On April 26th, BenQ BenQ, which won the first brand of DLP projectors in the world for 8 consecutive years, launched the new laser ultra-throw TVs i950L and i955L in Beijing. This is the result of BenQ’s launch of a smart ultra-television TV that meets the needs of large-screen entertainment in the living room in 2015. , New products with epoch-making significance. According to data from Yikang, large-screen TVs will continue to grow in the foreseeable future. BenQ laser ultra-throw TVs rely on BenQ projectors to meet the market's pursuit of larger screens. Deeply cultivated 11 years of accumulated design experience in the home field, providing consumers with a more complete and practical program for 'big beauty living', and promoting the transition of the television industry to the next stage.
Generally speaking, unless there are disruptive innovations, it will be difficult for the increasingly homogenized products to bring consumers an upgraded experience. Especially in the highly competitive market of TV categories, despite new technologies, new specifications, such as The wide color gamut, HDR, curved screen, etc. present a blowout-type explosion. New products are more and more difficult to impress consumers. While BenQ did not emphasize hard specifications at the time of the new product launch, it moved from the actual needs of consumers. 'Ultra enjoy the big beauty life' of the use of technology, with a view to bring a good use for consumers, practical laser ultra-throw TV.
From the consumer's point of view, the expectation for TV is nothing more than the following: It's good for the living room, effective, easy to use, and affordable. In order to meet these seemingly simple demands, BenQ will do his best to do it. To detail, specifically, BenQ laser super-projection TV offers 80-inch, 90-inch, 100-inch, and 120-inch screens in four different sizes for different living room environments. It matches the black and white TV host and fits differently. Home style, different living room type requirements. At the same time, BenQ surveyed more than 100 kinds of TV cabinets on the market, redesigned the TV host, and after two months of research and development, adjusted the structure of the internal light machine, making the depth of the host 350mm, to adapt to most of the TV cabinet, placed in the home is the atmosphere, good-looking, to meet the needs of 'beauty'.
In order to satisfy the consumer's desire for 'good results', the cinema has a stunning general effect in the living room. BenQ has made efforts in many aspects such as light source, screen, and picture adjustment. First, BenQ chose the laser light source at no cost, and the laser has a lifetime. Long, high brightness, pure color and other characteristics, especially strong color expression can be synthesized by the human eye to see more than 83% of the colors of natural colors. At the same time, BenQ professional color engineers refer to Rec.709 for adjustment, making the picture have higher The color brightness looks beautiful and lively. At the same time, it is truly color-free. Next, the laser-projection TV adopts a special saw-tooth-structured light-resistant screen, which can block more than 93% of the ambient light. Even if the living room is bright, it can achieve Immersive big picture enjoyment.
For ordinary home users, television is a pastime for family members, a device that adds color to life after work, and adds some vitality to the equipment. This is also the life style that this “Big Beauty Life” conference strongly wants to express. Therefore, it is fun, easy to use, easy to use, just needed. BenQ laser ultra-throw TV boot response quickly, just 1s to start large-screen Internet TV, 100 private cinema, and even a big screen somatosensory game console. At the same time for children Family, Develop smart eyes function, Built-in sensor, Can automatically detect consumer location. When the person is close to the host light source, the light will go out immediately, and it will recover automatically in about 3 seconds, avoiding the danger of direct sunlight. At the same time, it will be used frequently. The interface is moved to the left side of the fuselage to facilitate access to multimedia devices. The tray design is increased, the TV host is fixed, even if there is a family of children, the screen will not be displaced due to collisions. These seemingly small features are actually used. During the process, the friendly level of human-computer interaction has been greatly enhanced. There is no deep insight, no practical experience, and no long-term consumer research. BenQ We can not bring such useful and practical products.
In today's constant pursuit of rapid change, the craftsmanship and craftsmanship seem to be gradually forgotten. However, BenQ has always insisted on the research and development work, digging deeper into the needs of users, starting from the actual use of the situation, with the users in the process may be The problems encountered, thinking more, doing a little more, bringing better experience, better use, and better product solutions. At the same time, BenQ relies on its advantages in the industry chain to reduce costs for consumers. Affordable products. In a highly competitive market, BenQ returned to consumer-oriented thinking, jumped out of the hardware specs of equipment competition, in a more sustainable, healthier way to get new large-screen TVs quickly into the family.