According to foreign media reports, Apple is making a production plan for the next generation of iPhone, iPhone with LCD display will still be the protagonist. This highlights that consumers are still more sensitive to the price of smart phones.
Sources from Apple's supply chain said that Apple expects the LCD version of the iPhone to account for more than half of the iPhone's shipments released this fall, far exceeding market analysts' expectations. Apple is currently planning to continue its iPhone release next year. Using LCD display.
According to reports, according to Apple's original plan, the output of the LCD version of the iPhone this year will be comparable to that of the OLED version. However, Apple's plan has changed and it is hoped to create more LCD versions of the iPhone.
Earlier reports said that Apple plans to launch three iPhones this year. Two of them will use an OLED display similar to the iPhone X, while the remaining one will continue to use the LCD display of the iPhone 8. All three iPhones will come with TrueDepth 3D sensor camera system, which can use the Face ID facial recognition system in iPhone X. The two iPhones with OLED display size are 5.8 inches and 6.5 inches respectively, and the LCD version of the iPhone is 6.1 inches.
The industry currently expects that the 6.1-inch LCD version of the iPhone will be priced from $600 to $700; the two OLED versions of the iPhone are priced from $800 to $900, and $900 to $1,000.
Apple had previously informed the supply chain to prepare two OLED displays in advance to avoid the recurrence of last year's postponement of the sale issue. Apple launched the iPhone X with a price of $999 on the occasion of the tenth anniversary of the iPhone launch last year. However, due to the shortage of accessories and production The quality problem, iPhone X did not start selling until November last year, more than a month later than the release of this device. This seriously affected the sales of iPhone X. Sources said that Apple's two OLED versions of the iPhone this year will be in 9 The end of the month and early October, but the 6.1-inch LCD version of the iPhone will be delayed until November.