO is conducted through various means such as intellectual property cooperation or component procurement (such as Samsung memory). Cooperation to reduce the risk of confrontation.
The data shows that as of June 2018, OPPO's global patent applications exceeded 26,000, and the number of patents granted exceeded 5,000; the number of domestic patent applications published and authorized totaled 20,477 pieces.
In short, from Southeast Asia, East Asia, and Europe in the location of the Find X Global Conference, from the perspective of the layout, OPPO’s overseas strategy is in the process of breakthrough from point to point, and they have entered a strategic stage in the global market. .
5.Samsung's pro-people route has successfully occupied the Latin American smart machine market, the price can not be ignored;
Abstract: In the latest market survey conducted by Counterpoint in the first quarter of 2018, Samsung and Motorola occupied the top ten best-selling models in Latin America with their price advantage. However, Samsung holds nearly 40% of the smartphone market share. Status is still hard to shake.
According to the latest market survey conducted by Counterpoint in the first quarter of 2018, the top ten best-selling models in Latin America have an average selling price of less than $220, Samsung's J2 prime is the best-selling machine, according to Counterpoint.com (Compile/Jimmy). Type. Since Latin America is a price-sensitive market, Samsung’s success is entirely dependent on the J-series of the people-friendly route. For the mass consumers in the region, other models are too expensive.
In the first quarter of Latin America's top ten best-selling model rankings, Motorola took three places with its affordable C-series and E-series. As Latin America is an operator-driven market, Motorola’s success depends on Operators' good relationships, as well as economical phones that cater to market demand.
According to Counterpoint, in the first quarter of the Latin American smartphone market, about 80% of the models were under US$200. In this price range, Samsung holds 2/5 of the market share and 36.6% of the entire smartphone market. The share of its best-selling models accounted for 27% of the entire smart phone market, which shows that Samsung's dominant position in the market.
In addition, the Samsung J2 Prime is the best-selling model in Latin America in the past ten months. Motorola benefited from its C-series and gained a 10% share in the price range below US$199. (Proofreading/Group)
6. The falling limit of ZTE's A-shares The H-shares fell another 11.56%, which has plummeted by nearly 50% since the suspension.
Sina Hong Kong Stocks News on June 15 news, ZTE A shares have no suspense limit, H shares fell sharply after the afternoon of today, as of the close, H shares fell 11.49%, reported that 13.1 yuan, compared to the closing price before the suspension on April 16 25.6 Hong Kong dollar It fell by nearly 50%. In addition, ZTE Corporation was downgraded by several major banks and its target price.
Nomura published a research report saying that although ZTE Corporation (00763) reached a settlement with the United States, due to the suspension of its business from mid-April onwards, it is expected that the revenue growth will inevitably be affected. It is believed that the recovery of the business takes a long time, especially the market share of mobile phones. During or preempted.
The bank lowered the revenue forecast of ZTE from 2018 to 2020 to between 8% and 9%. It is expected that it will achieve a loss of 1.06 yuan per share for the whole year this year, while reducing its earnings from 2019 to 2020 with a range of 18% to 22% to reflect exports. The ban affected and related fines, the target price fell from 27 yuan to 16 yuan. The bank said that ZTE has opportunities for development in the 5G era, but there are short-term uncertainties, and the rating remains 'neutral'.
CCB International lowered ZTE's (00763) target price from Rmb23.8 to Rmb14.96. The rating remains 'neutral'. CCB International stated that ZTE will pay a total of US$1.4 billion in fines, and reorganize management. The company has RMB 30 billion in cash at the end of 2017, which is enough to pay the fine. However, it is estimated that the overseas business recovery will take 30 per cent of ZTE’s telecommunications network revenue. It is estimated that overseas business will take time to respond to overseas customers’ confidence in ZTE. It is also expected that ZTE will reorganize its business and put limited resources on the core telecom equipment market. Short-term operations face challenges and the entire management team is reorganized, which also exacerbates the uncertain outlook for 2018.
The bank predicts that in 2018, ZTE will shed about 7.4 billion yuan, and the original forecasted net profit will be 4.8 billion yuan. At the same time, the 2019 net profit forecast will be lowered by 21% to 4.641 billion yuan, and the target price will be lowered accordingly. Now it corresponds to 2019. The price-earnings ratio is 12 times. However, it is believed that ZTE will still be the main beneficiary of Chinese 5G investors. It is now recommended that investors wait until China buys a good signal for 5G investment.
Goldman Sachs issued a report that ZTE (00763) recently reached a settlement with BIS (US Department of Commerce’s Bureau of Industry and Security) and was fined a total of US$1.4 billion and that the board of directors had to be restructured in exchange for the cancellation of the US export ban for seven years. Goldman Sachs issued a research report and expects ZTE resumed operations from the 60th to the 90th. It also said that after the 5G demand in the Mainland experienced a three-year retreat from 2016 to 2018, it is expected to begin recovery next year. I believe that ZTE can benefit from it.
However, the report predicts that ZTE is full of thorny roads. After two months of 'shock' due to the ban on U.S. parts exports, the overseas business environment will be harder, especially in Europe. ZTE has just started to obtain from local leading telecommunications operators. Growth momentum.
Goldman Sachs stated that contrary to its earlier estimate of ZTE's expansion in overseas markets, ZTE currently expects to gradually lose out of markets outside China, and predicts that ZTE will face tougher terms for customers and suppliers in terms of pricing and payment. According to recent channel investigations, some telecommunications companies in Europe may claim ZTE for delivery delays, and ZTE may also be barred from participating in certain tenders. The channel survey also stated that some suppliers require ZTE to pay in advance before shipment of parts and components.
In addition, ZTE is required to appoint a special compliance coordinator for a period of ten years. Goldman Sachs expects this move to affect market sentiment. The market may be concerned about future internal compliance issues or external customer/supplier disputes.
In response to the downward forecast of revenue and ZTE’s agreement to pay a total fine of US$1.4 billion, Goldman Sachs lowered its revenue forecast for Zhongxing 2018 to 2020 by 6%, 9% and 12% respectively, and its earnings per share decreased by 148%, 15% and 14% respectively. Earnings per share for this year were first estimated to be RMB 1.25 per person, which was revised down to a loss of 60 cents RMB. To reflect the company’s difficulties, the valuation basis of H-shares was reduced from 20x to 10x, and the target price of H-shares was correspondingly reduced. %, from 34 yuan to 15 yuan, ZTE H shares investment rating from 'buy' to 'neutral'.