Read on: Innovation Leading | Focus on Industry | 2018 Lexmark New Product Launch Conference in Guangzhou | Innovation Leading | Focus on Industry | 2018 Lexmark New Product Launch Conference in Guang

Following the first game in Beijing on June 7 and the second game in Shanghai on June 12, many Lexmark industry customers, system integrators, product partners and some news media from South China gathered at the Hilton Guangzhou Tianhe Hotel to witness the event. 20th Annual Lexmark New Product Launch Conference - Guangzhou Conference. So far, three roadshows in Beijing, Shanghai, and Guangzhou have been successfully completed for Lexmark's new product launch.

On the afternoon of June 14th, at the opening of the Hilton Guangzhou Tianhe Hotel, the guests were full and full of seats. Mr. Li Qi, General Manager of Lexmark Greater China, introduced all the participants to Lexmark China’s market strategy, product positioning and industry in the next five years. Key Points: Mr. Li expressed that in the next five years, Lexmark China will adhere to relying on technological superiority, and focus on developing and expanding the market size and influence of the industry; Lexmark China will seek to expand the reasonable ratio of products in order to increase competitiveness and expand. Market coverage; Lexmark China will increase local investment in R&D to meet the demand for printed solutions from different industries; Lexmark China will also actively explore new areas in order to establish a broader cooperation alliance and achieve a win-win situation.

According to Jiang Bingbing, product manager of Lexmark Greater China, this year's new A4 format small and medium-sized working group issued by Beishangguang 3 station will be switched as a 4- to 5-year major cycle. All updates will be divided into two steps. Iterated the MS320/420/520/620 series monochrome laser printers and MX320/420/520/620 series MFP products, and in the second half will also complete the release of A4 format medium and high-end equipment and color machine equipment. , Compared with the previous generation products, not only enhanced and enriched the performance and functionality of the entire line of products, Lexmark’s current products are fully in the lead in the same line of product lines in the printing market, and at the same time, they have made some simpler operation interfaces. Easy-to-use updates, new, richer, improved, and easy-to-use management interfaces will dramatically reduce the service pressure of the organization's equipment operation and maintenance personnel. These technical updates will be applied to Lexmark’s product and market strategy in the coming years. Implementation has a very important strategic significance.

The new products launched by Lexmark North Station, etc., have greatly improved both in terms of function and performance, and have reached or surpassed the best level in the industry compared with competing products at the same level. Excellence in quality is Lexmark's consistent pursuit. This new product launch follows Lexmark's consistent principles. It is worth mentioning that the new products have always been more effective than Lexmark in terms of efficiency, integration, and document printing management. Most of the similar products in the print market do better.

Ms. Yang Yang, Service Development Manager of Lexmark Greater China introduced the service system and service coverage of Lexmark China. According to her introduction, after more than 20 years of operation, Lexmark China has formed a professional printer. The service response system can provide standard services for products and MPS management services for most Chinese customers and partners.

Lexmark Greater China Solution Consultant Cheng Hao stated at the conference that Lexmark is a global company specializing in solutions and print management, focusing on providing high-quality printing equipment and printing services to industrial enterprise users. China focuses on the financial, retail and manufacturing industries. Lexmark has won high recognition from its customers with its reliable product quality, professional service standards, and solution design and professional implementation experience. Lexmark will continue to maintain and strengthen print management solutions. The expansion of the program business in the Chinese market has selected, targeted, and plannedly developed new target industries, and through the alliance with third-party solution software and peer industry, to meet the diversified print management needs of industry customers.

The customers and partners who participated in this event were very enthusiastic. They praised Lexmark China's successful new product launches and stated that: This conference gave the Lexmark users and partners great encouragement. And confidence! Let the domestic market truly feel the Lexmark products, the influence of market strategy and the status of business progress. Believe that Lexmark China as a leading Chinese printing technology leader, will take advantage of the successful release of three new products. With its clear, decisive, devastating industry focus strategy, it provides users with higher, faster, stronger products, programs and services.